At any stage of business there are an overwhelming number of tasks facing owners and leaders - we review the top ten and provide practical strategies for risk management. Your assets are your value - identify and protect those assets to ensure your success.
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Traklight - EGFS Is your Business at Risk - 10 Tips to Reduce Risk & Maximize Value
1. Disclaimer: This presentation is intended to be general information. Nothing in the presentation constitutes legal advice. Please consult with
an attorney before making any intellectual property protection decisions.
Is Your Business at Risk?
TEN TIPS
TO MANAGE RISK AND MAXIMIZE VALUE
2. Mary Juetten
Founder & CEO Traklight
@traklight
@maryjuetten
mejuetten@traklight.com
• CEI Incubator Graduate
• Forbes, ABA LegalTech Contributor
• 30 years business experience
• J.D., CPA, CA
• MSNBC, AZ PBS, SXSW V2V,
LAUNCH Speaker
• SUCCESS Magazine Start Small,
Win Big 2013 winner
5. IS YOUR BIZ AT RISK?
1. Entity
2. Co-Inventors
3. Co-Founders
4. Employee v. Contractor
5. Disclosure
6. Fundraising
7. Records
8. IP Strategy
9. Financial Projections
10. Pending Litigation
13. When: Key Dates to
Remember
• Date of Idea/Inventions (First to
Invent → First INVENTOR to file)
• Date of Use
• Date of Filing
• Date of Conversion
• Renewals
17. Who: IP Ownership
Challenges
• Who are you? Employee of another
company
• Proper assignment of IP rights —
personal vs company
• Assume that ownership extends
outside the US
42. Strategies to Protect IP
Secrets:
- Notary
- IP Vault
- Copyright software
Hire a Professional:
- Attorney, Consultant,
- LegalZoom, Rocketlawyer
Do It Yourself:
- USPTO.gov
- copyright.gov
Minimize Risk of losing valuable assets by not protecting or managing them because it seems too expensive or too much work
Maximize Value: financial gain through investment, corporate deals, licensing, product development, and improved market position
Please fix formatting and font
Text - #3 – Co-Founder
slide with a group of people looking happy – title slide
Slide with sad face or something.
Text - Handshakes = Headaches
#4 – Employee v. Contractor – show a picture with a ton of people in the background
Text - Employee v. Contractor
Add a slide that shows money burning instead of this picture–this will be the time and effort into fines and penalties employees as contractors, including interns
Text - Fines, Penalties (don’t forget interns)
Screenshots of different people’s campaigns with examples of creative perks (t shirts, pre-orders, etc) . Kickstarter’s, IG’s logos. Rocket Hub, Rocket Ventures, Micro-ventures, Prosper Lending, Georgia CF (Business Intra-State Crowdfunding). Take screen caps of those platforms.
Text at the bottom – INTERNET IS PUBLIC DISCLOSURE
Text – Filing for business is imperative – investors, banks, and IRS!
Don’t forget to keep records too.
Show a picture of a jail
Text - #9 – Financial Projections
Realistic
Detailed
Know your numbers!
Picture of books or accounting (not another computer picture)