Part 1 of two day workshop

1. 2.0 Learning Moving your organisation into & beyond the second digital divide ARK Group Master Class Melbourne – Feb 4&5 th , 2008 Helene Blowers Digital Strategy Director Columbus Metropolitan Library www.LibraryBytes.com http://www.flickr.com/photos/tehtopo/123001806/ Libraries

2. http://www.flickr.com/photos/msstatelibraries/2604483260/in/set-72157605716019112/

3. Blog: LibraryBytes.com

4. Passions ... L & L K, J & D Travel Growth

5. Passions ... What are yours?

6. 23 Things & beyond 2.0 Innovation: Policy & Practices agenda : http://www.flickr.com/photos/y-a-n/29789408/ YPRL Tour Exploring the Shift 2.0 road show – it’s about Moving from 1.0 to 2.0 New media & Library marketing

7. http://www.youtube.com/watch?v=pMcfrLYDm2U Shift Happens http://www.youtube.com/watch?v=fhnWKg9B2-8 http://www.youtube.com/watch?v=QeoKQbT8BKs http://www.youtube.com/watch?v=jpEnFwiqdx8

8. 1998 = information

9. 2008 = community

10. Web 2.0 Communities Niche communities

11. “ Web 2.0 generally refers to a second generation of services available on the WWW that lets people collaborate and share information online .” - Wikipedia.com Shared Bookmarks = Shared Videos = Shared Everything = “ Social media is the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings.” - Wikipedia.com Shared Pictures = Shared Knowledge = Shared News =

12. http://www.flickr.com/photos/popoever/234877734/

13. http://www.flickr.com/photos/33256665@N00/79961299/

15. http://www.personoftheyear.be/

16. 2005 & 2006 Shifts …

20. How about you? What events made you notice the shift? http://www.flickr.com/photos/bigpinkcookie/22716359/

21. http://www.youtube.com/watch?v=B6AQv2l6UsM

23. "Cultural consumers thrive on information and ideas to fuel their creative self-expression." - Patricia Martin

26. The New Digital Divide Web 1.0 Web 2.0

29. http://hinchcliffe.org/img/web2tree.jpg

30. “ The heart of Library 2.0 is user-centered change . It is a model for library service that encourages constant and purposeful change , inviting user participation in the creation of both the physical and the virtual services they want, supported by consistently evaluating services.” - Michael Casey

31. Bonaria Biancu http://bonariabiancu.wordpress.com/

32. “The principles of Library 2.0 seek to put users in touch with information and entertainment wherever they may be, breaking down the barriers of space, time and outdated policy. It is a user-centered paradigm focusing on knowledge, experience, collaboration, the creation of new content and encouraging the heart. “ - Michael Stephens, Tame the Web

33. Darlene Fichter – Blog on the Side http://library2.usask.ca/~fichter/blog_on_the_side

34. “ The central idea of (Web 2.0 technologies) is harnessing collective intelligence.” - Tim O’Reilly, O’Reilly Media API API API API

36. http://www.flickr.com/photos/drachmann/327122302/

37. http://www.flickr.com/photos/drachmann/327122302/ … How do you see the shift affecting libraries today? … What effect has 2.0 had on your community? … How have your library services begun to evolve to adjust these changes and concepts ? … How are you serving the “new” digital divide? … What challenges so you foresee in adjusting to these changes? … What advantages and disadvantages do you see in 2.0 thinking? and are you looking ahead to … What’s next?

38. http://www.youtube.com/watch?v=ZblrRs3fkSU

39. 23 Things & beyond 2.0 Innovation: Policy & Practices up next ... http://www.flickr.com/photos/y-a-n/29789408/ YPRL Tour Exploring the Shift 2.0 road show – it’s about Moving from 1.0 to 2.0 New media & Library marketing

40. Slides: www.slideshare.net/hblowers

41. Preshow http://www.flickr.com/photos/will-lion/sets/72157604490685881/show/