My presentation for Nordic Investor Relations Conference (NIRC) 2014 http://www.finansanalytiker.se/evenemang/nordic-investor-relations-conference-2014/

1. A rapidly changing landscape
-----
IR tomorrow?
NIRC – May 2014

2. ”The future is already here,
it’s just not very evenly
distributed."
- William Gibson

3. Accelerating pace of change
Ray Kurzweil, Singularity Institute

4. A rapidly changing landscape
Not only …
Increasing number of communication
channels
New forms of interaction
But also…
New investment opportunities
New means of financial transactions

5. Increasing number of
communication channels
InvestorsCompany
Third parties

6. Investors don’t care if an IR
department is tweeting or if
someone else is.
It’s 100% irrelevant who
“pushes the button”.
-Darrell Heaps, Q4 Blog

8. New forms of interaction

9. Increasing use of
social media analytics by investors
Who are the
influencers?

10. How best to engage?

11. Best use of social media
#1
IR Magazine
Investor Awards

12. A rapidly changing landscape
Not only …
Increasing number of communication
channels
New forms of interaction
But also…
New investment opportunities
New means of financial transactions

13. New developments like crowdfunding
and cryptocurrencies (e.g., Bitcoin)
have let the genie out of the bottle…..
All our basic assumptions about
money and financial services are now
being questioned.

14. What is Crowdfunding?
Accumulation of small investments in individual
projects by large number of individuals (the
“crowd”) via or with help of Internet and social
networks (De Buysere et al., 2012)
Picture: FundedByMe

15. Increasing competition for
investors through crowdfunding
Massolution 2013
Millions of dollars 2015e
USD 17 bln
Crowd equity
rising

20. Changing
regulations

21. Investing in ventures anywhere
Ushahidi of Kenya
Kenya

22. Improving financial transactions
Free, instant payment
solutions in any “currency”
P2P cryptocurrencies
Zero-commission stock trades

23. • Paper by “Satoshi Nakamoto” in 2008
• Open source project posted on SourceForge in Jan 2009
• Peer-to-peer digital, cryptocurrency
• Developed by community of strangers across globe
Bitcoin and its community
Teigland, Yetis, Larsson 2013

24. Cryptocurrencies, e.g., Bitcoin,
reshaping global financial space
Currency Code
Year
Est.
Founder(s) Active Website PoW PoS
Bitcoin BTC or XBT 2009
Satoshi
Nakamoto
(pseudonym)
Yes N/A Yes No
Ripple XRP 2013
Chris Larsen &
Jed McCaleb
Yes ripple.com No No
Litecoin LTC 2011 Charles Lee Yes litecoin.org Yes No
Peercoin PPC 2012
Sunny King
(pseudonym)
Yes peercoin.net Yes Yes
Dogecoin DOGE 2013
Jackson
Palmer
& Billy Markus
Yes dogecoin.com Yes No
Namecoin NMC 2011 N/A Yes dot-bit.org Yes No
Mastercoin MSC 2013 J. R. Willett Yes
mastercoin.org
No No
Primecoin XPM 2013
Sunny King
(pseudonym)
Yes primecoin.org Yes No

25. ”Bitcoin has made me interested in
issues like finance and money – things
that I never thought about before. Now
I am really curious and questioning why
things are the way they are in the
finance world….and wondering what can
I do to change them.”
- Bitcoin 2014 Conference Attendee

26. Some questions…
•How best to engage and in which channels?
•How to coordinate across the organization?
•How to use big data/social media analytics?
•How to influence the influencers?
•How to approach new developments such
as crowdfunding, cryptocurrencies, payment
systems?
•How to let go of control…..

27. Institutions
Emergent Collective
vs
E.g., Central Bank
~ Long-standing financial
institutions and regulations
E.g., Bitcoin Community
~ Emergent collective of users across
globe connected through internet
Emergent collectives
challenging long-standing institutions
Teigland, Yetis, Larsson, 2013
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2263707

28. "...when the rate of change
outside an organization is greater
than the rate of change inside,
the end is near...."
- Jack Welch

29. Robin Teigland
robin.teigland@hhs.se
www.knowledgenetworking.org
www.slideshare.net/eteigland
RobinTeigland
Photo: Lindholm, Metro
Photo:
Nordenskiöld
If you love knowledge, set it free…
“We ain’t seen nothin’ yet….”