Here are three ways to actually enjoy prospecting, contributed by best-selling sales author Aaron Ross.

1. AYS TO
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PRODUCED BY:
Aaron Ross
Predictable Revenue

2. “Ugh, I hate prospecting.”

3. “Ugh, I hate prospecting.”
“I don’t like making cold calls.”

4. “Ugh, I hate prospecting.”
“I don’t like making cold calls.”
“It doesn’t work.”

5. I’ve heard this one
too many times.

6. That’s why I’d to share three
ways ways to actually make
prospecting enjoyable.

7. 1
hose
s on t
Focu
w hat
need
w ho
e to
ou hav
y
f fer.
o

8. Nothing is worse than trying to sell
to someone who doesn’t really
want what you have.

9. 2
rals,
efer
se r
U
l ls.
ld ca
ot c o
n

10. Whether through email or calls, opening a
conversation in a friendly, relatable matter is
more effective ... and more fun.

11. 3
ple,
sim
r ite
W
ased
xt-b
te
ails.
em

12. Long sales emails only lead
prospects to hit delete. Send
short, smartphone-sized
messages to start the
conversation.

13. And avoid big, dense
paragraphs.

14. Keep each paragraph to just 1-3 sentences each.
It will make it much easier to read.

15. Want to know which prospects actually
open your emails, too? Use Signals.
GET SIGNALS FOR FREE TODAY

16. Trust me: If you customize
your prospecting, you’ll get
better results – and make it a
lot easier to enjoy your job.

17. By Aaron Ross
Author, Predictable Revenue
GET HIS BOOK TODAY

18. THANK YOU.

19. Now that you’ve mastered general prospecting, start
mastering prospect emails. Click to view that SlideShare: