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9 TYPES OF FACEBOOK POSTS THAT ARE 
GUARANTEED TO ENGAGE JOBSEEKERS 
HOW TO ATTRACT TRAFFIC TO YOUR FACEBOOK PAGE
LIKE OR COMMENT 
Facebook is a very visual social network. 
One way to get people to engage is to post 
a picture. 
The next step would be to put two pictures 
together — either side by side or one on top 
of the other — and ask people to “like” if 
they prefer the option in one picture or 
“comment” if they prefer the other option.
NAME YOUR FAVORITE 
Open-ended questions are one of the easiest 
ways to drive engagement on Facebook. 
Asking people what their favorite job interview 
question they’ve been asked can draw a lot of 
comments — depending on how many people 
are willing to answer.
CAPTION CONTEST 
Finding a picture that looks like it’s trying to 
say something funny is always a great time 
to hold a caption contest. 
Simply post the picture, ask people to add a 
caption in the comments and if the picture is 
good enough, you should be getting massive 
amounts of comments in no time.
LOOKING FOR ADVICE 
Reaching out for help is a great way to get 
people to engage with your Facebook page. 
Asking people what they think is the best way 
to network with a recruiter, ask for a salary 
increase, or any other situation that would 
require input from other people is a great way 
to drive traffic (and get ideas for blog posts or 
other content!)
NOSTALGIA POSTS 
Every generation is different and 
making people feel nostalgic can be 
a great way to engage users. 
Questions such as “remember when 
you had to type your job 
applications?” — with a photo of a 
vintage typewriter — could be a big 
hit with the right crowd.
WHAT WOULD YOU DO? 
We as people like to think about what we 
would do in different situations. Asking 
people what they would do in certain 
situations is a great way to get some 
answers. 
Questions such as, “What would you do if 
didn’t have to work?” or “What is your 
DREAM job?” could end up getting you a lot 
of answers.
FILL IN THE BLANK 
Fill in the blank posts are also a pretty easy way 
to get people engaged. 
Asking someone to fill in the blank in sentences 
such as “If I could make $____ a year, I’d be 
happy” is another great way to get people to 
interact.
RECOMMENDATIONS 
Ask visitors to your Facebook page to 
recommend resources to other jobseekers. 
For example, ask them to recommend a book 
on job interviews.
YES OR NO? 
It might seem simple but yes or no questions 
are an easy way to get people talking. 
Even the simplest question such as asking 
people if they like phone interviews better than 
in-person interviews — and telling them to 
respond with yes or no — could work like a 
charm.
FACEBOOK IS A HIGHLY INTERACTIVE WEBSITE 
You need to constantly engage people 
to keep them interested in your page 
and if you use some of the previous 
examples you should get plenty of 
people talking. What are you waiting 
for? Go give a few of these a try.
Want more ideas on 
engaging jobseekers? 
Bridget (Weide) Brooks, CPRW 
Résumé Writers’ Digest | BeAResumeWriter.com

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Nine Types of Facebook Posts

  • 1. 9 TYPES OF FACEBOOK POSTS THAT ARE GUARANTEED TO ENGAGE JOBSEEKERS HOW TO ATTRACT TRAFFIC TO YOUR FACEBOOK PAGE
  • 2. LIKE OR COMMENT Facebook is a very visual social network. One way to get people to engage is to post a picture. The next step would be to put two pictures together — either side by side or one on top of the other — and ask people to “like” if they prefer the option in one picture or “comment” if they prefer the other option.
  • 3. NAME YOUR FAVORITE Open-ended questions are one of the easiest ways to drive engagement on Facebook. Asking people what their favorite job interview question they’ve been asked can draw a lot of comments — depending on how many people are willing to answer.
  • 4. CAPTION CONTEST Finding a picture that looks like it’s trying to say something funny is always a great time to hold a caption contest. Simply post the picture, ask people to add a caption in the comments and if the picture is good enough, you should be getting massive amounts of comments in no time.
  • 5. LOOKING FOR ADVICE Reaching out for help is a great way to get people to engage with your Facebook page. Asking people what they think is the best way to network with a recruiter, ask for a salary increase, or any other situation that would require input from other people is a great way to drive traffic (and get ideas for blog posts or other content!)
  • 6. NOSTALGIA POSTS Every generation is different and making people feel nostalgic can be a great way to engage users. Questions such as “remember when you had to type your job applications?” — with a photo of a vintage typewriter — could be a big hit with the right crowd.
  • 7. WHAT WOULD YOU DO? We as people like to think about what we would do in different situations. Asking people what they would do in certain situations is a great way to get some answers. Questions such as, “What would you do if didn’t have to work?” or “What is your DREAM job?” could end up getting you a lot of answers.
  • 8. FILL IN THE BLANK Fill in the blank posts are also a pretty easy way to get people engaged. Asking someone to fill in the blank in sentences such as “If I could make $____ a year, I’d be happy” is another great way to get people to interact.
  • 9. RECOMMENDATIONS Ask visitors to your Facebook page to recommend resources to other jobseekers. For example, ask them to recommend a book on job interviews.
  • 10. YES OR NO? It might seem simple but yes or no questions are an easy way to get people talking. Even the simplest question such as asking people if they like phone interviews better than in-person interviews — and telling them to respond with yes or no — could work like a charm.
  • 11. FACEBOOK IS A HIGHLY INTERACTIVE WEBSITE You need to constantly engage people to keep them interested in your page and if you use some of the previous examples you should get plenty of people talking. What are you waiting for? Go give a few of these a try.
  • 12. Want more ideas on engaging jobseekers? Bridget (Weide) Brooks, CPRW Résumé Writers’ Digest | BeAResumeWriter.com