All Things Open 2014 - Day 2 Thursday, October 23rd, 2014 Ross Mason Founder & VP Product Strategy Mulesoft MidDay Keynote The Second Digital Revolution is Here. Are You Ready for Hyperconnectivity?

1. The
Second
Digital
Revolu3on
is
here
Are
you
ready?
Ross
Mason,
MuleSo;
@rossmason

2. Quick
history
lesson
1712:
Steam
Engine
1793:
Co=on
Gin
1876:
Electric
illuminaAon
1850:
Rail
Roads
1903:
Airplane
Flight
1945:
Programmable
Computer

3. Digital revolution sparked

4. 70
years
later…

5. The Internet
Web: Democratization of Information
Open Source: Democratization of Software
APIs: Democratization of Resources

6. No one knows everything,
everyone knows something,
all knowledge resides in humanity.
- Pierre Levy, 1997

7. No one knows everything,
everyone knows something,
all knowledge resides in networks.

8. 2nd
Digital
RevoluAon
hierarchy
of
needs
The
digital
network
that
connects
2.8
billion
people
to
unlimited
informaAon
The
Internet
Over
10
billion
devices
connect,
outnumbering
people.
The
Internet
is
how
the
things
connect
Machine
readable
Internet
-­‐
APIs
Apps
and
locaAon
services
changed
how
We
Interact
with
the
world
Smart
phones
/
Loca3on
Everyone
Can
disrupt
The
status
quo
Cri3cal
mass
of
open
services,
data
and
devices
‘Think
Different’
Trigger

9. The
1st
Digital
RevoluAon
created
the
network
The
2nd
Digital
RevoluAon
is
leveraging
the
network
to
democraAze
everything

10. The
share
economy
Rental++
-­‐
Centralized,
CAPEX
heavy
App
and
services
that
enable
peer-­‐to-­‐peer
transacAons,
cung
out
middlemen
CiABike
Owner
shared
-­‐
Decentralized,
low
overhead
Ly_

11. Shopping
transformed
Centralized
DistribuAon
Decentralized
DistribuAon
Don’t
come
to
us,
we’ll
come
to
you

12. DecentralizaAon
of
compute
power
Real-­‐Ame
locaAon
and
state
Trend:
IoT
and
the
physical
web
Tile
EsAmote
Moto
360
Edison

13. What
does
decentralizaAon
mean
for
enterprises?
Innovation
Brand & Reputation
Enterprise
Networks of
relationships

14. What
does
decentralizaAon
mean
for
enterprises?
Innovation
Brand & Reputation
Enterprise
Networks of
relationships
APIs
APIs

15. InsAtuAon
Payments and Loans -
Trusted financial institutions,
regulated
DecentralizaAon
of
finance
CollecAve
Merchant & P2P payments,
Micro-financing, Crowd-
funding

16. InsAtuAon
Core Banking -
Trusted financial institutions,
regulated
DecentralizaAon
of
currency
CollecAve
Crypto-currency, replaces
trust with cryptographic
proof

17. The
currency
revoluAon:
BitCoin
1. Crypto-­‐currency:
digital
exchange
of
value
2. Decentralized
global
currency
–
no
forex,
free
money
movement
3. Micro-­‐transacAons
=
micropayments
4. Block
chain
-­‐
public
ledger:
clear
transfer
of
value
and
value
chains
BitCoin
defines
an
open
protocol
to
transact
between
par3es
based
on
cryptographic
proof,
not
trust.

18. Centralized
idenAty
management
What
about
idenAty?
Decentralized
idenAty
management
BitCoin
for
IdenAty?

19. 2nd
Digital Revolution is democratizing everything
What will you do with all this power?
Thank you!
@rossmason

20. Overflow

21. Digital
RevoluAon
hierarchy
of
needs
The
digital
network
that
connects
2.8
billion
people
to
unlimited
informaAon
The
Internet
Over
10
billion
devices
connect,
outnumbering
people.
The
Internet
is
how
the
things
connect
Machine
readable
Internet
-­‐
APIs
Apps
and
locaAon
Services
changed
how
We
Interact
with
the
world
Smart
phones
/
Loca3on
Everyone
Can
disrupt
The
status
quo
Cri3cal
mass
of
services,
data
Hyper
Connec3vity
through
APIs

23. notes
• Global
network
• Everyone
can
connect,
anyAme,
anywhere
• Race
to
engage
consumers
• Things
start
to
connect
• Data
gets
unlocked
• New
business
models
–
mobile,
Crowd
Sourced,
extreme
automaAon,
real-­‐Ame
logisAcs

24. Manufacturing:
Spare
parts
Trend:
3D
PrinAng
Decentralized
Recycling