The Business Case For Sustainability

1. The Business Case For
Sustainability
68th
case presented By:
Md. Rashedul Islam
Md. Masudur Rahaman

2. Agenda:
Business sustainability
Triple Bottom Line (TBL)
Why we need build sustainable business.
Sustainability strategies.
ESG
Customer & Investores Value on ESG
ESG performance & Development.
Sustainability strategies .
Innovative solution.

3. Business sustainability-
Business sustainability is a strategy that prioritizes the long
term survival of a business and connected ecological, social
and cultural systems.

4. Triple Bottom Line (TBL)
 Triple Bottom Line (TBL)is an
accounting standard that measures
three aspects of organizational
success: Economic, Ecological
& Social. This is often rephrased
"people, planet, profit".

7. ESG
ESG investing is a type of “sustainable investing,” which is an
umbrella term for investments that, while seeking positive
returns, also consider and evaluate the long-term impact that
business practices have on society, the environment, and the
performance of the business itself.

8. Customer & Investores Value
on ESG
Customer value
 54% are willing to pay
premium for product.
 87% are concerned about
ESG
Investor value
 According to Bloomberg,
in 2010, 5000 investors in
29 countries accessed
more than 50 million ESG
indicators.

9. ESG performance & Development
Coca-cola Company
• Its main supplier in Zambia will
become 25% more water efficient.
• Coca-cola invest about 1.3 million
in community development
programs
• Procure approximately 25%of
input from local smallholder farmer
• Education and awareness raising
program
• Reduce environmental impact of its
supply chain.
Newmont Mining Corporation
 Its launched a community
development fund around $500000.
 It arrange community development
programs such as
1) provision of water.
2) Sanitation.
3) Upgrading local clinic.
4) Malaria prevention.

10. Brand Value affect of
British petroleum (BP)-
Gulf of Mexico
BP has lost more than $32
million a day in brand
value.
BP market value has
dropped from $184 billion
to $96.5 billiob.
Huge penalty.

11. Sustainability strategies:
•Waste Reduction
•Emissions Reduction
•Toxic Substance Reduction
•SustainableTransport
•Durable Products
•Reusable Products
• Fixable Products
•Secondhand Sourcing

12. Innovative solution-
Jain irrigation has worked closely with its rural
customer to promote precision farming,which
increase output by optimizing the balance
between fertilizers, pesticides , water ,and
energy

13. “Once your sustainable
strategies are fully
implemented, your
stakeholders and
customers will be
satisfied.Your
competitive advantage
will positively affect your
baseline far into the
future.”