18. CULTURE “Committable Core Values” Don’t make your core values just a meaningless plaque on the wall…
19. Example: Core Values Deliver WOW Through Service Embrace and Drive Change Create Fun and a Little Weirdness Be Adventurous, Creative, and Open-Minded Pursue Growth and Learning Build Open and Honest Relationships With Communication Build a Positive Team and Family Spirit Do More with Less Be Passionate and Determined Be Humble
35. WHAT IS YOUR GOAL IN LIFE? Grow Company Get a Great Job Boyfriend / Girlfriend Be Healthy why? why? why? why? Retire Early Make Money Find Soul Mate Run Faster why? why? why? why? Spend Time w/ Family Buy A Home Get Married Run A Marathon why? why? why? why? HAPPINESS
36. “If happiness is your goal, ask why 5 times about every matter.” – TaiichiOhno why why why why
38. HAPPINESS People are very bad at predicting what will bring them sustained happiness. “When I get ___, I will be happy.” “When I achieve ___, I will be happy.” RESEARCH HAS SHOWN:
39. There is a SCIENCE behind many aspects of business including: conversion psychology of buying direct marketing customer acquisition metrics repeat customer behavior, etc. What if you spent just 10% of your time studying and learning the SCIENCE of HAPPINESS? How much HAPPIER could you be? Happiness
40. WHAT IS YOUR GOAL IN LIFE? Grow Company Get a Great Job Boyfriend / Girlfriend Be Healthy why? why? why? why? Retire Early Make Money Find Soul Mate Run Faster why? why? why? why? Spend Time w/ Family Buy A Home Get Married Run A Marathon why? why? why? why? HAPPINESS
42. Perceived Control Perceived Progress Connectedness Vision / Meaning (Being part of something bigger than yourself) A FEW DIFFERENT FRAMEWORKS ON HAPPINESS:
44. Rock Star (Pleasure – chasing the next high) Flow (Engagement – time flies) Meaning/Higher Purpose (Being part of something bigger than yourself) 3 TYPES OF HAPPINESS time time time
48. If the research shows that vision / meaning / higher purpose leads to happiness… What is your company’s higher purpose? What is your higher purpose?
50. PEAK Chip Conley TRIBAL LEADERSHIP Dave Logan, John King & Halee Fischer-Wright FOUR HOUR WORK WEEK Tim Ferriss HAPPINESS HYPOTHESIS Jonathan Haidt RECOMMENDED BOOKS:
51. Delivering Happiness A Path to Profits, Passion and Purpose by Tony Hsieh RECOMMENDED BOOKS:
56. Email alfred@zappos.com for: This presentation Free culture book (need physical mailing address) Go to http://tours.zappos.com for: Tour of our offices when you’re next in Las Vegas (takes about an hour) We’ll pick you up from the airport or your hotel in a Zappos Shuttle! Contact info and tours!