This presentation outlines the services that Intelligent Mechatronic Systems (IMS) offers to Rental Vehicle companies.

1. IMS Rental Vehicle Intelligence
Improving the Profits of Rental Vehicle Providers
April 2012

2. Purpose
• To demonstrate how IMS
Rental Vehicle Intelligence
can improve the profitability
of your vehicle rentals
– Summary of benefits
– Business building
opportunities
– Reasons to partner
with IMS

3. Summary of Benefits

4. Benefits for
Rental Vehicle Companies
1. Portfolio of safer, smarter,
greener, & more loyal, drivers
2. Increased revenue streams
3. Enhanced customer experience
4. Higher resale value of vehicles
5. Reduced damage done to cars
6. Better preventative maintenance
7. Contract violation enforcement

5. Benefits to Vehicle Renters
1. Faster “in-out” service
2. Enhanced emergency
response service
3. Rewards and recognition
for good driving behavior
- Vehicle upgrades
- Lower prices
- Ranking & recognition
for good driving behavior
- Membership priviledges

6. IMS Solutions for Improving Profit
• IMS has a range of
solutions to empower the
car-rental partner to:
1. Enhance current services in
terms of profitability and
customer experience
2. Introduce new business
opportunities
3. Improve asset
maintenance and valuation
4. Promote and influence
positive customer behavior IMS M2M = Better drivers = Better profitability
5. Provide efficient road
assistance services

7. Business Building Opportunities

8. Opportunity #1: “Pay-as-you-go” as an
alternate Business Model
- Not all drivers are alike
-Discounts for good driving
behavior
- IMS helps identify
great drivers

9. PAYG and Vehicle Rental
• PAYG is an auto insurance
term also known a “Mile-
based” auto insurance or
“Usage based insurance”
• Auto rental companies can
adapt PAYG to measured time,
distance, and place.
• Possible via IMS M2M
technology

10. PAYG Game-Changer in Vehicle Rental
Market conventions
-All customers are treated
Vision
the same -Better book of drivers
-No differentiation for - Better risk-return ratios
usage/driving skill
Disruption
-PAYG
-Use IMS M2M technology
-“Adverse selection”
- Benefits to low risk driver

11. #2: Improve driving behavior through
existing or new Rewards & Recognition
programs

12. Reward & Recognition
• Rewards and/or
Member
recognition program can Card
improve driving behavior Status
• Behavior impacts
profitability Points
• Promote this program Upgrades or
cost
externally as a reason reduction
why there is better resale
value for your vehicles

13. #3: Car sharing program as an
alternative business segment
• New business segment
• Offer competitive entry
in Car Sharing business in
key urban markets
• Offer hourly rates
• 24x7 access to vehicles
• Book online and drive

14. #4. Young Drivers as a new segment
• Young drivers present
higher risks to rental
vehicles
• IMS M2M telematics
can draw from our
Young Drivers Intelligence
to reduce risk and
potentially expand this
market

15. #5: Premium Roadside Assistance
(RSA)
• Roadside assistance is
important because drivers
who rent vehicles are not
always familiar with their
surroundings
– Automatic vehicle location
– Roadside assistance exchange
– Vehicle diagnostics
• Offer Premium RSA to
generate added revenue &
enhanced customer loyalty

16. #6: Remote & Automatic Vehicle
diagnostics
• IMS Rental Vehicle Intelligence
tracks key diagnostics & issues
reports
– Event-Triggered vehicle health
reports
– Periodical vehicle health reports
– On-demand vehicle reports
– End-of-use vehicle health reports
• Powerful feature: asset value
maximization, responsive
customer care, cost effective
vehicle services

17. #7: Automatic vehicle location (AVL)
• AVL can automatically
determine the geographic
location of the vehicle
coupled with the ability to
transmit that info to a
requester.
• AVL is useful for renters
who are not familiar with
the vehicle and often its
surroundings
• AVL is a potential revenue
generator

18. #8: Remote Real-time Fuel Detection can
generate more revenue
• The rental car company
can remotely access fuel
levels with precision to
charge extra for the
difference between
• Perceived fuel level
• Actual fuel level

19. #9: Improve Asset Value via evidence
based usage reports
• Track driving metrics
over the lifetime of
the vehicle
– Automatic tracking and
documentation of
vehicle usage and
maintenance
– Information can
augment “Blue Book”
data

20. #10: Certified “Pre-owned” program
• Ensure that only “Certified”
drivers in the program use
specific vehicles
– Develop non-actuarial
scoring system for vehicles
based on usage
– Third party endorsement
by Big Four accounting firm
– Consider licensing this scoring
system to “Blue Book”

21. #11: Employ Interactive Alerts to
encourage better driving
• Awareness of Telematics helps
encourage good driving
• Generate alerts of vehicle
abuse to call center
• Customer care sends driver
a “Better-Driver” warning or
reminder
• Introduce Extra charges could
be levied for abuse

22. #11: Enforce contract violations
• IMS can capture events
beyond those covered in
the contract
• Location based Example:
Driving beyond the
geo-fence
• Additional charges can be
levied for contract
violations e.g., extra
insurance for driving to
Canada or Mexico

23. #13: Severe Event detection & reporting
to roadside assistance
• Transmission of data trail
data in response to severe
vehicle motion events so
that the appropriate
roadside support can
be deployed.
• Pre and post event
data are recorded
and transmitted

24. Reasons to Partner with IMS

25. Key elements
• All IMS Rental Vehicle Solutions have 4 key
components
Component Possible solution
Device IMS DriveSync with GPS, Accelermoter
Large memory, GSM Interface
Communication link Short range e.g., WiFi, RFID, Bluetooth
Software Application for Tablet and/or Mobile
Back-end support/deployment Unique device shipped to Car Rental
company for self install. System
integration and Portal for Company
and Alerts for Customer

26. IMS at a Glance
• Founded in 1999.
• HQ in Canada. Sales offices in US.
• Strong links with University of Waterloo
• More than 100 patents & patents pending
• ISO 9001/14000 certified
IMS Inc. Confidential & Proprietary Waterloo HQ

27. IMS expertise
• IMS has deployed fully
integrated programs in
the Automotive
Aftermarket for
– UBI Programs – 8 of the
top 25 US auto insurance
companies . (We are
permitted to talk only
about Travelers.)
– Young Driver Programs –
1 leading US financial
institution

28. Usage-based insurance solution
• UBI
– Auto Insurance companies
have demographics
– IMS UBI Intelligence
provides behavior data
– More complete driver
picture with
• Speeding
• Rapid acceleration
• Harsh braking
• Idling time
• Greenhouse gas emissions

29. Recognition for IMS
• IMS has received many
awards for our
technology solutions
– Machine to machine
(M2M) technology
– Human machine
interface (HMI)
technology
– Usage based insurance
(UBI) telematics
IMS Inc. Proprietary and Confidential 29

30. Young Drivers Intelligence Solution
• YDI
– Coaching tool for Parents
and Young Drivers
– Measures key variables
• Length of trip
• Speeding
• Rapid acceleration
• Harsh braking
• Time of day
• Geofence violation
– Ranks Young Driver on 5
Star scale across variables

31. Summary – key benefits
1. Portfolio of safer, smarter, greener &
more loyal drivers
2. Increased revenue streams
3. Enhanced customer experience
4. Higher resale value of vehicles
5. Reduced damage done to cars
6. Better preventative maintenance
7. Contract violation enforcement

32. IMS Opportunities to improve profit
• Better drivers will • Support Car Sharing as a
improve profit new business segment
• Test “Pay as you go” as a • Premium Services will
business model extension generate additional
to increase profit revenue
• Improve driver behavior – Roadside assistance
through Rewards and – Remove vehicle diagnostics
Recognition – Automatic vehicle locator
• Fuel level intelligence can
generate added revenue

33. IMS Opportunities cont’d.
• Increase resale value of • Severe event detection &
Rental vehicles through reporting to roadside
evidential usage reports assistance
• Employ interactive alerts • Preventative maintenance
to encourage better improvement
driving
• Contract violation
support

34. Contract
• For more information on IMS|Rental Vehicle
Intelligence please contact Blair Currie, VP
Marketing at bcurrie@intellimec.com or call at
519.745.8887