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Casual social games for serious Social purposes Valentina Rao  PhD candidate, Utrecht University Games Convention Online  Leipzig July 10, 2010
Social Games Between Fiction and Reality
Casual Social Games: sorting real from fake  Real Real Real Real Fictional Real (?) Fictional Real (?) Fictional Fictional
Facebook psychology in a nutshell  (1)   ,[object Object],[object Object],[object Object],[object Object]
Facebook psychology in a nutshell (2) ,[object Object],[object Object],[object Object]
Facebook psychology in a nutshell (3) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(Upcoming)
There’s a revolution going on, in case you didn’t know
More on Game Revolution   David Helgason Jesse Snell Gameification of Everything
The origins of the Game Revolution   Ludification of Culture Joost Raessens Homo  Ludens 2.0
4  ways in which your (social) game can interact with reality   ,[object Object],[object Object],[object Object],[object Object]
Game dynamics for non-game experiences
Game dynamics for non-game experiences/2
Game dynamics for non-game experiences/3
Game dynamics for non-game experiences/4
Real Life elements in a fictional world - fundraising
Real Life elements in a fictional world - advertising
Real Life elements in a fictional world - advertising
Productive gameplay
Productive gameplay
Productive gameplay
Productive gameplay
Keep the game, change the purpose
Keep the game, change the purpose
Conclusions: (social) games tend to expand into Social ,[object Object],[object Object],[object Object],[object Object]
Conclusions: a humble social game today, a powerful tool tomorrow ,[object Object],[object Object],[object Object],[object Object]
Thank you!  and now questions… Some readings and viewings:  E. Castronova - Exodus to the virtual world: how online fun is changing reality B. Reeves, J. Leighton Read - Total engagement J. Huizinga - Homo Ludens  J. McGonigal - Gaming can make a better world  http://www.ted.com/talks/jane_mcgonigal_gaming_can_make_a_better_world.html J. Schell - Beyond Facebook  http://www.cmu.edu/homepage/multimedia/schell-dice.shtml R. Oldenburg,The great good place BJ Fogg et al. (ed.) The Psychology of Facebook (upcoming)  D. E: Wittkower (ed.) Facebook and Philosophy (upcoming)

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Casual social games for serious Social purposes

Notas del editor

  1. I am xy my background is anthropology and communications
  2. The fact that social games are not real seem pretty obvious, BUT, especially in social networks, we see that social games have been used for a variety of different purposes all very different from the original goal of play, that is play a game for its own sake and not with a second agenda. The games we see here are MMOs, fictional worlds, immersive, they require high engagement, (they are not for free)
  3. why is it so important to distinguish the psychological processes involved in processing “real” from “fictional”?
  4. Why is that relevant? Because If there is a fictional element, then everything we see and do is not “taken seriously”, lack of responsibility, freedom, spontaneity (other characteristics of playfulness barnett) that entails: different attitude towards trust, (we are more trustful, although authority figures can be devaluated by the playful setting and we need alternative claims to credibility, like expert opinion or other kinds of authority, like magical beings who know all)
  5. Shortly, as this is not our theme
  6. Interaction with current events and real life dynamics