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Jonathan Seal MANDO Creating more human experiences with chatbots @jay_seal https://www.slideshare.net/JonathanSeal
“The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until the...
#brightonSEO@jay_seal The trend for conversational interfaces is powerfully human
#brightonSEO@jay_seal Our world is becoming designed for voice and messaging
#brightonSEO@jay_seal Expectations have been set and the world is responding to demand
Why bots fail… (part 1) #brightonSEO@jay_seal
Why bots fail… (part 2) #brightonSEO@jay_seal
Bots = UI Bots ≠ AI UI + AI = magic #brightonSEO@jay_seal
#brightonSEO@jay_seal The Mando timesheet beer fridge…
#brightonSEO@jay_seal Everyone gets beer if all timesheets are complete on a Friday
#brightonSEO@jay_seal IoT lock
#brightonSEO@jay_seal Screen with timesheet data above
Blockers ‘named and shamed’ – providing carrot and stick
#brightonSEO@jay_seal Fridge 2.0: Chatbot and AI natural language engine
#brightonSEO@jay_seal Fridge 2.1: Manners, personality, randomness
#brightonSEO@jay_seal CUI is the current Wild West of digital, but some laws are emerging…
1. Have a clear vision and roadmap #brightonSEO@jay_seal
#brightonSEO@jay_seal
#brightonSEO@jay_seal
#brightonSEO@jay_seal
2. Do more listening #brightonSEO@jay_seal
#brightonSEO@jay_seal
3. Obsess over language
#brightonSEO@jay_seal
#brightonSEO@jay_seal
4. Plan for low confidence #brightonSEO@jay_seal
#brightonSEO@jay_seal
#brightonSEO@jay_seal
5. Use the right context
#brightonSEO@jay_seal
#brightonSEO@jay_seal
6. End well #brightonSEO@jay_seal
#brightonSEO@jay_seal
Reminders 1. Have a clear vision and roadmap 2. Do more listening 3. Obsess over language 4. Plan for low confidence 5. Us...
#brightonSEO Jonathan Seal @jay_seal
Creating more human experiences with chatbots
Creating more human experiences with chatbots
Creating more human experiences with chatbots
Creating more human experiences with chatbots
Creating more human experiences with chatbots
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Creating more human experiences with chatbots

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BrightonSEO conference talk: As conversational interfaces become increasingly normal, how do brands and agencies respond to the challenge of creating engaging dialogues that don’t seem, well.. robotic?
The rise of conversational design and the opportunities cognitive services present are compelling, but we’re navigating the Wild West of CUI and the landscape is being reformed daily.
This talk explores the potential and pitfalls of rolling out conversational experiences, and looks at how we are creating a more human side to chatbots.

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Creating more human experiences with chatbots

  1. 1. Jonathan Seal MANDO Creating more human experiences with chatbots @jay_seal https://www.slideshare.net/JonathanSeal
  2. 2. “The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it.” Mark Weiser, 1991 “The Computer for the 21st Century” @jay_seal
  3. 3. #brightonSEO@jay_seal The trend for conversational interfaces is powerfully human
  4. 4. #brightonSEO@jay_seal Our world is becoming designed for voice and messaging
  5. 5. #brightonSEO@jay_seal Expectations have been set and the world is responding to demand
  6. 6. Why bots fail… (part 1) #brightonSEO@jay_seal
  7. 7. Why bots fail… (part 2) #brightonSEO@jay_seal
  8. 8. Bots = UI Bots ≠ AI UI + AI = magic #brightonSEO@jay_seal
  9. 9. #brightonSEO@jay_seal The Mando timesheet beer fridge…
  10. 10. #brightonSEO@jay_seal Everyone gets beer if all timesheets are complete on a Friday
  11. 11. #brightonSEO@jay_seal IoT lock
  12. 12. #brightonSEO@jay_seal Screen with timesheet data above
  13. 13. Blockers ‘named and shamed’ – providing carrot and stick
  14. 14. #brightonSEO@jay_seal Fridge 2.0: Chatbot and AI natural language engine
  15. 15. #brightonSEO@jay_seal Fridge 2.1: Manners, personality, randomness
  16. 16. #brightonSEO@jay_seal CUI is the current Wild West of digital, but some laws are emerging…
  17. 17. 1. Have a clear vision and roadmap #brightonSEO@jay_seal
  18. 18. #brightonSEO@jay_seal
  19. 19. #brightonSEO@jay_seal
  20. 20. #brightonSEO@jay_seal
  21. 21. 2. Do more listening #brightonSEO@jay_seal
  22. 22. #brightonSEO@jay_seal
  23. 23. 3. Obsess over language
  24. 24. #brightonSEO@jay_seal
  25. 25. #brightonSEO@jay_seal
  26. 26. 4. Plan for low confidence #brightonSEO@jay_seal
  27. 27. #brightonSEO@jay_seal
  28. 28. #brightonSEO@jay_seal
  29. 29. 5. Use the right context
  30. 30. #brightonSEO@jay_seal
  31. 31. #brightonSEO@jay_seal
  32. 32. 6. End well #brightonSEO@jay_seal
  33. 33. #brightonSEO@jay_seal
  34. 34. Reminders 1. Have a clear vision and roadmap 2. Do more listening 3. Obsess over language 4. Plan for low confidence 5. Use the right context 6. End well @jay_seal
  35. 35. #brightonSEO Jonathan Seal @jay_seal

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