Q4 2017 Average Listener Data

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Kristen Havens

Coast average listener data q4 2017

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Average Listener Data-4th Quarter 2017
46,000+
Webpage Views/
Banner Ad Impressions
24% 76%
Ages Reached
18-34 35-54 55+
25%
55%
20%
Gender Reached Top Engagement Times
Locations
8 hours/week
Persons 25-54/ 6am-Midnight
Time Spent Listening
St. Joseph
Benton Harbor 35%
Stevensville/Baroda
Bridgman 12%
Coloma/Watervliet 10%
Hartford/Bangor 5%
Niles/Buchanan
Galien 5%
South Haven/Covert 5%
Northern Indiana 4%
Berrien Springs
Eau Claire 4%
Paw Paw/Lawrence
Decatur 4%
New Buffalo/Sawyer
Three Oaks 2%
Chicago Area 1%
*All statistics in this row from Google Analytics, Civic Science
*Google Analytics*3-Year Nielsen TSL Study
*Facebook
Standing
20,171
High
34,733
High: Total Audience Tuned In Throughout Any Given Day (6a-Mid-
night) According to Statistics From RAB, U.S. Census, and Statista
Standing: Audience Tuned In At Anytime Between 6a-Midnight
According to Statistics From Nielsen and Statista
Listener Wave:
How Many Are Tuned In?
48%
3%
10%
29%
7%
3%
Avg. Facebook Ad
Impressions/Clicks
3,832 Reached/Week
93 Clicks/Week

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Q4 2017 Average Listener Data

1. Average Listener Data-4th Quarter 2017 46,000+ Webpage Views/ Banner Ad Impressions 24% 76% Ages Reached 18-34 35-54 55+ 25% 55% 20% Gender Reached Top Engagement Times Locations 8 hours/week Persons 25-54/ 6am-Midnight Time Spent Listening St. Joseph Benton Harbor 35% Stevensville/Baroda Bridgman 12% Coloma/Watervliet 10% Hartford/Bangor 5% Niles/Buchanan Galien 5% South Haven/Covert 5% Northern Indiana 4% Berrien Springs Eau Claire 4% Paw Paw/Lawrence Decatur 4% New Buffalo/Sawyer Three Oaks 2% Chicago Area 1% *All statistics in this row from Google Analytics, Civic Science *Google Analytics*3-Year Nielsen TSL Study *Facebook Standing 20,171 High 34,733 High: Total Audience Tuned In Throughout Any Given Day (6a-Mid- night) According to Statistics From RAB, U.S. Census, and Statista Standing: Audience Tuned In At Anytime Between 6a-Midnight According to Statistics From Nielsen and Statista Listener Wave: How Many Are Tuned In? 48% 3% 10% 29% 7% 3% Avg. Facebook Ad Impressions/Clicks 3,832 Reached/Week 93 Clicks/Week

Q4 2017 Average Listener Data

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