1. FOUNDATION IN NATURAL AND BUILT ENVIRONMENT
EFFECTIVE PUBLIC COMMUNICATION
ASSIGNMENT: Mural Art Presentation
Lecturer: P.Thivilojana
Submission & Presentation Date: 25 May 2015
LAU MAO HUA NABILA HANIM BINTI SALLEH@MAN
WONG QIN KAI NADHIRAH BINTI MOHD ZAIN
LIM TING LE NUR AZREEN BINTI SAMIU
LEE JIA KIAM

2. Mural Art
Presentation
1. Win-Win Situation
2. Retail Paradise
3. Potrait
4. Malaysia’s Paradise
Penang
Penang
Klang Valley-Shah Alam
Klang Valley-Shah Alam

4. 1. Win Win Situation
• Located at Muntri Street, Penang
• This sculpture was erected to commemorate Ngah
Ibrahim, the Malay nobleman of Larut who was
instrumental in tin mining in the 19th century.
• The tin merchants of Penang worked closely with Ngah
Ibrahim as Larut District was one of the major supplier at
that time.

5. Artist’s Background
• Lefty is the co-founders of Gilamon
Studio
• Lefty is an Art Director and Editor for
several publications in Malaysia and
Singapore
• More than 10 years of experiences in the
comics industry
• Jimi Germ had won an Intellectual
Property Creators Challenge (IPCC) grant
from MDeC (Multimedia Development
Corporation - Malaysia)
Julian Lefty Kam

6. EPC Concepts
1.Intercultural Communication - Assimilation
(Adjusted to bring harmony to the society)
- Communication between Chinese and Malay to bring more
chances to work with each other for business purpose.
2.Verbal Communication
- Chinese and Malay greet each other by saying “Hello” when
they meet
3.Face to Face Communication
- They communicate through face to face channel which they
can see and touch each other on the spot they met.

7. EPC Concepts
4.Non-verbal Communication - Facial Expression
- They are smiling happily when they communicate with each
other which indicated they enjoy the communication.
5. Public Communication
- They communicate in public spaces.

9. 2.Retail Paradise
• Located at Campbell Street.
• Campbell Street is Penang's Fifth Avenue, a retail paradise
where shoppers can stroll along the row of shop houses
and feast their eyes on an array of goods.

10. Artist’s Background
• Reggie brings his own brand of humour to life
in everything from cartoons to billboards and
even movies.
• With his inimitable wit, he has created unique
Malaysian characters, each with a distinctive
personality that's instantly recognizable.
• Reggie's cartoons appear in Malaysia's largest
daily, The Star, as well as internationally.
Reggie Lee

11. EPC Concepts
1. Verbal Communication
- The owner said that he lost the keys of his shop house to
the policeman.
2. Non-verbal Communication- Body Posture
- Policeman is standing steadily monitoring the owner with
his hand holding a rifle.
3. Critical Listening
- Policeman is listening to the explanation given by the
owner to make judgement.

12. 4. First Impression
- The tall person is a policeman(based on his dress code)
- The short person is a careless person (lost his keys)
5. Non-verbal Communication-Eye Contact
- They look at each other indicate they are paying attention
and respect while communicating
EPC Concepts

14. 3.Portrait
• Located at Laman Seni 7, Shah Alam, Selangor.
• Painted in 2014.
• A painting of pop singer icon, Ramli Sarip with the usage
of air conditioning compressor as his glasses.
• A simple and minimalist design was chosen because it
is easier to leave an impact to the viewers.
• The artist also relates the painting with our life which is
simple.

15. ● The artist behind the ‘Portrait’ is
Karupiah Studio (Rushdi Ahmad
& Azizan Talkis).
● Portrait won 3rd place under
‘Painting on Site’ category in
Laman Seni Seksyen 7.
Artist’s Background

16. Azizan Talkis :
• Won 2nd
prize in MRCB Art Award in 2009
• Helding a solo exhibition in 2009 titled New
Man.
Rushdi Ahmad :
• Produced an artwork titled Potret Mahathir.
• Also produced artworks from various famous
icons like Mahatma Gandhi and Ramli Sarip.
Azizan Talkis
Rushdi Ahmad

17. EPC Concepts
1.Proximity
(Object are physically close to each other will
perceived as a unit)
- Outdoor air conditioner compressor perceived as the
glasses
2. Stereotype
(Understanding something based on expectation
and interpretations)
- Rockers normally have long hairs and know how to play
guitar

18. EPC Concepts
3.First Impression
- It is the portrait of a famous singer
4.Semantic Interference
- Some indicate that red and white background are the stage’
s light but for some they think that it’s like a japan navy flag.
5. Non-verbal Communication-Body Movement and Posture
- The singer is projecting the postures that he is ready for the
performance with his hand plucking the guitar and standing
in front of the microphone.

20. 4. Malaysia’s Paradise
• This artwork presents the relaxation
and heavenfulliness of islands and
beaches around Malaysia.
• Malaysia is a country that surrounded by
beaches and coasts, it’s clear message
given to the audience on how beautiful
and gorgeous of nature in Malaysia.
• The back alley of Laman Seni 7 has
these doors that are presentable as
benches on the beaches.

21. Artist’s Background
• Sincere Co
• Established in 2010
• Instagram: officialsincere

22. EPC Concepts
1. Nonverbal Communication - Facial Expression
- The girl is smiling cheerfully showed that she enjoys the
time at the beach.
2. First Impression
- The girl looks friendly can communicate well with others.
3.Proximity
- Doors represent as the benches
- Wall represents the beach
- Nasi Lemak on the table

23. EPC Concepts
4. Non-verbal Communication- Dress Code
- The girl is wearing a relaxing dress code(beach attire)
which match the setting of this mural art (beach)
5. Public Communication
- This mural art is projected at public space (Laman Seni 7)
to express how beautiful and gorgeous of nature in
Malaysia to the public.

24. THANK YOU