1. Pre-Briefing WPCT-17 Palm BreweryThursday, June 24th Liend@microsoft.com

5. Your Partner Account Manager

6. Belux Management team & interesting people to meet with4 Peggy Janssens Dynamics PAM Lead André Huynen SMB&D Lead Carl Vanden Eynde Solution Sales Lead Hans Verbeeck Evangelism Manager Peter Dedrij PSP&P Lead Philippe Lemmens Server & Tools Lead Marc Charlier Dynamics Lead Phillip Vandervoort GM Tom Costers OEM Director Steven Stokmans SMS&P Director

7. OverviewWPC Agenda & Keynotes 5

9. No ‘official’ programBelux Evening activity 06:30 PM Gathering @ JW Marriott 07:00 PM Dinner at Elephant & Castle 10:00 PM It’s Saturday Night... Elephant & Castle pub and restaurant just one short block from the JW Marriott, the adjacency to the host hotel and casual atmosphere make this venue the best option for a stop by dinner. And it’s a Saturday night, so the bar is sure to be packed with locals. Let’s us know if you want to join us

10. Sunday, July 11 - First activities 7 First opportunity to have meetings in the convention center Belux Evening activities 02:00 PM – 02:30 Meet @ bar (tbc) 02:30 PM – 05:00 Watch the Worldcup Final 05:00 PM – 06:00 Return to the Convention Center 06:00 PM – 07:30 Welcome Reception 07:30 PM Gather @ Convention Center 07:45 PM - .... World Cup after party Make sure to pick up your badge!

11. Monday, July 12 – Keynote Steve Ballmer 8 Shuttle Service is available from the hotel to the Verizon Center TimingActivity 06:30 – 7:30 AM Registration open 06:30 – 8:00 AM Breakfast 08:00 – 12:00 AM Vision Keynotes @ Verizon Center Vision Keynote Line-up 08:00 – 08:15 Welcome by Allison Watson 08:15 – 09:00 Keynote Steve Ballmer, CEO 09:30 - 10:00 Break 10:00 – 10:45 Stephen Elop, President Microsoft Business Division on Wave 2010 10:45 – 11:15 Tami Reller, Vice president Windows, on the Windows 7 Momentum 11:15 – 12:00 Bob Muglia, President Server & Tool Business covering Microsoft‘s Cloud story

13. Accelerating Your Wins with Windows 7

14. Windows Phone 7 Value Keynote

15. Microsoft Dynamics Keynote Session 03:00 – 03:30 PM Break 03:30 – 04:30 PM Interactive Discussion & Breakout session 04:30 – 05:00 PM Break 05:00 – 06:00 PM Interactive Discussion & Breakout session Will Take place @ Grand Hyatt Hotel

17. Purchased by The Belgian Government in 1945

18. A vital backdrop for Belgium’s diplomatic activities in the U.S. capitalToday the Belgian residence is more livable than ever before and has resumed its role as a stately setting for social gatherings animated by conversations about politics, trade, business and the arts. “Marly” has become a symbol of Belgian hospitality, bringing — through its architecture, décor, and ultimately the ambassadors who live here— a touch of the capital of Europe to the capital of the United States..

20. Microsoft Dynamics Keynote Session (Repeat, Grand Hyatt hotel)

21. Accelerating Your Wins with Windows (Repeat)

22. Windows Phone 7 Value Keynote (Repeat)02:00 – 03:00 PM Business Model Keynotes

24. Microsoft’s Cloud Vision for Hosting and Telco Service Provider Partners

25. ISVs, Cloud, and Mobility: Capturing the Opportunity

26. Learning Business: Past, Present and Future

27. Extending Your Business - The Cloud Opportunity For Resellers

28. Solution Partner Business Keynote hosted by Ross Brown, VP WW Partner Sales

29. Driving Our Business Forward through Distribution

30. Preparing the LAR Program to Succeed in Today’s Environment (@Renaissance)

31. OEM Through Distribution 03:00 – 03:30 PM Break 03:30 – 04:30 PM Sessions 04:30 – 05:00 PM Break 05:00 – 06:00 PM Sessions Take advantage to follow these session spefically aligned to your type of business

32. Tuesday, July 13 13 Belux Evening activity City Tour & Dinner 05.00pm Gathering in front of the Convention Center (L street doors) 05.30pm Depart City Tour 05.45pm Drink with rooftop view 06.15pm City Tour 07.30pm Dinner at Old Ebbit’s One of the city’s finest tour guides will introduce you to the history and architecture of Washington DC with stories, facts, trivia and perhaps a few old wives tales as you explore monuments, memorials and notable buildings. Along the way, you will drive by The White House, Smithsonian Institution Complex, Inaugural Parade Route and the Washington Monument. Enjoy a drink with rooftop view.

33. Wednesday, July 14 – Keynote Bill Clinton 14 TimingActivity 07:30 – 09:00 AM Breakfast Vision Keynote line-up 09:00 – 09:45 AM A-list, overview innovative new technologies 10:00 – 11:00 AM Keynote Bill Clinton 11:00- 12:00 Keynote Kevin Turner Segment Value Keynotes 01:00 – 02:00 PM Telco and Media & Entertainment Industry Transformation Enables Partner Opportunities Winning Together in the Small and Midmarket Segments 01:00 – 02:30 PM Enterprise Solutions Leadership Shared Opportunities through Shared Impact in Public Sector 02:30 – 03:30 PM Sessions & Interactive Discussions 03:30 – 04:00 PM Break 04:00 – 05:00 PM Sessions & Interactive Discussions

34. Wednesday, July 14 15 Belux Evening activity Georgetown PAM Dinners 06.30pm Gathering at JW Marriott 07.00pm Depart 07.30pm PAM Dinners Get the best dining in Washington DC with this Dine-Around. You have the chance to eat in one of the best restaurants Washington DC has to offer. Get the best dining in Washington DC with this Dine-Around. You have the chance to eat in one of the best restaurants Washington DC has to offer.

35. Thursday, July 15 – Regional Keynote 16 TimingActivity 07:30 – 09:00 AM Breakfast Regional Keynotes 09:00 – 11:00 AM Western Europe Regional Keynote • Driving Solutions (v-alliance, deal registration, VAD) – Speaker: Robert Helgerth • Moving to the cloud – Speaker: Robert Helgerth • MPN landing - Guest Speaker Lovisa Kristiansson 11:15 - 12:15 PM Breakout Sessions & Interactive Discussions

36. Thursday, July 15 – Belux Afternoon 17 Belux Evening activity 12.30pm Gathering in front of Convention Center (L street door) 12.45pm Transport to Sequoia Restaurant 01.00pm Barbeque @ the riverside 04.30pm Transport back to the Convention Center 05.00pm Partner Reception @ Convention Center 07.00pm Party Time! Located right on the waterfront of the Potomac River on K Street, Northwest D.C., Sequoia is one of the trendiest places for D.C’s hipsters to dine. This will certainly be a Belux afternoon to remember.

38. 31 session available through session schedular

39. Understand business opportunities by partner types, eg hosters, distributors, LAR’s...

41. Learn everything there is to know about the Microsoft Partner Network

42. Build a customized membership roadmap with the help of experts

43. Take advantage of the WPC 2010 exclusive

44. 5-for-1 Exam Pass from Microsoft Learning

45. Enter to win grand prize sweepstakes, participate in The WPC contest and pick up your t-shirt while supplies last

46. Mayny session available

47. Microsoft Partner Network 2011: Leading The Change

48. Microsoft Partner Network (MPN) for Microsoft Dynamics ERP and CRM

51. For registered attendees

52. Arrange face-to-face meetings before the WPC 2010 conference

53. Meetings can take place at pre-assigned, numbered tables in the WPC Connect areaConfidential Draft 20 How to use it? Step 1: If you did not opt in to WPC Connect during registration, you may opt in now by clicking the “Update my profile and opt in status” link. If you opted in, proceed to Step 2. Step 2: From Quick Links click “Schedule a meeting” and search for an attendee using the search capabilities and schedule a meeting at the WPC Connect tables or at another location of your choice . WPC Connect tables are located @ the Convention Center Community Hall on the Lower Level L2, Hall AB. WPC Connect Table Hours:Sunday, July 11, 10:00 am – 5:00 pm Monday, July 12, 12:30 pm – 6:00 pm Tuesday, July 13, 10:30 am – 6:00 pm Wednesday, July 14, 12:00 pm – 6:00 pm Thursday, July 15, 8:00 am – 4:00 pm

54. 21 WPC Connect Wall #1- OPT -IN Opt-in to WPC Connect and the Wall in your registration info. You MUST upload and save a photo to be on the wall. #2. ENGAGE Use the advanced search to find “like-minded” partners or partners in your country/region. Engage with them by scheduling connect meetings, following them on twitter, or making a connection on LinkedIn.

55. 22 https://connect.digitalwpc.com/MeetingSelection.aspx

56. WPC Connect 23

57. Select your sessions & tracks Session Scheduler 24

58. Session Scheduler 25 The tool to compose your personal agenda. Choose the sessions that are in you area of interest, add them to your personalized ageda and synchronise with your Outlook calendar. Log in with the Username & password that you have created during registration http://www.mspartnerconference.com/schedulebuilder

59. Session Scheduler 26 Step 1: Define your selection criteria

61. Synch with Outlook

62. Print Step 2: Select the session

63. Catching UpWith Belux people? 28

64. Regional Lounge – Meeting point 29 Western-European Lounge Watch out for the Belgian flag during the keynotes

65. Overview of Belux Delegation 30 Don’t forget to take your booklet when you leave tonight

68. Whenever you have other practical questions on Belux acivities

69. When you are lost & lonely Make sure you have your buddy’s phone number for any practical questions

70. Washington D.C A city to remember... 32

72. Founded July 16, 1790

73. Washington, DC, formally the District of Columbia and commonly referred to as Washington, the District, or simply DC

74. The District has a resident population of 599,657

75. Population rises to over one million during workweek

76. The District has three major natural flowing streams: the Potomac River and its tributaries the Anacostia River and Rock Creek

77. Climate: humid subtropical climate

78. Population:

79. 55.6% Black or African – American

80. 36.3% White

81. 3.1% Asian

82. 0.2% American Indian

83. The federal government accounted for about 27% of the jobs in Washington, D.C

84. Ranked no. 35 compared to the 50 U.S. states in terms gross state product

85. Second busiest metro network (after NY city)

87. Belux Jacket

88. Will keep you warm 

89. Easy to find other Belux attendees

90. WPC Booklet Belux Delegation

91. More info on Washington D.C.

92. Overview of Belux Delegation (MS + partners)

93. Overview shuttle services

94. In-flight entertainmentTake it with you for you & your colleagues when you leave tonight

96. Must be more than 6 months valid

97. Register online: https://esta.cbp.dhs.gov

98. Opt-in & profile yourself in WPC Connect

99. Schedule your agenda

100. Plan your meetings (WPC Connect)

101. Check the events page on: http://digitalwpc.com/News/EventNews

102. ‘Birger Steen’ contest, WPC choir...

103. Accept the Belux calendar invites

104. Check out: www.digitalwpc.com

105. Belux page: http://digitalwpc.com/Regional/Details/Belgium

106. Pack your bags

107. Be mentally prepared for a trip you will never forget!Start Preparing your unique experience Today!

108. Questions? 36

109. Time for a ... 37