The document discusses how to maximize the value of a hybrid cloud approach. It recommends standardizing on VMware's vCloud ecosystem to create common management, security, and networking across private and public clouds. It also suggests selecting applications based on factors like location needs, compliance, and portability. Adopting a hybrid model can lower costs while increasing agility and reducing risks from covert cloud spending. Organizations should shift from silos to a Cloud Center of Excellence and automate processes to simplify governance and provisioning for hybrid environments.

1. How to make most out of your
Hybrid Cloud
Matthias Schorer, VMware
PHC4625
#PHC4625

2. Agenda
• Level Setting
• The VMware vCloud Eco System
• How to select the right applications
• The cost of a hybrid cloud approach
• The business value
• Impact on Processes & Organization
• Key Take Aways

3. LEVEL SETTING
How to make most out of your Hybrid Cloud

4. Level setting
5
Private Cloud
Cloud Service
Provider Hyperscalars
private public

5. THE VMWARE VCLOUD ECO SYSTEM
How to make most out of your Hybrid Cloud

6. What changed the shipping industry?
7

7. Shipping in former times
Source: http://barrelcreations.com , http://www.jackcreekfarms.com, http://www.oldtimer.net
8

8. Then someone invented the ISO shipping container...
Source: http://www.bloedorn-container.de/uploads/pics/Bloedorn_Container2.jpg
9

9. Shipping today – standardization...
10
Standardized
Containers
Standardized
Connections
Standardized
Infrastructure
Source: Flickr

10. ...created a worldwide, compatible eco system
11
Source: Flickr

11. So, what does that have to do with VMware?
12

12. The principle of standardization
13
Standardized
Containers
Standardized
Connections
Standardized
Infrastructure
Source: Flickr
vApp
FW LB
Apache
DB
Tomcat
vApp
vCloud Connector

13. The advantages
Your
Data Center
Partner vCloud
Data Center
Common Management
Common Security
Common Network
vSphere
&
vCloud Suite

14. Indianapolis
Newark
Beltsville
United Kingdom
Japan
Singapore
vCloud Datacenter – Global Consistent Service
Plano
Dallas
Brazil
San Jose
Hong Kong
Denmark
Malaysia
Australia
Chantilly
Chicago
Netherlands
Luxembourg
Florence, KY
Germany
China
15

15. vCloud Powered - near you!
16
19 x Netherlands
28 x UK
2 x Spain
32 x Germany
3 x Finland
3 x Italy
8 x Switzerland
1 x Lithuania
2 x Norway
4 x Belgium
18 x France
7 x Russia
2 x Austria
1 x Turkey
3 x Denmark2 x Israel
3 x South Africa 1 x Poland
1 x Ireland
1 x Luxembourg
1 x Slovenia
1 x Hungary
1 x Croatia

16. HOW TO SELECT THE RIGHT APPLICATIONS
How to make most out of your Hybrid Cloud

17. Factors to consider
• Location requirements
• Compliance and Security requirements
• Business Continuity & Disaster Recovery (BC/DR) requirements
• Portability of the applications components
• Resource Requirements
• Application dependencies to central systems
18

18. Location requirements
19
where to store
the data?
• Asia
• Americas
• Europe
• Russia
• US
• worldwide
• on-premises
from where to
access the application?
• Asia
• Americas
• Europe
• Russia
• US
• worldwide
• on-premises
service provider
location?
• Asia
• Americas
• Europe
• Russia
• US
• worldwide

19. Compliance and security requirements
20
BAFIN
BASEL III
BSI
DISA
FISMA
GLBA
HIPAA
ISO 9000
ISO/IEC 27002
NERC/FERC
NIST
SAS 70
SITA/IATA
SOX
PCI/DSS

20. BC/DR requirements
21
Uptime Requirements
8 hours
10x6
8x5
When to be up an
running again?
48 hours
24 hours
24x7

21. Portability of application components
22
Tier 0 - Client
Tier 1 - Web
Tier 2 - App
Tier 3 - DB
TypicalWebApp
Security
Security

22. Portability considerations
23
Itanium
Power
Sparc
x86
Itanium
Power
Sparc
x86
Itanium
Power
Sparc
x86
AIX
HP-UX
Linux
Solaris
Windows
AIX
HP-UX
Linux
Solaris
Windows
AIX
HP-UX
Linux
Solaris
Windows
Hyper-V
KVM
PowerVM
VPAR
Solaris Containers
VMware
XEN
Hyper-V
KVM
PowerVM
VPAR
Solaris Containers
VMware
XEN
Hyper-V
KVM
PowerVM
VPAR
Solaris Containers
VMware
XEN
Standard App
Homegrown
Java
.NET
C
Standard App
Homegrown
Java
.NET
C
Standard App
Homegrown
Java
.NET
C

23. Resource Requirements
24
CPU RAM Storage Networking
FW
LB
Ports
Bandwidth

24. Dependencies to central systems (e.g. mainframes)
25
Source: http://www.komecomputers.com

25. Examples of applications
Email & Collaboration
Exchange, SharePoint, Lotus
Notes, Social Media, VDI
Web & eCommerce
3-Tier Web Apps, Mobile
Application Development,
Content Delivery Solutions
Business Continuity
Disaster Recovery
Remote Hot Site /
Secondary Backup Site
Custom / Line-of-Business
SAP, Oracle, Microsoft, Data
Analytics, Business Intelligence

26. THE COST OF A HYBRID CLOUD APPROACH
How to make most out of your Hybrid Cloud

27. Total Cost of Ownership for an application
Compute Cost
Network Cost
Storage Cost
License Cost
Labour Cost
Indirect Cost
€
• growth
• service
• inflation
28
on
prem.
TCO
Storage Cost
License Cost
Labour Cost
Indirect Cost
€
Compute Cost
Bandwidth Cost
• growth
• service
• inflation
hybrid
TCO Misc. Cost
!
Note!
There might be one time
costs for making
application cloud ready
and for staff retraining

28. Hybrid Cloud – Feasibility Index
29

29. THE BUSINESS VALUE
How to make most out of your Hybrid Cloud

30. The Business Value
31
Increased
Agility
Increased
Efficiency
On-Demand
Provisioning
Scalable
as needed
Increased
Developer Productivity
Lower
TCO
Reduced Risk
of Covert Clouds

31. What’s a covert cloud?
32

32. Covert clouds – top findings!
• 37% of senior European IT decision
makers suspect off-radar cloud spend
in their organisation
• And 58% of European knowledge
workers would use unapproved cloud
services
Covert Cloud spending is definitely an issue!
33

33. Covert clouds - top findings
• In those organisations affected,
senior IT suspect an average of
€1.6 million is being spent
without the organisation’s
permission
• This represents an average 15%
of the annual IT budget for these
businesses
… and large amounts of money are being spent
34

34. Covert clouds - top findings
72% of senior IT staff believe it’s beneficial to their business
But, crucially, it’s not necessarily a bad thing!
• Of these, 31% said it actually fuels
growth and innovation
• Over half said it allows the business
to respond faster to client demands
• But there’s a major security concern:
Of those who don’t think it’s
beneficial, over half said it can
escalate security risks
35

35. The Business Value
36
Increased
Agility
Increased
Efficiency
On-Demand
Provisioning
Scalable
as needed
Increased
Developer Productivity
Lower
TCO
Reduced Risk
of Covert Clouds

36. IMPACT ON PROCESSES & ORGANIZATION
How to make most out of your Hybrid Cloud

37. In a hybrid cloud environment we need to address:
ToolsStandardize Governance
ProcessAlter and simplify Automation
OrganizationChange from Silos to CoE Governance
Security &
Compliance
AutomationVirtualize / Standardize
Task Control
38

38. In a hybrid cloud environment we need to address:
ToolsStandardize Governance
ProcessAlter and simplify Automation
OrganizationChange from Silos to CoE Governance
Security &
Compliance
AutomationVirtualize / Standardize
Task Control
39

39. Organization – shift from silos to a CCoE
Dev
40
Cloud Center of Excellence vCloud Service
Financial Management
Exec. Governance Board
usage
reports
monitoring
provisioning
sponsorship
Security
Architects
billing
usagerep.

40. Organization – IT becomes a service broker
41
Cloud Center of Excellence vCloud Service
Financial Management
Governance Board (CIO, CFO, CSO)
SDDCBroker
Tenant
Operations
Service
Developers
Service
Architects
CR
Manager
LOB 1
LOB 2
LOB n

41. PROCESSES
How to make most out of your Hybrid Cloud

42. The problem:
Sequential and Manual Workflow, Governance and Deployment
Governance Fulfill
 Financial Approval; SOX; FSA; Legal; ITIL Change Management
 Often intended to slow things down!
 Requires massive data input up-front
 Uni-directional
… took months
Log OnRequest
3-6 months

43. Private Cloud automation
... some benefits
Governance Fulfill
3-4 weeks elapsed time
8 hours actual time
Reduced to 1 hour with
Private Cloud automation
Log OnRequest
3-6 months
….but no impact on
Governance!

44. Simplify, Standardize, Automate
… Policy driven Industrialization
Governance Fulfillment
Simple Form
x86 OS: Windows, Linux, Solaris
CPU and Memory: Small, Medium, Large
Network: Cisco, Other
Storage: Small, Medium, Large
Service and Support: High, Medium, Low
Class: Production, Test, Development
20%
80%
Pre-Approval linked to Policy Engine
 Financial sign off (workflow driven)
 Change Management sign off
 Policy based on User Profile, Application and Class

45. Automation
… and new business process
Governance
One Day
(with Private Cloud +
Policy Engine)
Fulfillment
One Hour
(with Private Cloud)
3-6 months
20%
80%
1 day

46. KEY TAKE AWAYS
How to make most out of your Hybrid Cloud

47. Key Take Aways
• Hybrid Cloud is here. Reap the benefits now!
• VMware has created a functioning, compatible hybrid cloud eco system
• AccelerateTM Advisory Services can help you assess feasibility and TCO
• Think about Cloud Operations
• AccelerateTM Advisory Services can help to build a hybrid cloud strategy
48

48. QUESTIONS
How to make most out of your Hybrid Cloud

49. THANK YOU!
How to make most out of your Hybrid Cloud