STHLM Digital. Our Approach to Mobile Strategy

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Customer presentation giving an overview of our approach to mobile strategy and why we can help the adopt mobility in their business.

Mobile Strategy Our Approach

Every once in a while a revolutionary product comes along
that changes everything.…
Steve Jobs, introducing the iPhone January 9, 2007

Our 5-step Approach to Mobile Strategy

Audit

Take an inventory.
Audit Review the status report.
Focus on key metrics.

Vision

Start with why.
Create your story.
Vision Keep it simple.
Strategy Work-Sheet.

Strategy

Define the problems.
Map constraints.
Strategy Start with the end-goal.
Feedback from end users.

Everyone involved.
Know the individuals.
Do Execute. On Time.
Adapt continuously.

Measure

Customer Acquisition.
Engagement.
Measure Conversion.
Satisfaction.

Take-aways
’

Understand ground zero.
Start with why. Always.
Keep it simple. Use the strategy sheet.
Involve and get involved with everyone.
Release. Measure. Update. Repeat.

$THANK YOU! { Mikael Nerde @nerde Mikael_Nerde mikael.nerde@sthlmdigital.com$

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Insurers' journeys to build a mastery in the IoT usage

Insurers' journeys to build a mastery in the IoT usage

Insurers' journeys to build a mastery in the IoT usage

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STHLM Digital. Our Approach to Mobile Strategy

1. Mobile Strategy Our Approach

2. Every once in a while a revolutionary product comes along that changes everything.… Steve Jobs, introducing the iPhone January 9, 2007

3. Our 5-step Approach to Mobile Strategy

5. Take an inventory. Audit Review the status report. Focus on key metrics.

7. Start with why. Create your story. Vision Keep it simple. Strategy Work-Sheet.

9. Define the problems. Map constraints. Strategy Start with the end-goal. Feedback from end users.

11. Everyone involved. Know the individuals. Do Execute. On Time. Adapt continuously.

13. Customer Acquisition. Engagement. Measure Conversion. Satisfaction.

14. Take-aways ’ Understand ground zero. Start with why. Always. Keep it simple. Use the strategy sheet. Involve and get involved with everyone. Release. Measure. Update. Repeat.

15. THANK YOU! { Mikael Nerde @nerde Mikael_Nerde mikael.nerde@sthlmdigital.com