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Cereals event review

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The GFMT team visit Cereals Event 2013, in the UK

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Cereals event review

  1. 1. Digital Re-print - July | August 2013 Cereals event review Grain & Feed MillingTechnology is published six times a year by Perendale Publishers Ltd of the United Kingdom. All data is published in good faith, based on information received, and while every care is taken to prevent inaccuracies, the publishers accept no liability for any errors or omissions or for the consequences of action taken on the basis of information published. ©Copyright 2013 Perendale Publishers Ltd.All rights reserved.No part of this publication may be reproduced in any form or by any means without prior permission of the copyright owner. Printed by Perendale Publishers Ltd. ISSN: 1466-3872
  2. 2. C ereals took place June 12-13, 2013, near Boothby Graffoe in Lincolnshire, UK. With a near-record 25,850 visitors, the event was crowded with farmers and agricul- ture professionals. Given the hardship experienced by the sector in the last 12 months this was a remarkable turnout and on the ground the show buzzed with interest and enthusiasm. Visitors and exhibitors alike were given plenty to think about by the Arable Conference in partnership with Oxford Farming Conference (OFC) taking place over the two days. Chaired by OFC directors, speakers including Minister for Agriculture David Heath con- centrated on technological and political barriers to increasing British wheat yields. nabim held fort within the HGCA site and held a press event showing off 2013’s Milling Wheat Challenge finalists for the first time. The shortlist of Britain’s brightest wheat growers contained Teeside’s Stephen Craggs, James Loder-Symonds of Canterbury in Kent and Nick and David Philp from Berkshire. Being in the backyard of Perendale Publishers Ltd, we sent four members of staff to this relatively local exhibition. Our stand was near the centre of Cereals and attracted a good number of people on both days. This event is dominated by agriculture, farming and arable industries. We enjoyed the chance to experience these other sides of the industry and learning only helps our products become more attuned to our audiences. We were able to meet many compa- nies in the Post-Harvest Technology clus- ter. Many meetings were well received and the photos with staff and their stands were great fun to get involved in. We met familiar faces and new companies and distributed many copies of the March-April Grain & Feed Milling Technology magazine and International Milling Directory. The weather played havoc at the end of the first day and throughout the afternoon of the second. Large rain clouds and thunder meant very wet ends to each day, which was unfortunate for all the exhibitors we spoke to. Thankfully the organisers were alert to the danger and kept visitors and exhibitors updated with weather warnings. Although both days’ late afternoon weather had guests making their exits a little earlier than planned, there was noth- ing to dampen the spirits of visitors or exhibitors. Events review Over the next eight pages, Perendale's Darren Parris, Tom Blacker, Richard Sillett and Lee Bastin (on photography duty) bring you their reports from the show Grain&feed millinG technoloGy50 | July - august 2013
  3. 3. Bayer CropScience impressed us with the range of interesting crop plots, interactive iPads and a great range of hospitality at their stand. We met last issue’s contributor Ken Black, product manager, and posed for a photograph together with Alan Morris (Head of Sales, Professional Products, UK and Ireland). Commercial trainee Joe Whittaker demonstrated the apps on an iPad which gave great detail about Bayer CropScience’s products. (TB) Product info: Melike Arikan from Alapala's market- ing department met Darren Parris at Perendale's stand at Cereals. Melike said that Cereals was a good event and it was enjoyable to see all the exhibitors for the first time. Managing director Barry Scott (left) and export manager Jens Erik Iversen (right) represented DanCorn at Cereals. The new additions to the International Milling Directory are pictured here with their demonstration grain sifter. (TB) Product info: July - august 2013 | 51Grain&feed millinG technoloGy 2 Flour Milling Training To enrol or find out more, contact: nabim 21 Arlington Street London SW1A 1RN UK Tel: +44 (0)20 7493 2521 Fax: +44 (0)20 7493 6785 email: ● Internationally recognised distance learning programme ● Developed for millers by industry professionals ● Studied every year by hundreds of millers worldwide An indispensable tool for developing the knowledge and competence of flour millers and their colleagues. A clear presentation of the industry and process, in 7 modules. Dedicated tutor support given to every student, providing professional guidance throughout the course year. 2013 Course Guide is available for download on the website. Enrolments in 2013-14 course session should be submitted – online or by email, fax or post – by August. Seven steps to success Safety, Health and Hygiene Wheat and the Screenroom Mill Processes and Performance Product Handling, Storage and Distribution Flour Power and Automation Flour Milling Management
  4. 4. At Mecmar, we spoke to John McArthur, general manager, and Andrew Smith, sales and service, about the show on the final day of the event and what it had held for them. Mecmar’s stand was dominated by their unique practical batch grain dryer. Pictured (l-r) Andrew Smith, Tom Blacker, John McArthur and Richard Sillett. (TB) Product info: We met with Bentall Rowlands on Thursday afternoon following the most unexpected of storms – despite the recent drenching sheets of rain which had nearly washed us all away, the team were good enough to venture out and stand on the waterlogged grass to pose for GFMT in front of one of their key products. The product in question is a flat bottom silo which can be seen behind them and is the leader in a range designed for the storage of granular feed, with diameters from 3.0-32.0m. Pictured (l-r) Kevin Groom, technical director; Nick Carter, technical sales & project manager; Andrew Shaw, technical sales engineer. (LB) Product info: Griffith Elder were the very last company we saw at the show – certainly not because they were at the bottom of our list, but because they were inundated with customers every time we hap- pened by their stand. We were eager to spend some time with managing director David Elder with whom we’d had some great talks the year before, but he was invariably at the very heart of the action; smiling and gesticulating enthusiasti- cally as he closed another deal. By the time we did catch up with him, most of the companies in the vicinity were now packing up and preparing to leave what had been a great event. I’d wager though that none of them could claim to have enjoyed the show more than the team at Griffith Elder. As the staff gathered together and posed for GFMT on one of the fob activated weigh beams, David Elder himself seemed satisfied and ready to finally relax. Pictured (l-r) Paul Rodwell, service manager; David Elder, managing director; Tom Blacker; Richard Sillett; Tim Spafford, UK sales manager. (LB) Product info: Wiltshire-based Alvan Blanch had an open- air plot showcasing their grain drying and milling machinery. Sales managers Peter Andrews and Mike Miles are standing with two members of the Perendale team and the Alvan Blanch manufactured Continuous Double Flow Grain Dryer. (RS) Product info: Perry were exhibiting again at Cereals. We met industrial sales manager Richard Sago at his stand. This was a very busy stand but we managed to catch a photo next to a bucket elevator on show. Pictured (l-r) Tom Blacker, Richard Sago and Richard Sillett. (TB) Product info: We met at the Satake stand for talks and photographs with the team. This familiar partner, a full-page advertiser in the maga- zine, was accommodating in telling us about their key product for Cereals 2013, the AlphaScan II Hi Flow. The AlphaScan IIHF is the next generation of 'low cost - high capac- ity' sorting from Satake. Pictured (l-r) Richard Sillett; Kassem Nameh, regional sales man- ager; Simon Hills, technical manager; Leon Doyle, service engineer; Tom Blacker. (TB) Product info: 25,850 farmers, agronomists and other professionals attended Cereals 2013 Grain&feed millinG technoloGy52 | July - august 2013
  5. 5. Shropshire-based Danagri-3S supply and install grain machinery from the likes of GSI and Skiold for Britain’s food industry. Their stand was virtually besieged by clients and customers for the whole two days, but we did manage to grab five minutes to speak to financial manager Roger Bargery. Here he is answering our questions outside the Danagri hospitality unit. (RS) Product info: Bag specialists S. G. Baker have a manufactur- ing plant just down the road from Cereals in Grantham. Producing bags for specialist uses from flood defences to grain transport, they came to Cereals hoping to build their com- mercial links with the arable industry. Here Perendale team member Richard Sillett talks Matthew Cox, sales director, through the International Milling Directory. (RS) Product info: Precia Molen almost didn’t make it into the magazine this year – it seemed that every time we ventured optimistically in their direc- tion, an important meeting was taking place, or a member of staff was suddenly needed elsewhere. Fortunately for us, just as the sun reappeared from behind a cloud for the first time all afternoon, the perfect window finally appeared in their busy day. After some general discussion, several key members of the sales team were persuaded to be photographed with us behind one of the Precia Molen belt scales that were on display, along with one of their trusted weighbridges. Pictured (l-r) Tom Blacker; Andy Bevington, regional sales manager; Bob Cooper, regional manager; Les White, UK sales manager; Richard Sillett. (LB) Product info: Industry-leading builders of NIR systems FOSS were stationed this year in the show’s renewables section. Being in one of the few sheltered exhibition spaces at Cereals proved to be a wise decision during Thursday’s downpour. Members of the FOSS UK sales team Tim Shearston (left) and Andy Laight (right) were very happy to demonstrate their Infratec 1241 Grain Analyser, which combines the accuracy and versatility their products are known for. (RS) Product info: Parkerfarm Weighing Systems demonstrated their weighbridges as one of their many precision instruments. Part of the Italy-based Bilanciai Group, Parkerfarm came to Cereals aiming to close deals with some of the thousands of potential customers. Pictured alongside the Perendale team are Mark Spick and Nikki Smith of Oliversoft, who provide software solutions for grain storage and distribution. (RS) Product info: While at Cereals, Cimbria Unigrain A/S were launching a new product range of SEA optical electronic sorting machines for a plethora of products such as grains, nuts, pulses and other dry food and non-food products. Cimbria is a world leader in grain processing technology. Cimbria delivers efficient and controlled technology processes, equipment and plants for handling and storing crops while focussing on increasing quality and energy efficiency and improving cost effec- tiveness. Pictured (l-r) sales manager David Thompson and assistant Helen Thompson (Cimbria UK), and sales manager Michael Bjorn (Cimbria A/S). (DP) Product info: "A record 500 exhibitors showcased their products" Grain&feed millinG technoloGy54 | July - august 2013
  6. 6. BDC Systems brought over grain equipment from Svegma and Skandia, who they represent and distribute for in the UK. Here BDC staff pose with a Svegma batch dryer which (as usual for BDC) is in an immaculate state of finish. The Hampshire company also had on hand prototype handling equipment from Skandia, giving Cereals visitors a look at the next step for milling technology. Pictured (l-r) Stuart Tobin, managing director Andrew Head, Walter Russell, director Andrew Lee, Wayne Tobin and Luke Bullus. (RS) Product info: Meeting Chris Giles and Jim Comber (pic- tured) from Turner Process Equipment was a real pleasure. Their historical pedi- gree ensures their clients benefit from a wealth of knowledge, experience and technical resources gained from over 100 years of operation. Chris explained why he had chosen Cereals event to showcase their Grain Pre-Cleaner GP82-2: “Cereals is quickly becoming an internationally recognized show, allowing many of our customers to see their products up close.” (DP) Product info: UK Agriculture minister David Heath attended on Wednesday HSBC sponsored the event for a 10th successive year Grain&feed millinG technoloGy July - august 2013 | 55 Quality grain handling Chief dryers Chief silos Now distributing Marot rotary cleaners and spares Grain. It’s your business. Supplied to European DIN or ASAE/ASTM Standards Beckingham Business Park, Tolleshunt Major, Maldon, Essex CM9 8LZ, UK Tel +44 (0)1621 868944 Fax +44 (0)1621 868955 E-mail For a partner with the expertise, technology and manufacturing methods to ensure that your storage plant is second-to-none in terms of quality and processes, then look no further. UK agents for Denis & Marot. Sales & Service You can trust in Chief.
  7. 7. nabim announces finalists in the search for the 2013 UK champion milling wheat grower n abim, supported by HGCA, announced the three farmer finalists for the 2013 Milling Wheat Challenge at the Cereals Event. Now in its fourth year, the aim of the challenge is to find the country's best milling wheat grower. The 2013 finalists are: • Stephen Craggs, East Close Farm, Sedgefield, Stockton-on-Tees • James Loder-Symonds, Denne Hill Farm, Womenswold, Canterbury, Kent • Nick & David Philp, Church Farm, Waltham St Lawrence, Reading, Berks. Martin Savage, trade policy manager, nabim said the standard of the entries remains very high and the judges had a tough job selecting the finalists. "Each of these growers farm significant areas with wheat as their main crop. All three are forward-thinking, very technically competent and consistently grow quality crops of bread-making wheats." The challenge has become established as a formal recognition by Britain's flour millers of how the country's best growers combine attention to detail with end-customer awareness and business acu- men to create a win: win for the whole wheat chain. Savage added, “UK flour millers are committed to UK wheat and to the farmers who grow it because more than 80 percent of the wheat we mill comes from UK farmers. We work closely with plant breeders and others in the chain to ensure there is a good supply of top quality milling wheat. The Milling Wheat Challenge is very impor- tant to nabim because we want to support and encourage farmers to grow the wheat our bread-making customers require.” “High yields are often said to be the future of wheat growing, but our overriding message to growers of any wheat for milling is that yields must be matched by quality and manufacturing functionality. Bakers and other food manufacturers set very high specifications so it is important that all milling wheat is grown to the highest standards of both quality and food safety. " "Growing quality wheat consistently is a difficult task which requires best practice in agronomy, storage and delivery to meet the exacting standards of the milling trade; our finalists all demonstrate very strong management in these areas. Harvest 2012 proved very difficult for both farmers and millers since low specific weights produced a range of significant issues. All parts of the grain supply chain worked hard to minimise these" Judging of the three finalists took place at the end of June with farm visits, which included discussions with the growers, crop walking, and inspections of storage facilities. The winner will be announced at a celebration dinner hosted by nabim at the Ritz Hotel in London. nabim (National Association of British and Irish Millers) invited GFMT to attend the Milling Challenge launch event prior to Cereals taking place. There was a good atmosphere in the nabim tent on arrival and many people were jostling for pho- tographs and interviews with the finalists. The friendly nabim team was keen to discuss their long-standing relationship with us. Pictured (l-r) Ray and Stephen Craggs from Stockton-on- Tees and Nick and David Philp from Church Farm in Reading. The third finalist who unfortunately was not able to attend on the day was James Loder-Symonds of Denne Hill Farm, Kent. (TB) It was another busy show for the Tornum team who took time out to talk to Tom Blacker from the International Milling Directory. Sales manager Håkan Sedwall (centre) and vice president of marketing Anders Malm (right) explained how Tornum is one of the few international companies that can offer a complete turnkey solution along the whole line from conveyors to dri- ers. Anders commented further on their dri- ers, highlighting their 30 percent saving on gas consumption with reduced dust emissions. Product info: There were 64 hectares of stands and live demonstrations in themed areas including Crop Plots, Working Cultivations, Sprays and Sprayers, Post-Harvest Technology, Business Area, Potatoes and Renewables Grain&feed millinG technoloGy56 | July - august 2013
  8. 8. The sun was beaming when we met Chief Industries on the first day of the show. Before my colleagues and I sat down with Rod Watson, managing director, to talk shop, the whole Chief team came together enthusiasti- cally for a series of photos in front of one of their silos. Their main product of interest however was a 9 meter high Continuous Mixed Flow Grain Dryer – one that Chief were kind enough to allow our intrepid pho- tographer to climb in his quest for compelling shots of the Lincolnshire landscape. Pictured (l-r) Rod Watson, managing director; sales/ installation engineers Nick Welman and Brian Batty; Damian Brine, international sales; Arran Roberts, sales engineer. (LB) Product info: Past, present and future Cereals has been a fixture on the British arable calendar since the mid-1980s when the show began as a crop demonstration event. Over the years, the show has dou- bled in size and now showcases a range of information about the arable sector in one place. The modern show has a multitude of different areas, but it was the addi- tion of Velcourt’s arable event in 1997 and the Spray and Sprayers section in 2003 that really grew Cereals into the event it is today, explains Rebecca Dawson market- ing manager of Cereals organiser, Haymarket. Despite the changes, Cereals has stayed true to its arable roots and is a unique place to keep up-to- date on the latest innovations. But it’s not just the UK market which benefits from this expertise; Cereals attracts visitors from as far afield as New Zealand and Australia. The draw of the event is the range of technology on show and also, bizarrely for UK residents, the climate. “The weather the main arable farming areas of New Zealand, particularly during the growing season, is similar to the UK. The UK has a lot of new tech- nology so overseas visitors can get answers that they might be able to take back home,” says Dawson. This year’s show has built upon previous shows and saw signs for recovery in the arable industry. “I’m very pleased with visitor numbers because it’s been a dif- ficult few years for farmers,” says Dawson. The Agriculture minister, David Heath was also at the show. “This shows what an important event it is for the arable industry.” Grain and milling technologies were well represented through- out the show. “Grain marketing is always a hot topic at Cereals and the HGCA showcased sev- eral varieties of milling wheat,” says Dawson. Although the 2013 show has only just taken place, plans are well underway for the next event in 2014. Most interestingly, after three years in Lincolnshire, Cereals will return to Cambridgeshire and a new site near Duxford. The new site is the same size as the Lincolnshire venue and is close the 2010 site, which was near Cambridge. Visitors and exhibitors alike will be pleased to hear that the new site has on site parking so the park and ride scheme of 2010 has been consigned to history. The reasons behind the move is use different land, and to attract visitors from more of the south. “Changing location ensures that everyone can get to the event,” explains Dawson. In addition to the new site, the team at Haymarket are already working on new elements for the 2014 show. “We are working on new content but can’t con- firm anything yet,” says Dawson. “However, the technical seminars have been well received so I imag- ine they will run again. We are always looking for new ways to bring a technical focus but can’t say what at the moment. Looking ahead to next year Dawson says, “2014 is a year for farmers to repair themselves and Cereals offers a great opportunity to find out how to do that.” A thriving show, a new location and an improved technical pro- gramme: we can’t wait for Cereals 2014. Grain&feed millinG technoloGy July - august 2013 | 57
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  10. 10. LINKS • See the full issue • Visit the GFMT website • Contact the GFMT Team • Subscribe to GFMT A subscription magazine for the global flour & feed milling industries - first published in 1891 INCORPORATING PORTS, DISTRIBUTION AND FORMULATION In this issue: • Pig feed pelletizing technology • Feed focus Cattle • Exploring the challenge of single versus multi- enzyme dosing comparisons July-August2013 • Improving poultry health and production efficiency with probiotics • Aflatoxins in Europe: a new risk in maize production? • Sweeping changes to OSHA’s sweep auger enforcement first published in 1891 This digital Re-print is part of the July | August 2013 edition of Grain & Feed Milling Technology magazine. Content from the magazine is available to view free-of-charge, both as a full online magazine on our website, and as an archive of individual features on the docstoc website. Please click here to view our other publications on To purchase a paper copy of the magazine, or to subscribe to the paper edi- tion please contact our Circulation and Subscriptions Manager on the link adove. INFORMATION FOR ADVERTISERS - CLICK HERE Article reprints All Grain & Feed Milling Tecchnology feature articles can be re-printed as a 4 or 8 page booklets (these have been used as point of sale materials, promotional materials for shows and exhibitions etc). If you are interested in getting this article re-printed please contact the GFMT team for more informa- tion on - Tel: +44 1242 267707 - Email: or visit