Vicki Marie Palmer | Longwood University

1. MARKETING YOUR
LIBRARY SERVICES
ON THE GREEN
VICKI MARIE PALMER,
RESEARCH SERVICES, MARKETING & OUTREACH LIBRARIAN
LONGWOOD UNIVERSITY

2. LONGWOOD UNIVERSITY
 4 year public liberal arts institution
 5,100 students
 New Lancers

3. NEW
LANCER
DAYS
 Four-day welcome event hosted
by the Office of First Year
Experience
 Activities throughout the day
 Tailgate with the Lancers event
NEW LANCER DAYS

4. PLANNING
Main Goals for the event:
1. Bring as many first year students as possible into the
library
2. Move students around the first floor
3. Encourage students to meet the library staff

5. PLANNING CONT.
By the end of the course we
wanted students to know:
1. Where to check out materials
2. Where the librarians’ offices are located
3. Where to go if they need help with their
writing
4. Where they could find support for their
research

6. COURSE MAP

7. Promotion
Other Activities
IMPLEMENTATION

8. ASSESSMENT
Gate Counts

9. REFLECTION
Strengths
Weaknesses
Adaptability

10. THANK YOU!
Vicki Palmer
Research Services, Marketing & Outreach Librarian
Longwood University
palmervm@longwood.edu