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DOC
BLOCKED:
Less Paperwork,
More Prototypes
What’s the best way to
communicate ideas:
Documentation or Prototypes?
Prototypes:

Bring abstract concepts to life

Reduce paperwork clutter

Paper Trail Fail: Don’t document
decisions, requirements, historical
records
Team One
Case Study:

Using prototypes to pitch and sell a new
product page to Lexus

Paperwork that compliments the
development build.
Questions To Be Answered:
When is documentation most effective?

When is a prototype a better tool to communicate
an idea?

What is the right mix of documentation and
prototyping for project efficiency?

How can an organization handle
accountability and shared intelligence without
documentation?

How do you advocate for a culture of
prototyping in an agency environment?
What else?
A mix of real lessons learned with a
healthy dose of sarcasm



#DocBlocked
Tags:
Scalable, prototypes, documentation,
paperwork, communciation, tools,
business requirements, functional
requirements, case study
Meta:
Event - Interactive
Format - Dual
Category - Design/Development
Level - Intermediate

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Editor's Notes

  1. \n
  2. \n
  3. By looking at the why, and working back to the what, we are able to create activations that go beyond logos and sponsorships. We create ideas that consumers can, and want to participate in.\n
  4. By looking at the why, and working back to the what, we are able to create activations that go beyond logos and sponsorships. We create ideas that consumers can, and want to participate in.\n
  5. \n
  6. By looking at the why, and working back to the what, we are able to create activations that go beyond logos and sponsorships. We create ideas that consumers can, and want to participate in.\n
  7. \n
  8. By looking at the why, and working back to the what, we are able to create activations that go beyond logos and sponsorships. We create ideas that consumers can, and want to participate in.\n
  9. By looking at the why, and working back to the what, we are able to create activations that go beyond logos and sponsorships. We create ideas that consumers can, and want to participate in.\n