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Part 1 of the eBusiness presentation from the 2010 Faith-Based and Non-Profit Community Conference at Passaic County

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e-Business for Non-Profits Not Just A Donate Button A Purposeful Community of People, Technology, and Savvy Marketing & Communications
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Do People Donate? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Adwords Search ,[object Object]
Why Do People Donate? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RANK 10 Non-Profits To Which People Are Most Likely to Donate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Harris Interactive: This year's EquiTrend® study was conducted online among 19,708 U.S. consumers ages 15 and over between January 12 and 21, 2010. The total number of brands rated was 1,151. Each respondent was asked to rate a total of 60 randomly selected brands. Each brand received approximately 1,000 ratings. Data were weighted to be representative of the entire U.S. population of consumers ages 15 and over on the basis of age sex, education, race/ethnicity, region, and income, and data from respondents ages 18 and over were also weighted for their propensity to be online.
 
 
 
 
What Makes This Story So Powerful? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Where Are Supporters Found
Increases In Social Site Users ,[object Object]
Step-by-step
 
 
 
 
 
The $1-$10 Donation
 
 
The Community Story/Contest
 
Share Your Story
 
 
The Need to Shop
 
 
 
Coalition of Causes
 
 

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