Know more about Bigvue Consulting - who we are and what we do.

1. Bigvue Consulting
Private and Confidential
Creating Insights with Data Analytics

2. About Bigvue
Our service model provides an integrated and end-to-end solution strategy
• Bigvue leverages Analytics and Technology to
help companies take business decisions
• We build Strategy and Process Management
solutions for various segments - BFS, Retail,
Travel, Media, Non-profit and Government
Services
• We have client base across various geographies
including India, USA, UK, UAE, Singapore,
Hongkongand Australia
• We have a strong expertise in multiple
Analytics and Business Intelligence
Technologies, both proprietaryand open source
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Business Strategy
• Analytics
• Business Intelligence
• Survey Management and
Strategic Insights
Process Management
• Analytical Campaigns
• Data Integration
• Analytical Marketing
Services we offer:

3. Our Team
Our team consists of a diversified group of consultants with strong industry experience to their
credit. At the helm of the core team are:
Surbhi Bansal- Founder and Chief Data Scientist
Surbhi has over 5 years of experience of providing analytics consulting to companies
across various countries including India, UK, USA and countries in APAC region.
She holds a Masters Degree In Econometrics and Quantitative Techniques in Business and
a Bachelor's in Computer Science from Delhi University.
Ashok Mittal - Strategy Advisor
Ashok has over 25 years of IT experience with last 18 years in the financial industry,
building and managing real time, 24x7, market data, analytics and trading solutions for
over the counter (OTC) derivatives, bonds and equities instruments.
He holds an M.S. in Electrical and Computer Engineering from Kansas State University,
USA and a B.S. in Electronics and Communications from Gujarat University, India
Additionally, we have on board a teamof industry experts, brainstormersand analysts. We also inviteinterns
fromIITs, IIMsand variousinstitutesto work withus on variousprojects. Bigvue buildson thesesynergiesto
develop innovative solutions for variouscompanies.
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4. How Do We Make a Difference
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1. Robust and accurate decisions making - Scientific and data driven technique
2. EnhancedROI - New revenue opportunities, Increased profitability
3. Operational efficiencies - Detect patterns to initiate action, fraud/risk detection
4. Better customer relationship management- portfolio insights and behavioral analysis
5. Competitive Advantage - Proactive and predictive approach to decision making

5. Solutions We Provide and Problems We Solve
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Our Solutions Business Objectives/Challengeswe havesolved in past
1.Predictive Analytics and Statistical
Modeling
1.1 Customer
Relationship
management
1.2 Lifecycle management (acquisition,
retention ,value build-up, need
identification)
2.Segmentation and Clustering
2.1 Customer
Profiling
2.2 Behavioral analysis and customised
Product offerings
3.Forecasting and Planning
3.1 Capacity
Planning
3.2 Business/operational forecast
4 Strategic Insights and Decision
Science
4.1 Business
opportunities /new
segments
4.2 Survey management
4.3 Risk
identification
5.Product Development and
Management
5.1 Market growth
strategy
5.2 New product launch
6.Data Visualisation 6.1 Data Visualization and trend analysis
7. Process Managementfor implementingthe solutions

6. Some of Our Recent Work (Jan’13- Nov’13)
BigvueConsulting’scurrentclientlist alsoincludes ecommerce, financial institutions, tourism,educationand
media companies
- Further names kept anonymous for confidentiality reasons
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We have build morethan50 analytical modelsand solutions so far.This has helped companiesin
meetingtheirbusiness objectives.
1. Product cross-sell and customersegmentation solution for a B2B ecommercecompany
2. Textanalytics solution for real time profile matching and name disambiguation
3. Solution on CustomerLifecycleManagementfor creditcardportfolio of a financial institution
4. Building BI dashboardfor a financial institution
5. Customer insights and behavioral analysis of mobileapp users
6. Demandinsights and customer segmentation for effective promotions by an ecommercecompany
7. Analytical Marketing and optimizingROI for SMEs during tradeshows

7. Business
Objective
Data Assessment Building Analytical
Solution
Validation
and Documentation
1. Assessing the
data
requirement
and availability
2. Preparing data
for analytical
model building
3. Integrating
secondary and
external data
as per
assessment
1. Analysing the
objective
2. Requirement
gathering for
analytical
objective
1. Trend analysis
of parameters
2. Segmentation
of the target
population
3. Building
predictive
model and
choosing the
most accurate
model
1. Validating the
analytical
solution for
future
robustness
2. Documenting
the results and
key definitions
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1.Implementing
the solution on
various channels
as per
requirement
2.Tracking the
implementation
to analyse the
conversion
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Implementation
and Tracking
Our Methodology

8. How We Share Results
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Data Visualization
What does data
look like?
BUSINESS
INTELLIGENCE
What’s happening
now ?
SEGMENTATION
How is the behavior
across segments ?
PREDICTION
What is likely to
happen?
Visualisation tools and
reports
Dashboards and Survey
Reports
Profilerand insightdeck
Scorecard
End results/tools
BUSINESS VALUE
COMPLEXITY
Low High
LowHigh
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9. Solution Focused Approach - Open Source + Proprietary Tools
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We believe in leveraging a host of proprietary and open source tools to bring best of
the analytical capabilities in building robust solutions

10. Your Partner in Strategy and Decision Making
Contact:
Surbhi Bansal
surbhibansal@bigvue.in
Phone : +91-8860700205
Our website :
www.bigvue.in
/bigvueconsulting
/@Bigvue
/company/bigvue-consulting
/bigvue
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