this slide is my first slide on twitter, its growth, and its usage to businesses ( for branding)

2. About Me
online social networking
and microblogging service
sharing short messages (less
than 140 characters) called
“Tweets”
can include links to other
content in their tweets
connects people to latest
ideas and news

3. About Me
Born on March 2006
Started as idea of using an
SMS service to communicate
with a small group
Original named as “twttr”,
later changed into “Twitter”
First tweet “just setting
Full version in July 15, up my twttr”
2006

4. My Growth

5. 1. Started for 2. 100
the first time private
with first accounts
tweet as
““just setting
up my twttr”
2006
3. Twttr.com
launched
to the
4. Twttr.com public
rebranded
as
Twitter.co
m

6. 1. Twitter as a separate
company
2007
2. Received
festival’s Web
3. RSS feeds Award during
and South by
permalinks Southwest
created (SXSS) festival

7. 6. 100 million 1. Receives $15
tweets per billion in
quarter Series B
funding
2. Started
blacklisting
5. Twitter Spammers
acquires
Summize
2008
3. Launched
4. Survived status blog to
iPhone 3G communicate
Stevenote, about the
Partners with issues with the
Simmuze to services
cover Apple

8. 4.2 billion Tweets
per quarter 1.Receives $3M
in Series C
funding
2009
2. Acquires
3.Receives $100M in
Mixer lab
Series D funding

9. 5. Launched 1. Receives $5.17
redesigned site in Series E
with new logo funding
2. In Feb. 50
4. In June. 65
million
2010 million Tweets
per day
Tweets per
day
3. 70,000+
registered
applications

10. 1. About 140million
Tweets daily
2011
2. Over hauled
website featuring
3. Tested new the “Fly” design
home page and
phased out the
old

11. 4. Modified logo
removing text to 1. Twitter and
show case Yandex agreed
redesigned bird as to partnership
sole symbol (announced)
2012
3. 140 million users 2. Celebrated
and 340 million its sixth
Tweets per day birthday

12. In Nepal
Ranks #11 in most
visited website
over 12K Twitter users
but active users are
much less.
Nepalese brands use
twitter less
Ncell has only 502
Nepal Telecom has Twitter followers
2,242 Twitter followers

13. Grow with Me
(Marketing brands)

14. Why ME?
Most used social
media
building a strong base of
engaged Twitter followers who
share
Large number of users
57% of all companies use
twitter for marketing
More than 50% users
follow brands or products

15. How to do it?
Promoted Accounts
•featured in search results
•help discover new business and
people of same interest
•can be geo-targeted at the
country level

16. How to do it?
Promoted Trends
•drive conversations and
interest around your brand
•gets massive exposure and is
ideally placed to kickstart or
amplify a conversation
•give users something new and
exciting to discover, participate
in, and share.

17. How to do it?
Promoted Tweets
•Use Promoted Tweets to amplify
your message with targeting
options
•Promoted Tweets in
search
•Promoted Tweets in
timeline
•Targeting across mobile
and desktop
•Geographic targeting

18. How to do it?
Profile pages
•Customize your brand’s Twitter
profile (profile background,
pinned tweets etc.)
•Deliver results with your profile
page
•Communicate with more
user
•Offer exclusive content
•Refresh your page
frequently

19. References
http://en.wikipedia.org/wiki/Twitter
business.twitter.com
http://www.parakhi.com/blogs/2012/07/01/n
epal-is-active-twitter
http://www.mediabistro.com/alltwitter/twitter-
stats-2012_b30967
Note: All the pictures and logos are properties of their respective owners
and have been used here only for educational purpose without any
intention to infringe their copyrights.

20. Tweet and Shine