IRIS is a budget and reminder app created by high school student Stephanie Thoeuk and her team to help busy parents better organize their finances and schedules. The app allows users to track expenses, set reminders, and scan receipts to stay on top of budgets. While competitors focus only on budgets or dates, IRIS is unique in combining these functions. The team plans to advertise on social media and through editorials to gain customers and launch the app initially with deals to attract users. Their goal is to help hardworking parents worldwide better manage their limited time and money.
2. Company Summary
Stephanie Thoeuk, a high-school student has been involved in technovation
for two years, decided to join this team as the designer
Hang Nguyen is the one responsible for distributing our survey around our
community as well as creating the layout for our app.
Giselle Verbera our CEO, is responsible for leading our group to success.
Vi Nguyen is responsible for marketing.
3. Executive Summary
What do we want to accomplish?
Our main priority in creating this app is to help
our community by aiding the foundation of
the community-PARENTS!
4. Product Description
Who is Iris?
• A budget and reminder app.
• Iris focuses on personal and business needs.
• You can manage your money
• You set reminders for yourself
12. Market Analysis
• Hard- working parents that need to better organize their time and manage
their money
• Desired Market Range: World Wide, but if not, we wish to at least gain
attention of the parent Android users in California.
• Competitors: Budget(APPLE), CER and COR (ANROID) - keeping track of
budgets and appointment dates
• IRIS - combination of budget and reminders
13. Strategy & Implementation
• Use an affiliate network, social networks
• Advertise through editors and writers in articles
• Launch app: Limited time deals
• Post launch: feedback from customers, and how to improve
• Distribute through Google Play....
14. Financial Analysis
• Low price - just $2.99
• Banks sponsor Iris
• Private business owners can also donate money by paying to have an
advertisements of their company on Iris.
• This year- 200 customers
Next year- 300 customers
Our revenue for the next two years should be around $1500.