1) WhatsApp is #1 Messaging App in the World with over 800 million monthly active users. 2) Facebook & Tencent own more than 2.7 billion monthly active messaging users. 3) Snapchat has 200 million users who share 8,796 photos per second. 4) Facebook Messenger users made over 1 million video calls during the first two days after launch. 5) Asian Messaging apps generated over $3.8 billion combined revenue in 2015 6) With over 3 billion combined monthly active users, businesses are reaching their audience via messaging apps. 7) Top messaging apps are Facebook messenger, Whatsapp, Wechat, Line, QQ, Line, Kakao talk, Viber, iMessage, etc.

1. Messaging is
Eating the
World
Edith Yeung
@edithyeung

2. Edith Yeung is a Partner at 500 Startups’ Mobile
Collective, focusing on investing in mobile apps and
consumer internet startups.
Before 500, Edith was the VP of marketing & business
development for Dolphin Browser. Dolphin Browser is a
Sequoia-backed mobile browser with over 150 million
installs worldwide. She also founded RightVentures -
seed stage investment firm focusing on mobile and
consumer internet companies. Prior, she led many
operation roles at Oracle, Siebel, AT&T, Symantec,
Telstra, Cisco, Autodesk, etc.
@edithyeung

3. Everyone is
messaging.
@edithyeungSource:
Quartz
h.p://qz.com/404239/facebooks-­‐global-­‐dominance-­‐of-­‐messaging-­‐in-­‐two-­‐maps/

4. WhatsApp is #1 Messaging App in the World with over
800 million monthly active users
Source:
StaDsta
h.p://www.staDsta.com/staDsDcs/258749/most-­‐popular-­‐global-­‐mobile-­‐messenger-­‐apps/
@edithyeung

5. Facebook & Tencent
own more than 2.7
billion monthly active
messaging users.
@edithyeung

6. Source:
PEW
Internet
research
h.p://www.pewinternet.org/2015/08/19/mobile-­‐messaging-­‐and-­‐social-­‐media-­‐2015-­‐main-­‐findings/
49% of smartphone owners ages 18 to 29 in the US use
messaging apps
@edithyeung

7. Beyond
Texting
1. Voice
2. Images
3. Videos
4. Money Transfer
5. Dating
6. Image recognition
@edithyeung

8. Voice call functionality is now available on WhatsApp,
Facebook Messenger, WeChat, Kakao Talk & Line.

9. Snapchat has 200 million users who
share 8,796 photos per second.
@edithyeungSource
Adweek
h.p://www.adweek.com/socialDmes/how-­‐many-­‐photos-­‐are-­‐uploaded-­‐to-­‐snapchat-­‐every-­‐second/621488

10. @edithyeung
Facebook Messenger
users made over 1
million video calls
during the first two
days after launch.
Skype killer?
Source:
Mashable
h.p://mashable.com/2015/05/05/facebook-­‐messenger-­‐1-­‐million-­‐video-­‐calls/#M_8xsfNp.kqu

11. @edithyeung
Starting November
2015, WeChat
Payment supports
British pound, Hong
Kong dollar, U.S. dollar,
Japanese yen,
Canadian dollar,
Australian dollar, Euro,
New Zealand dollar
and Korean won.
Source:
Xinhuanet
-­‐
h.p://news.xinhuanet.com/english/2015-­‐11/20/c_134838085.htm

12. Magic in the
Messaging
bottles, not
Tinder.
@edithyeung

13. @edithyeung
WeChat
launches image
recognition by
location, book &
music cover and
languages.
Source:
Xinhuanet
-­‐
h.p://news.xinhuanet.com/english/2015-­‐11/20/c_134838085.htm

14. Payment is the
foundation to
Messaging Revenue.
@edithyeung

15. Source:
StaDsta
h.p://www.staDsta.com/staDsDcs/487656/mobile-­‐messaging-­‐apps-­‐revenue/
Asian Messaging apps generated over $3.8 billion
combined revenue in 2015
@edithyeung

16. 1. Shopping
2. Selling
3. Transportation
4. Customer Service
5. Banking
6. Non-profits donations
7. Real Estate
Beyond
Social
Seven WeChat Business Cases
@edithyeung

17. Buy train, movie tickets, electricity, water,
gas and phone bills via WeChat payment.
@edithyeung

18. Set up their own shops using Weidian
(Shopify for WeChat)
@edithyeung

19. Engage customers in conversation before,
during and after a sale.
@edithyeung

20. WeChat is not enough. WeBank.
@edithyeung

21. WeChat for Non-profits
@edithyeung

22. WeChat for Real Estate
@edithyeung

23. Messaging will
redefine the
mobile industry.
@edithyeung

24. Just a few
predictions…
@edithyeung

25. Messaging will be the
biggest threat to
Google Search.
@edithyeung

26. Messaging Voice Feature –
One of the Biggest Threats
for Telecom Operators.
@edithyeung

27. Messaging Apps will process
more shopping transactions than
all other shopping apps
combined.
@edithyeung

28. Messaging by the number
1. WhatsApp is #1 Messaging App in the World with over 800 million
monthly active users.
2. Facebook & Tencent own more than 2.7 billion monthly active messaging
users.
3. Snapchat has 200 million users who share 8,796 photos per second.
4. Facebook Messenger users made over 1 million video calls during the
first two days after launch.
5. Asian Messaging apps generated over $3.8 billion combined revenue in
2015
6. With over 3 billion combined monthly active users, businesses are
reaching their audience via messaging apps.
7. Top messaging apps are Facebook messenger, Whatsapp, Wechat, Line,
QQ, Line, Kakao talk, Viber, iMessage, etc.
@edithyeung

29. You can find my presentation at:
• Deck http://www.edith.co/#blog
• Email edith@500.co
• Twitter @edithyeung
• Newsletter http://www.edith.co/#newsletter
@edithyeung