1. Masthead
The masthead ‘USA got the love’ is
situated in the primary optical
area and spans across the strong
fallow area.
House style
NME’s house style consists of
having a large single image
evened out by text on the
opposite they creates a good
design balance.
Main image
The only image use it that of
Florence. The main image covers
the whole of the primary optical
area. She is wearing a black dress
which contrasts with the white
background and the flag of the
use that is underneath her.
Text content/type face
The magazine uses the traditional
three column layout
Design Principles
This double page spread follows
the Guttenberg design principle
having the main image and
masthead in the primary optical
area and covering most of the
page. The text is in the terminal
area where a reader’s eye will go
last this is so the rest of the page
gains the attention of the reader
then the text keeps there
attention.
Design Balance
The balance of the page is good however the page is mainly dominated
by images and the masthead. There is no symmetry but this works well
for a double page spread.
Colour
The colour scheme used is strong
dominant colours. Shades of
black and white are used all
across the page. Whereas the red
is only located on the American
flag this makes it stand out clear
and become the main focus of
the page.
Target Audience
The target audience of this article is a young demographic we know this
because the page is mainly image and is followed by a short text of a
main stream artist also NMEs audience is generally of a younger age.