What is corporate social responsibility, initiatives by tata, amrutdhara, aarogya, kaushalya, vidyadhanam, vasundhara.

2. CORPORATE
SOCIAL
RESPONSIBILIT
Y
It is a business approach
that contributes to
sustainable development
by delivering economical,
social and environmental
benefits for all
stakeholders. It rest on
the ideology of give and
take.

3. MANDATORY PROVISIONS OF CSR UNDER
COMPANIES ACT, 2013
• CSR NOTIFIED BY MINISTRY OF CORPORATE AFFAIRS.
• APPLICABILITY: SECTION 135 OF THE COMPANIES ACT PROVIDES THE THRESHOLD LIMIT FOR
APPLICABILITY OF THE CSR TO A COMPANY
• CSR COMMITTEE AND POLICY: INDICATES THE ACTIVITIES TO BE UNDERTAKEN BY COMPANY AS
SPECIFIED IN SCHEDULE VII.
• ACTIVITIES UNDER CSR: ACTIVITIES DONE BY THE COMPANY TO ACHIEVE ITS CSR OBLIGATIONS
• LOCAL AREA: PREFERENCE SHOULD BE GIVEN TO LOCAL AREAS WHERE THE COMPANY OPERATES.
• EXPENDITURE: COMPANY HAS TO PREPARE ANNUAL REPORT EVERY FINANCIAL YEAR.

5. The
TATA
Group
Multinational conglomerate holding company.
Founder- Jamsetji Tata.
Amongst the top 10 corporate volunteering programme in
the world.
Social activities of TATA group relates to:
1) Health
2) Primary education
3) Skills training
4) Entrepreneurship
5) Women empowerment, etc.

7. AMRUTDHARA (DRINKING WATER)
 Deployed under the aegis of Sumant Moolgaokar
Development Foundation (SMDF)
 Addressing the ‘drinking-water’ needs of needy and
deserving communities.
 Powered through voluntary contribution of
Rs.20/month/employee and matching contribution by
the company.
 Annual expense for projects is to the order of INR 1.2
crore
 Availability of minimum 25 liters/person/day to over 1
lakh person.
 Over 40%of the beneficiaries belong to SC/ST category
 Resulted in arresting diseases arising due to lack of safe
drinking water.

8. AIM OF AMRUTDHARA
Fostering gender equality
Improving health
Social Equality
Facilitating other
development projects

9. AAROGYA
(HEALTH)
 Health is a key determinant of the
quality of life of a person and the
family.
 Focuses on maternal and child health
by adopting a holistic approach and
striking a balance between
‘preventive healthcare’ and ‘curative
healthcare’ interventions.
 Key projects of this programmes are:
Addressing child malnutrition.
Health awareness for women.
Preventive and curative health
services.

10. KEY CSR PROJECT NO. OF BENEFICIARIES IN FY 15-16
Addressing
child malnutrition
1,120
Health awareness
for women
10,900
Preventive and curative
health services
166,200

11. KAUSHALYA
(EMPLOYABILITY)
Aim to build the
capacity of
unemployed
youth.
1
Training of youth
in automotive
trades such as
drivers and
mechanics.
2
Training youth in
marketable
vocational skills
such as
electrician,
nursing assistant,
etc.
3
Capacity building
of community
based groups in
Agriculture and
Allied Industries.
4

12. PROGRAMMES
UNDER KAUSHALYA
INITIATIVE
 LEAP PROGRAM
 PROFESSIONAL DRIVER TRAINING
PROGRAM
 TRAINING IN MARKETABLE VOCATIONAL
TRADES
 SKILL DEVELOPMENT IN
AGRICULTURE AND ALLIED TRADES

13. VASUNDHARA
(ENVIRONMENT)
 Strives to contribute to enhanced environmental
sustainability by proactively facilitating the protection.
 The underlying vision is that environment being a
common global concern, any effort at promoting
environmental sustainability at a local level would
benefit the environment as well as local communities
and society at large.
 TREE PLANTATION: Increasing the green cover
tree plantation is a key CSR project under Vasundhara.
 ENVIRONMENT AWARENESS: Creating environmental
awareness amongst school children is also a key
component of Vasundhara.

14. THE STORY IN NUMBERS
KEY CSR PROJECT FY 15-16
Creating environmental awareness among
children.
no. of children
11600
Tree plantation
No. of sapling
67800

15.  Tata Motors has always encouraged ‘holistic
engagement’ with the entire spectrum of formal
education for needy, deserving and marginalized
students, focusing not just on the academic but
also the physical and sociological development as
well as inculcation of values.
 The key CSR projects under the Education
programme
Vidyadhanam include:
 Scholarships.
 Financial aid to engineering students of IITs and
government engineering colleges.
 Coaching classes.
 Special coaching for IIT-JEE and other competitive
examinations.
 School infrastructure improvement.
 Co-curricular activities.

16. The story in numbers
No. of CSR PROJECTS NO OF BENEFICIARIES FY 15-16
Special coaching classes. 23000
School infrastructure improvement. 13900
Co-curricular activities. 10900
Scholarships. 2300
IIT-JEE and competitive exam coaching. 165

17. THANK YOU