Fenin en colaboración con el departamento comercial UK Trade and Investment, de la Embajada británica en Madrid, han organizado un foro empresarial dirigido al sector de tecnología sanitaria, con el objetivo de evaluar los sistemas de compras de los sistemas sanitarios de España y Reino Unido (NHS), y conocer las oportunidades de negocio que el NHS representa para empresas españolas de tecnología sanitaria.

1. UK EXPERIENCE
www.virtualwaregroup.com

2. www.virtualwaregroup.com
Corporate
Offices + Business Units

3. www.virtualwaregroup.com
Products
VirtualRehab

4. www.virtualwaregroup.com
VIRTUALREHAB
Installations

5. The NHS Experience
Pros and Cons www.virtualwaregroup.com
PROS
 Largest global healthcare network
 Centre of European Healthtech sector
 New procurement sytem(CCGs)
 Various routes of procurement
 Gov’t support of innovation:
 UKTI
 SBRI, NIC
 Competitions
CONS
 Very fragmented - no one end client
 NHS undergoing important changes
 Complex procurement process
 Expensive and time consuming to enter

6. The NHS Experience
Pointers www.virtualwaregroup.com
 Do a background study of UK market
 Contact UKTI
 Contact local gov’t agencies (Ej. London & Partners)
 Look at different Healthtech hubs (Cambridge, Manchester..)
 Look for a UK distributor or partner
 Look at NHS Scotland, Wales and Northern Ireland
 Have a physical presence (office, sales, etc.)
 Marketing is important
 Look for support from a KOL
 Make sure you can afford to be in the UK
 Patience!

7. www.virtualwaregroup.com