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Growing Community
Through Referrals
Tim McDonald
Community Manager
HuffPost Live
Live.HuffingtonPost.com
Production
Social Community
What Works?
• Be Specific
• Multi-Purpose
• Exclusivity
The Results
• 11 MM views 11/12 to 51 MM views 3/13
• Over 7900 On-Air Guests
• Over 1 MM Comments in 8 Months
HuffPost Live
http://live.huffingtonpost.com
@HuffPostLive
Tim McDonald
@tamcdonald

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Tim mcdonald hpl smms13