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Making change
for real people
Julia Birks
Associate Strategic Design Director and Capability Specialist, Isobar
This presentation is taking place in the Noongar Nation of Western Australia.
We want to acknowledge the First Nations people across Australia as the
Traditional Custodians of the land on which we are all gathered to work.
Close
your
eyes.
@juliabirks
Trust
each
other.
@juliabirks
Only 34% of
people have
a positive
outlook on
the world
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018
Photograph by Emile Guillemot
Things will get worse
Things will get better
How will things change globally?
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018
50%
35%
@juliabirks
How should we make the world better?
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018
51%
31%
14%
5%Continue with how things are
Fundamental changes to how things are
Small improvements to how things are
Return to when things were better
@juliabirks
Who has brought most positive change?
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018
22%
20%
13%
13%
11%
8%
7%
7%
0%
Social enterprises & charities
A different national government
International bodies
Activists & campaigners
Groups of people working together
Individuals doing good
Business everywhere, including large internationals
Existing national government
Local governments
@juliabirks
Who is more likely to bring positive change
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018
37%
36%
31%
21%
21%
21%
20%
20%
15%
Activists & campaigners
A different national government
Social enterprises & charities
International bodies
Groups of people working together
Individuals doing good
Business everywhere, including large internationals
@juliabirks
Local governments
Existing national government
Activists & campaigners
Social enterprises & charities
A different national government
International bodies
Groups of people working together
Who ought to bring positive change
Business everywhere, including large internationals 41%
Individuals doing good 36%
Local governments 32%
Existing national government 31%
29%
24%
23%
16%
12%
Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 @juliabirks
So…
how do we
change?
@juliabirks
People and process
Culture
People process
Photograph by Markus Spiske
Close
your eyes
again.
@juliabirks
“People are already doing
their best; the problems
are with the system. Only
management can change
the system”.
W. Edwards Deming
@juliabirks
We have to do
the hard work
to make things
simple.
Photograph by Vlad Tchompalov
Get closer
to the
people.
Photograph by Christopher Burns
Use
imagination.
Photograph by Max Felner
Make
change
a habit.
Photograph by Content Pixie
Photograph by Lindsay Henwood
Progress over
perfection.
“Change will not come if we
wait for some other person
or some other time. We are
the ones we've been
waiting for. We are the
change that we seek.”
Barack Obama
@juliabirks
Join us!
at 2:05 for our Think Tank on
Reducing risk and transforming
experiences through human centred design,
or visit our booth.
@juliabirks

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WA Government Innovation Showcase: Making change for real people

  • 1. Making change for real people Julia Birks Associate Strategic Design Director and Capability Specialist, Isobar
  • 2. This presentation is taking place in the Noongar Nation of Western Australia. We want to acknowledge the First Nations people across Australia as the Traditional Custodians of the land on which we are all gathered to work.
  • 5. Only 34% of people have a positive outlook on the world Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 Photograph by Emile Guillemot
  • 6. Things will get worse Things will get better How will things change globally? Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 50% 35% @juliabirks
  • 7. How should we make the world better? Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 51% 31% 14% 5%Continue with how things are Fundamental changes to how things are Small improvements to how things are Return to when things were better @juliabirks
  • 8. Who has brought most positive change? Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 22% 20% 13% 13% 11% 8% 7% 7% 0% Social enterprises & charities A different national government International bodies Activists & campaigners Groups of people working together Individuals doing good Business everywhere, including large internationals Existing national government Local governments @juliabirks
  • 9. Who is more likely to bring positive change Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 37% 36% 31% 21% 21% 21% 20% 20% 15% Activists & campaigners A different national government Social enterprises & charities International bodies Groups of people working together Individuals doing good Business everywhere, including large internationals @juliabirks Local governments Existing national government
  • 10. Activists & campaigners Social enterprises & charities A different national government International bodies Groups of people working together Who ought to bring positive change Business everywhere, including large internationals 41% Individuals doing good 36% Local governments 32% Existing national government 31% 29% 24% 23% 16% 12% Taken from Radical Everyone report, Wolff Olins X Citizen Me, 2018 @juliabirks
  • 12. People and process Culture People process Photograph by Markus Spiske
  • 14. “People are already doing their best; the problems are with the system. Only management can change the system”. W. Edwards Deming @juliabirks
  • 15. We have to do the hard work to make things simple. Photograph by Vlad Tchompalov
  • 16. Get closer to the people. Photograph by Christopher Burns
  • 19. Photograph by Lindsay Henwood Progress over perfection.
  • 20. “Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for. We are the change that we seek.” Barack Obama @juliabirks
  • 21. Join us! at 2:05 for our Think Tank on Reducing risk and transforming experiences through human centred design, or visit our booth. @juliabirks