Cross cultural creation between Japan and Canada

1. Hokkai-Gakuen University
Hideyuki Sugawara

2. “The Customer is God.”
Iratshai-mase !
(welcome)
Smiling cheerfully !

4. Opposite driving directions
drives on right
drives on left

5. Business Card
Individual first
Company first

6. How to write an address.
Macro ⇒ Micro
Zip code ⇒State/Region ⇒City/Town ⇒Street Address
062-8605, Sapporo, Toyohira-ku, Asahi-machi, 4－1－40
Micro ⇒ Macro
Street Address ⇒City/Town ⇒State/Region ⇒Zip code
4－1－40, Asahi-machi, Toyohira-ku, Sapporo, 062-8605

7. Opposite directions in a toilet
Wall
Wall

8. National Culture Influencing Business
company
Business Environment
National Culture

10. Five Dimensions of National Culture
1. Individualism / collectivism
1. Individualism / collectivism
behavior towards the group
2. Uncertainty avoidance
the need for structure
3. Masculinity/femininity
behavior according to gender
4. Power distance
how a society handles inequalities
5. Long Term Orientation
virtue: thrift and perseverance
NOTE: These are relative not absolute !

11. Salaryman
Sources of Japanese
Competitiveness

12. Individualism
Individual first
Business Card
Company first
Collectivism

13. Japanese Ringi system

14. Ringi Document
Many Seals

15. Hofstede Scores: Five Dimensions
femininity

16. Hofstede Scores:
VS
femininity

17. Five Dimensions of National Culture
1. Individualism / collectivism
behavior towards the group
2. Uncertainty avoidance
the need for structure
3. Masculinity/femininity
behavior according to gender
4. Power distance
how a society handles inequalities
5. Long Term Orientation
virtue: thrift and perseverance
NOTE: These are relative not absolute !

18. Five Dimensions of National Culture
1. Individualism / collectivism
behavior towards the group
2. Uncertainty avoidance
the need for structure
3. Masculinity/femininity
behavior according to gender
4. Power distance
how a society handles inequalities
5. Long Term Orientation
virtue: thrift and perseverance
NOTE: These are relative not absolute !

19. Five Dimensions of National Culture
1. Individualism / collectivism
behavior towards the group
2. Uncertainty avoidance
the need for structure
3. Masculinity/femininity
behavior according to gender
4. Power distance
how a society handles inequalities
5. Long Term Orientation
virtue: thrift and perseverance
NOTE: These are relative not absolute !

20. Five Dimensions of National Culture
1. Individualism / collectivism
behavior towards the group
2. Uncertainty avoidance
the need for structure
3. Masculinity/femininity
behavior according to gender
4. Power distance
how a society handles inequalities
5. Long Term Orientation
virtue: thrift and perseverance
NOTE: These are relative not absolute !

21. Comparing National Cultures

22. Communication Styles
1. High context: Shared understanding
Importance of socialising to build trust
Avoid direct criticism: Loss of face
2. Low context: Explicit information
Separation of business and personal life
Open expressions and criticisms
Origin: Geography and climate

23. Three Key Massages
：
Importance of Flexibility & Adaptability
1. When you are in Rome,
do as the Romans do.
2. Your common sense is not
always other’s one.
3. Put yourself in another’s place.

24. Five Keys to Success in Japan
1. Show Respect and Humility.
2. Recognize the Positive.
3. Be Patient.
4. Embrace Ambiguity.
5. Suspend Disbelief

25. Session 2

26. Evaluate Yourself
name:
Please mark only one response per question.
Individualism versus Collectivism
5 (Strongly agree), 4 (Agree), 3 (Undecided), 2 (Disagree), 1 (Strongly Disagree)
Uncertainty avoidance
5 (Strongly Weak), 4 (Weak), 3 (Undecided), 2 (Strong), 1 (Strongly Strong)
Masculinity versus Femininity
5 (Strongly agree), 4 (Agree), 3 (Undecided), 2 (Disagree), 1 (Strongly Disagree)
Power distance
5 (Strongly strong), 4 (strong), 3 (Undecided), 2 (weak), 1 (Strongly weak)
Short-Term versus Long-Term
5 (Strongly Short), 4 (Short), 3 (Undecided), 2 (Long), 1 (Strongly Long)

27. Make Your Pentagon
Masculinity
name:

28. Make Your Pentagon
Masculinity
name: Hideyuki

29. Session
3
es no
Discussion