This document summarizes a presentation on reengineering digital identity. It discusses how digital identities have evolved in different contexts or "niches" like banking, retail, etc. due to different pressures. It argues federated identity often fails because identities are too specialized to their original context. The document advocates dropping down to the level of specific identity attributes ("assertions") rather than abstract identities, and letting relying parties define what attributes they need, as their requirements define an identity. It suggests taking an ecological/memetic view of digital identity evolution could improve federation by recognizing specialized contexts and allowing flexible recombination of identity attributes.