MFlow is a queue measurement system that uses anonymous, passive facial recognition to track passengers throughout an airport, monitor queues in real time, and provide alerts when congestion is detected. It analyzes facial images captured on entry to create unique biometric templates to match passengers at subsequent waypoints. This allows for proactive management of queues and resources. In addition to improving operations and security, MFlow can provide demographic data on passengers and better understand their experiences. It has already been implemented in three of the five largest UK airports.

1. From
Human Recognition Systems
THE WORLD’S MOST ACCURATE
QUEUE MEASUREMENT SYSTEM
www.hrsid.com

2. 2MFlow - The World’s Most Accurate Queue Measurement System
THE ISSUE
Common with airports across the globe…
How do we accurately, continuously and
passively measure passenger journeys?
How can we proactively and quickly respond
to congestion and avoid queues?
How can we get to know more about our
customers and how happy they are?
?
?
?

3. 3MFlow - The World’s Most Accurate Queue Measurement System
DATA?

4. 4MFlow - The World’s Most Accurate Queue Measurement System
THE SOLUTION
For accuracy, security and reliability has to be…
Anonymous, Passive Facial Recognition
Real Time Monitoring & Alerts
Security Watchlist
Pinpoint Precision
Provide Passenger Information

5. 5MFlow - The World’s Most Accurate Queue Measurement System
HOW DOES IT WORK?
Incredibly advanced, amazingly simple…
Passenger's face image
is captured on entry to
area
1 2 A unique biometric
template is created
3 Passenger matched at
next waypoint
+ THE MFLOW SECRET SAUCE

6. 6MFlow - The World’s Most Accurate Queue Measurement System
PROACTIVE QUEUE MEASUREMENT
Data driven avoidance of queues
Automated Alerting Resource Management
Management Teams
Informed
Operations Teams
Informed
Action Taken
(e.g. Lanes Opened)
Real Time Information

7. 7MFlow - The World’s Most Accurate Queue Measurement System
PREDICTIVE RESPONSE
Use advanced MFlow data to respond to problems before they occur
THE FACES THE DASHBOARD

8. 8MFlow - The World’s Most Accurate Queue Measurement System
PINPOINT ACCURACY
True location-based measurement, not triangulated
Passenger is here Indeterminate Location
Face Recognition Device Tracking

9. 9MFlow - The World’s Most Accurate Queue Measurement System
FALSE ECONOMIES OF DEVICE TRACKING
As passenger devices evolve, so must your sensors.

10. 10MFlow - The World’s Most Accurate Queue Measurement System
THE BENEFITS
There’s more than you may think…
Improved Airport Operations
Get staff where they are needed using an automated
system
Increased Security
Journey measurement and security data sets are
partitioned, meaning only the right users see the right data
Improved Passenger Experience
Create happier, relaxed passengers with propensity for
retail spend
Passenger Demographics
Know more about your passengers and their current mood
And…Measure the smiles of your passengers
through MFlow Facial Recognition….
63%
37%

11. 11MFlow - The World’s Most Accurate Queue Measurement System
62/38 81/19
18-30
31-50
51+
AGEGENDER SMILES

12. 12MFlow - The World’s Most Accurate Queue Measurement System
100+
MILLION
3 OUT OF 5
LARGEST UK
AIRPORTS
USING
MFLOW
PIONEERING PROVISION
OF CLOUD ID SYSTEMS
TO AIRPORTSAOA Small Business
of the Year
2015
faces captured
World’s largest
deployment of face
recognition with