The Summer 2016 release of Informatica Cloud is packed with many new platform features including : - Cloud Data Integration Hub that supports publish and subscribe integration patterns that automate and streamline integration across cloud and on-premise sources - Innovative features like stateful time sensitive variables, and advanced data transformations like unions and sequences - Intelligent and dynamic data masking of sensitive data to save development and QA time. -Cloud B2B Gateway is the leading data exchange platform for enterprises and it’ partners and customers providing end-to-end data monitoring capabilities and support for highest level of data quality. - Enhancements to native connectors for popular cloud applications like Workday, SAP Success Factors, Oracle, SugarCRM, MongoDB, Teradata Cloud, SAP Concur, Salesforce Financial Services Cloud And much more!

1. Informatica Cloud Summer 2016
Release

2. Agenda
• Informatica Cloud Integration and Data Management
• What’s New in the Summer 2016 Release?
• Demonstration
• Why Informatica
2

3. Most
Comprehensive: Any
Integration Pattern &
Data Management
For IT & Business:
Any User
For Every Major
Ecosystem and
Source: Any Data
A Platform I Can Trust
3
Informatica Cloud – The Best Cloud Integration & Data Management
Platform

4. Informatica Cloud Offerings
Data
Migration
Data Sync
& Replication
Data Quality
& Validation
Test Data
Management
APIs &
Interactive
Data
Customer 360
Cloud
MDM
•Application & data integration
management for cloud & hybrid
•Self-service data prep & wizard tools
•Bulk, real time, and interactive
•B2B, Data Integration Hub
•Cloud-to-Cloud, Cloud-to-ground,
and ground-to-ground integration
Data
Warehousing
& Analytics
Orchestration
&
Automation
Cloud
Integration
Cloud IntegrationData
Management

5. What’s New in the Summer 2016 Release?
5

6. 6
A Platform I Can Trust

7. Security, Trust and Confidence in Services and Products
©2013 Informatica. Proprietary and Confidential 7
Informatica: iPaaS Service Provider
Infrastructure & Data Center (e.g. AWS)
Informatica Cloud Platform
Informatica Products (Discovery
IQ Rev & Data Wizard)
HIPAA/HITECH/SOC2
Certifications

8. Pluggable
Micro-services
for data processing
HA: Jobs continue to
run during Agent
updates
Agent Update Process
 Advanced Agent based on data processing micro-
services
 Separation of logical design and runtime optimizes
platform’s operations and upgrades
 Supports clustering and high availability
Agent-as-a-Platform

9. 9
Any Use case

10. Informatica Cloud Customer 360 (CC360)
• Light weight, analytics and
monitoring and track customer
data
• New CC360 Lightning UI in
Salesforce to provide fast &
responsive user experience
• Efficient audit and
performance tracking with
automatic notifications, alerts
• Compatible across devices
using Salesforce1 app and
both classic & lightning mode
10

11. Informatica Cloud Data Integration Hub -
• A modern, agile approach to
accelerate SaaS data integration
combining self-service wizards for
the business with centralization
for IT
• Publish/subscribe data hub that
ensures all systems get fresh,
consistent data
• Save time and costs through
more efficient communication with
SaaS apps – sync with each
SaaS app once and automatically
deliver data to multiple consuming
systems
11

12. Informatica Cloud B2B Gateway
12
• Rapidly automate secure data
exchange with your business
network
• Easy-to-use solution to on-board,
manage and track partners and all
EDI messages exchanged with
them
• Simplify and speed partner
communication via the EDI
standard with out-of-the-box EDI
mappings

13. Informatica Cloud Intelligent Structure Discovery
13
• More easily put IoT and other
machine data to work for your
organization with automation
• Machine learning assisted visual
model to rapidly understand non-
standard text files
• Automatically detects and
transforms common JSON
structures
• Generate Informatica Cloud
parsers to transform modeled data Saved models are
parsers that can be
used in run-time
mappings

14. Informatica Data as a Service
• Self-service dashboards to
track executed jobs
• Provides metrics on valid,
invalid and not verified
address, email, phone
numbers
14

15. • Improve the quality and
trustworthiness of your data in
Salesforce.com
• Easy self-service tools for
business users to define data
quality rules
• Assess and fix all of your
Salesforce.com data from one
or more orgs with a unified
dashboard to visualize key
objects across sales, service
and marketing
Project Cirrus (Beta)
15

16. Informatica Cloud Application Integration (Real-time)
• Enhanced attachments
support for service
connectors and the built-in
email service
• Broader multi-protocol
endpoints including REST,
JSON and SOAP
• Increased connectivity to
third party apps including
S/FTP, AWS S3, AWS
SQS, AWS SNS, SAP
BAPI, and Service
Connector auto-generation
16

17. Informatica Cloud Test Data Management
©2013 Informatica. Proprietary and Confidential 17
• Out-of-the-box masking rules for
data standards like PII, PCI and
PHI*
• Support for partial updates on
sandboxes
Data Security regulations:
PII: Personally Identifiable Information
PCI: Payment Card Industry
PHI: Protected Health Information

18. Informatica Cloud Data Masking Transformation
©2013 Informatica. Proprietary and Confidential 18
• Dynamic data masking
capabilities to save time and
development efforts
• Assign masking techniques pre-
runtime to input ports
• Save development time by easily
adding additional input ports pre-
runtime for masking techniques

19. Informatica Cloud Data Integration
• Extract metadata from all cloud
mappings
• View summarized lineage for Cloud
Mappings in LDM
• Perform connection assignments as
before for Cloud sources
• Support for PK-FK Relationship
extraction from Cloud Mappings
• Updates to Cloud Service in R25 to
support the LDM scanner
• New transformations like Unions and
Sequencing
• New Mapping Variables/In-out
parameters
• Stateful variables, capturing time-zone
information enabling distributed DW
loads
19

20. 20
Any User

21. Informatica Cloud Data Wizard for Salesforce
21
• Self-service data preparation
and connectivity to disparate
data sources, now including on-
premise databases like Oracle

22. Informatica Data Preparation (Rev)
22
• Empower your LOB users and
Citizen Integrators with easy to
use, fast and integrated data
preparation tools
• Export prepared datasets directly
into Salesforce Wave, Tableau
(TDE file generation) and CSV
• Automatic data transformation, no
need for complex look-ups and
manual coding

23. 23
Any Data

24. Connector Spotlight: Workday
24
New connector capabilities to support
all Workday services
• Simplified mapping between
Workday and other endpoints
• Support highly complex
hierarchical Workday data
structures
• Stays current with Workday API
updates
• Provides Relational Output
Workday in
Informatica Cloud Mapping DesignerWorkday
Hierarchy
Relational
output

25. New Solution Templates (Microsoft PowerBI)
• Introducing analytics geared for sales management processes using Microsoft
PowerBI for Salesforce solutions powered by Informatica Cloud
25
Sales management for Salesforce simplified with actionable analytics

26. Informatica Cloud New Connectors
Connector Name New Features
SAP Concur • Integrate to Concur Expense Management data with external systems like Financial,
ERP, HR systems
• Simplified user experience and support for hierarchical data
• Support latest version of Concur API
SAP SuccessFactors • Connect to OData and SOAP API (SFAPI)
• Integrate your core HR data in SuccessFactors with Payroll, Benefits, Learning and Time
Management applications
• Integrate with or migrate data from existing on-premise HCM applications
• Complete coverage of all SuccessFactors modules and objects available via the two
APIs
Microsoft Dynamics CRM • Facilitates better auditing
• Improved performance and support for bulk uploads
• Enhanced Active Directory Authentication support
SAP BW/BI • SAP BW 7.x certified
• Extracts data from InfoCubes, InfoSets, MultiProviders and DataStore objects from SAP
BW/BI Systems
• Single transport for the connector installation; individual extracts do NOT require
transports
• Available in Data Synchronization Service and Cloud Mapping Designer
26

27. Informatica Cloud Connectors (continued)
• Amazon:
• Aurora
• ElastiCache
• Salesforce:
• Financial Cloud
• Microsoft:
• Azure Tables
• DocumentDB
• Microsoft Dynamics AX
• SQL Server 2016
• Oracle:
• Oracle 12c
• Technology: Java 1.8
27

28. Enhanced Connectors to Simplify & Boost Faster Data Integration
Redshift & S3
Server & Online
Sales and Service Cloud
SQL DB, Data Lake, SQL DW
ERP
JDBC Support for Real-time

29. Extensive ISV Connectivity Options for Advanced
Analytics

30. Rich Connectivity Ecosystem
Sales & ServiceBig Data
Human Resources
Web Protocols & API
ERP & Financials
B2B
Marketing
Social
IT & Admin
Analytics

31. Demo
31

32. Demo 1: Informatica Workday Connector
•Select Workday module
•Test connection
Verify
Connection
Export from
Workday
Source
32
• Select operation
• Validate XML
• Search, select desired output groups
• Optional “packing” of complex
structures
• PK/FK are auto-generated

33. Demo 2: Informatica for Power BI Solution templates
• Joint solution from Informatica and Microsoft
• Integrated experience from data to analytics
• Reduce time to implement a Power BI solution for
Salesforce

34. MDM Cloud Edition
34
Informatica MDM(on-premise) is
now available as hosted
subscription-based service on
Amazon Web Services
• Power of Informatica
combined with speed
and agility of Amazon
(AWS)
• Eliminate infrastructure
cost, as hardware and
software upgrades are
owned by Informatica
team
One Master Data
Domain
One Country
Population
One Deployment
Hub
Informatica MDM Multidomain
Foundation Bundle
One source database
instance
(Oracle, IBM, DB2,
MS SQL Sever)
Hosting on Amazon
Web Services
(AWS)
Informatica provided
Managed Services
Informatica MDM Multidomain Cloud Edition
IQS Software
Adapter
Ten Data Director
Users

35. Why Informatica
35

36. 4,500iPaaS Customers
70+
OEMs
>1MIntegration jobs/processes per
day
300BTransactions per month
130% growth YoY
150+iPaaS Connectors
>100iPaaS Integration
Templates
Informatica Cloud by the Numbers
Over 1000 customers

37. Informatica Cloud is the #1 iPaaS Worldwide

38. Informatica Support and Services Offerings
Customer
Success
Integrated
Support
Value Added
Services+ +
Customer
Success Manager
Customer
Success Architect
24*7 Support Success Packs
Cloud Academy to accelerate your launch
CloudAcademy.informatica.com Network.informatica.com
Informatica Network to predict your request

39. Resources
• Check out Informatica Cloud Free 30-day trial offer
• Click here to learn more about the all the Connectors
• To learn more about Informatica Cloud please visit our
website