SlideShare una empresa de Scribd logo
1 de 8
• Established in the year 1903
• Monopoly company – after World War II
- motorbikes market
• Competitor: Honda
• - market share and production
• Quality of the product became a secondary
consideration
• Turnover of inventory 4 times
• 1978 – implement the quality circles concepts
• Honda entering the marketing and cutting into
its market shares.
• Quality of product of Honda was better:
manufacture quality motorbikes at a much
lesser cost.
• 3 reasons for their success: - kaizen, just – in –
time, and extensive use of statistical methods
to measure quality.
• JIT – turning its inventory 20 – 30 times
• Quality of product was not of
customers expectation
• Employee involvement was
less
• Focused on quality
• Avoid sending rigid rules and regulations
• Increased employee – involvement:
employee involvement groups (EIG)
• Harley – Davidson is a full – fledged employee
involvement programme
• Does not quantify the cost benefits
• Financial recovery and manufacturing
improvements
• Proper total quality management is important
since it contributes majorly to the success of
the business.
• Employee involvement is another one of the
major contributing factors of the success of a
company whether big or small.

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International case study presentation

  • 1.
  • 2. • Established in the year 1903 • Monopoly company – after World War II - motorbikes market • Competitor: Honda
  • 3. • - market share and production • Quality of the product became a secondary consideration • Turnover of inventory 4 times • 1978 – implement the quality circles concepts
  • 4. • Honda entering the marketing and cutting into its market shares. • Quality of product of Honda was better: manufacture quality motorbikes at a much lesser cost. • 3 reasons for their success: - kaizen, just – in – time, and extensive use of statistical methods to measure quality. • JIT – turning its inventory 20 – 30 times
  • 5. • Quality of product was not of customers expectation • Employee involvement was less
  • 6. • Focused on quality • Avoid sending rigid rules and regulations • Increased employee – involvement: employee involvement groups (EIG)
  • 7. • Harley – Davidson is a full – fledged employee involvement programme • Does not quantify the cost benefits • Financial recovery and manufacturing improvements
  • 8. • Proper total quality management is important since it contributes majorly to the success of the business. • Employee involvement is another one of the major contributing factors of the success of a company whether big or small.