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"In this session, Ramon De Leon, the former marketing mind behind six franchised Domino’s Pizza stores in Chicago, will show you first-hand how he leveraged social media to make his way into the hearts of his customers. His passion for pizza, people and personalized social-mobile connections has been coined #RamonWOW!
• How E-Commerce for Domino’s Pizza started in Chicago in ‘97
• What Facebook marketing was like in ’05 when it was closed to the public
• How to let customers get to know the face behind the logo
• How listening is just as important as speaking
• What started as instant messages how it grew into global conversations"