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LEADING THROUGH CHANGE
Maya Strelar-Migotti
VP, Head of Development unit IP and Broadband
Head of Ericsson Silicon Valley
Presentation overview
Ericsson at glance
The Networked Society
Leading through change
Summary and Q&A
Presentation overview
Ericsson at glance
The Networked Society
Leading through change
Summary and Q&A
Ericsson at a glance
Ericsson organization
114,000 employees
44%
of our employees are under
the age of 35
187
languages are spoken by
our employees
90%
of our employees believe
our core values are relevant
Presentation overview
Ericsson at glance
The Networked Society
Leading through change
Summary and Q&A
Pace of change
New business models
“Why shouldn’t the car be connected?
It’s the ultimate mobile device.”
Paul Mascarenas
CTO, Ford Motor Company
Three key shifts
Presentation overview
Ericsson at glance
The Networked Society
Leading through change
Summary and Q&A
Why market leaders fail?
Leadership challenge
Creativity & Exploration
 Longer term
 Flexible projects models
 Network structure
 Transparency of information
Delivery & Performance
 Short term
 Project management
 Line structure
 Information in silos
Lean and Agile
transformation
Innovation and
Change Management
Delivery and performance drivers
Empower people
Reduce lead time
Create more value
Build quality continuously
Radical changes needed to stay competitive
R&D transformation
Source: http://www.guerillaprojectmanagement.org
Lean & Agile transformation – example in Ericsson IP and Broadband R&D
Delivery predictability &
customer commitment
Speed
Quality
Cost
Scope-in approach
Feature decisions
Transparency of plans
Average project slippage
down from 8 to 2 weeks
Focus Areas Activities 2013 impacts
Agile teams
Continuous integration
Test automation
Improved Integration by 30%
Faster delivery to customers
Key Performance Indicators
Continuous integration
TL 9000
Customer Satisfaction Index
(best in class)
Resource strategy
Lab strategy and utilization
R&D cost decreased by 15%
IT cost decreased by 19%
Innovation and change management: influential factors
Innovation Framework – example in Ericsson IP and Broadband R&D
Innova VC Funding
Innova incubation
Innova Squad
Bring in outside perspective
Advance Adjacent Ideas into Products
Facilitate innovation to employees
Presentation overview
Ericsson at glance
The Networked Society
Leading through change
Summary and Q&A
Summary
Innovation has nothing to do with
how many R&D dollars you have.
It’s about people… and leadership…
and thinking differently
Steve Jobs
thankyou
Bangalore Office:
69 "Prathiba
Complex", 
4th 'A' Cross Koramangala
Ind. Layout, 
Koramangala 5th
Block,
Bangalore-560 095. 
Phone: +91-
80-41127925/6
California Office
3080
Olcott Street 
Suite
A125, 
Santa Clara, CA
95054 
Phone: +408-716-
8432 
Email: info@zinnov.c
om
Texas Office
21, Waterway
Ave
Suite 300 
The
Woodlands
TX-77380
USA
Phone:+1-281-362-
2773 
Email: info@zinnov.com
Gurgaon Office:
First
Floor,
Plot no. 131, Sector
44, 
Gurgaon-
122002,
Phone: +91 124
4420100

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Zinnov Confluence 2014 : US Chapter External Keynote : Leading through Change By Maya Strelar-Migotti, VP of IP & Broadband Development, Ericsson

  • 1. LEADING THROUGH CHANGE Maya Strelar-Migotti VP, Head of Development unit IP and Broadband Head of Ericsson Silicon Valley
  • 2. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 3. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 4. Ericsson at a glance
  • 5. Ericsson organization 114,000 employees 44% of our employees are under the age of 35 187 languages are spoken by our employees 90% of our employees believe our core values are relevant
  • 6. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 8. New business models “Why shouldn’t the car be connected? It’s the ultimate mobile device.” Paul Mascarenas CTO, Ford Motor Company
  • 10. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 12. Leadership challenge Creativity & Exploration  Longer term  Flexible projects models  Network structure  Transparency of information Delivery & Performance  Short term  Project management  Line structure  Information in silos Lean and Agile transformation Innovation and Change Management
  • 13. Delivery and performance drivers Empower people Reduce lead time Create more value Build quality continuously Radical changes needed to stay competitive
  • 15. Lean & Agile transformation – example in Ericsson IP and Broadband R&D Delivery predictability & customer commitment Speed Quality Cost Scope-in approach Feature decisions Transparency of plans Average project slippage down from 8 to 2 weeks Focus Areas Activities 2013 impacts Agile teams Continuous integration Test automation Improved Integration by 30% Faster delivery to customers Key Performance Indicators Continuous integration TL 9000 Customer Satisfaction Index (best in class) Resource strategy Lab strategy and utilization R&D cost decreased by 15% IT cost decreased by 19%
  • 16. Innovation and change management: influential factors
  • 17. Innovation Framework – example in Ericsson IP and Broadband R&D Innova VC Funding Innova incubation Innova Squad Bring in outside perspective Advance Adjacent Ideas into Products Facilitate innovation to employees
  • 18. Presentation overview Ericsson at glance The Networked Society Leading through change Summary and Q&A
  • 19. Summary Innovation has nothing to do with how many R&D dollars you have. It’s about people… and leadership… and thinking differently Steve Jobs
  • 20. thankyou Bangalore Office:
69 "Prathiba Complex", 
4th 'A' Cross Koramangala Ind. Layout, 
Koramangala 5th Block,
Bangalore-560 095. 
Phone: +91- 80-41127925/6 California Office
3080 Olcott Street 
Suite A125, 
Santa Clara, CA 95054 
Phone: +408-716- 8432 
Email: info@zinnov.c om Texas Office
21, Waterway Ave
Suite 300 
The Woodlands
TX-77380 USA
Phone:+1-281-362- 2773 
Email: info@zinnov.com Gurgaon Office:
First Floor,
Plot no. 131, Sector 44, 
Gurgaon- 122002,
Phone: +91 124 4420100