2. A Public Health Player
As part of Institut Mérieux, Mérieux NutriSciences is dedicated to advancing
Global Public Health:
By delivering a wide range of services to the Food and Nutrition Value Chain
About Mérieux NutriSciences
2
Mérieux NutriSciences provides laboratory,
auditing, consulting, contract research and
education services to 6 strategic industries.
Mérieux NutriSciences offers research
services for innovation in nutrition through the
Biofortis business unit.
The Global Leader in Food Safety and
Quality.
Dedicated Partner to advancing global public
health by preventing sanitary risks linked to
food safety and quality and by improving
nutrition.
Trusted Partner to assure food quality, safety
and better nutrition all across the supply
chain on a global basis.
4. Mérieux NutriSciences Activity x2 Over the Last 5 Years
Activity has doubled since 2007, thanks to sustained growth and robust
investment
Outstanding Growth
4
2007
2014
2,500
5,400
Evolution in Revenue (in USD)
Evolution in Number
of Employees
0
50
100
150
200
250
300
350
400
450
Revenues 2007 Revenues 2014
220
450
5. NOW!! The Global network has expanded to Saudi Arabia
Merieux NutriSciences has expanded its global network to serve its clients in
Middle East and Africa Through its new operation in Saudi Arabia (IDAC Merieux
NutriSciences).
Now in Saudi Arabia
5
6. Mission
Enabling High Quality Safe Food for Everyone.
Vision
The Seal of Excellence in Food Quality & Safety.
Objectives
One-Stop- Shop for our Clients in Testing, Inspection & Certification and
Improvement Solutions.
Integrated food safety solutions that differentiate and protect our Clients’ brands.
Redefining food safety programs to be reliable, sustainable and value added.
Advancing Food Science and Public Health.
IDAC Merieux NutriSciences
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7. Food Safety @ Developed Countries
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Food Safety Service Providers
Shared Mission
&
Shared Responsibility
Regulatory Bodies
Produce and update
regulations and doing
monitoring
Manufacturers,
Restaurants
& Retailers
Focus on growth
product innovation, and
comply with regulations.
Enablers
Companies that Provide Testing,
Inspection, Certification & Training
Services.
9. As a provider of integrated services and technical solutions, helps its
clients achieve their food safety and quality goals through three
business lines.
One-Stop-Shop
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Testing Services
Improvement SolutionsInspection & Certification
10. Food Safety has become a major competitive factor among various
brands. It has never been as important as it is today in Saudi Arabia
and the whole GCC region due to the following Drivers:
Why Food Safety?
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Regulatory enforcement by Saudi FDA
and Municipalities.
Increased consumer awareness due to
high profile coverage of Food Safety
incidents in traditional and social
media.
Growth of food exporting and importing
businesses.
Globalization of food supply and food
safety related issues.
Increase in franchising and outsourcing
from global and local manufactures.
Growth of Private Label Brands.
Most recently, Food Law has been approved by
Consul of Ministers.
11. Our Experience to Enable Food Safety
We have invested heavily to make the implementation of Food Quality &
Safety simple, quick and cost effective. Our services are available and
affordable for all clients throughout different segments of the food industry
such as Manufacturers, Restaurants and Retailers.
Whom We Serve?
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Manufacturers Restaurants Retailers
13. Testing Services
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Testing Services
Our Testing Facilities are your One-Stop-Shop
delivering fully integrated solutions for Food Safety and
Quality Assurance. Our ISO 17025 scope of
accreditation covers all required analyses for Foods,
Beverages, Raw Materials and Hygiene which include:
Nutrition Analysis
Product Specifications
Shelf Life Studies
Sensory Evaluation
14. Testing Services
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Nutrition Analysis
Importance
Mandatory requirement from Saudi FDA for all retail
food products to have nutritional value label.
Helps the industry to design and promote suitable
products for their consumer.
Impacting the buying decisions of consumer.
Transparent tool that increases consumer awareness
and loyalty to the product.
We offer a wide range of Nutritional Analyses to assist food
Manufacturers, Restaurants and Retailers, worldwide
addressing their product Nutrition Facts.
Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
15. Testing Services
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Nutrition Analysis
How Nutrition Facts and calories Affect Consumer Buying
Behavior? Case Study
According to Dr. Thomas Farley, New York City Health
Commissioner, consumer survey shows that people who are
taking calorie counts into account when they order are
purchasing fewer calories as a result. Posted calorie listings
help consumers make suitable choices.*
Statistics show that 25% of Saudi population are diabetics. It is
so important to make their food selections according to their
diet system relying on nutrition facts.
*Source: The New York City Department of Health and Mental Hygiene
Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
16. Testing Services
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Shelf Life Studies
Importance
Validate the efficacy of a formulation or process for
inhibition or inactivation of microorganisms.
Validate the efficacy of new packaging materials and it
impact on shelf life.
Determine Time/ Temperature Control Safety for
Potentially Hazardous Food (PHF).
Provides critical data about a food product’s spoilage
risks to help assure quality throughout real-life
conditions.
Better monitoring and controlling of recalling products
from the shelves.
Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
We will consider your
critical factors and designs
a Shelf Life Studies/
accelerated shelf life
studies uniquely specific to
your products to help
ensure quality throughout
the lifecycle.
17. Testing Services
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Product Specifications
Importance
To comply with the local and global standard specifications.
Save money and time in importation/Exportation and
minimize the risk of product rejection.
Protect your brand from incidents or recall.
Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
We Provide wide range of analysis to detect products
specifications:
Microbiological Analyses
GMO Analyses
Analytical Chemistry Analyses
Meat Species Adulteration
Testing
Allergen Control
Foodborne Virus Detection
Residues and Contaminants
18. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
PreferencesAttractiveness
Purchase IntentEfficiency
Sensory Evaluation
Enabling
Marketing
R&D
Quality
Manufacturing
To
Detect the Future
Develop
Design Current Product
New Product
19. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Provide the product’s degree of acceptance by consumers.
Minimizing the risk of failure for new products by testing
consumer preference before releasing to the market.
Minimizing the risk of changing suppliers, ingredients,
packaging or manufacturing processes.
Diagnosis of sensory characteristics, strengths and
weaknesses of the product.
Compare and enhance products against competitors.
Enhance Researches and Developments of raw materials,
suppliers, manufacturing processes of a product to improve its
sensory nature.
Consumption habits, product usage and purchase intention
Reliable tool of Market intelligence.
Sensory Evaluation
Why Sensory
Evaluations is an
important element in
your product
development process?
20. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Most tested sample are not representing the real
consumers of the product.
Lack of consistent scientific methodology that provide
reliable result.
Un-controlled sensory testing environment which
affect consumer feedback towards the tested product.
Lack of honest feedback which provide biased results.
Most studies are done by non-food experts
Sensory Evaluation
Why Traditional Sensory
Evaluation studies are
not effective?
21. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Sensory Evaluation
Sensory Evaluation is a scientific discipline that applies principles of
experimental design and statistical analysis to the use of human
senses (sight, smell, taste, touch and hearing) for the purpose of
evaluating consumer products, in order to measure different aspects
that affect product sensory characteristics.
Our Sensory lab with 22 booth complying with international
standards in order to provide a wide spectrum of services to all
segments in the food industry.
Our experts can help your R&D and Marketing teams determine how
ingredient / process changes can affect the characteristics of your
product, and will help you define your Marketing strategy through
compile complete sensory profiles and identify key sensory attributes
that promote consumer acceptance, quality assurance validation and
affect consumer buying decision.
22. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Sensory Evaluation
Consumer Research
By conducting Customized Consumer Research Solutions,
the Diagnostics, Hedonics and preference Tests, are
developed by our Sensory Experts to help you better
understand Consumer Attitudes, Preferences and their
Purchase Intentions.
Our Quantitative Studies allow you to evaluate your market
and define your offer based on a solid understanding of
consumer Attitudes, Usages and segmentation, through:
Preference/Acceptance Test
Sensory Trade-Off
Triangle Test
Consumers
Hedonic Assessment / Opinion
23. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Sensory Evaluation.
Consumer Research
Preference /
Acceptance Test
How can you explain
consumer preferences?
Our Preference Map defines the
optimal product in sensory terms
and identifies preference
segments. Consumers give their
evaluation of the products. Our
Statistical Analysis Tool,
systematically correlates the
data obtained by this type of
study.
Sensory Trade-Off
Test
How can you find out what
consumers perceive as the
most important attribute of
your product mix?
Consumers evaluate several
attributes (Color, Flavor,
Appearance and Intensity), in
order to choose the best
compromise according to their
expectations. After identifying
the strength and weaknesses of
your product, we can then help
you determine the “Ideal”
Product Mix
Triangle Test
How changing product’s
ingredients can affect the
taste?
To identify the similarity of the
products tested to be able to
switch raw material and evaluate
new suppliers
24. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Sensory Evaluation
Overall liking assessment example for Cheese:
Considering this product IN GENERAL (appearance, aroma,
flavour and texture), how do you like or dislike this tender
cheese?
25. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
Due to the strong economy of Saudi Arabia and high
level prosperity of life, consumers would not be
interested to participate in the study unless attractive
incentive is in place.
By the law of the country, consumers have to be
segregated/separated by gender (males & females)
during the session. That requires more sessions,
more preparation and special constructions at the lab.
All the above impact the cost of the service in case it
is provided in a professional scientific way.
Sensory Evaluation
Why Sensory Evaluation
is a Big Challenge in
SAUDI ARABIA?
26. Testing Services
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Nutritional Analysis Shelf Life Studies Product Specification Sensory Evaluation
We conduct Sensory Evaluation through real
consumer panel.
The only Sensory LAB in the region that has
international accreditation.
Highly educated and specialized professional team
who provide reliable results.
Diversified consumer data base.
Our studies are based on Scientific methodologies.
Food safety and quality focus (One-Stop-Shop).
Controlled sensory testing environment.
Sensory Evaluation
Why to choose
us?
27. Testing Services
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Our Testing Facilities
“A World Class Operation”
Based on 30.000 Sq. M facility, which includes 13
specialized testing laboratories with high-tech integrated
systems complying with international standards in order
to provide a wide spectrum of analysis to all segments of
the food industry.
Conducting more than 1,600 different tests using state of
the art technology including GC-MS, HPLC, LC-MS/MS,
ICP, Real-Time PCR and NIR.
Food Chemistry
Feed Chemistry
General and Wet Chemistry
Organic Chemistry
Inorganic Chemistry
Pesticides and Antibiotic Residues
Sensory Evaluation Lab
Water Microbiology
Environmental Microbiology
Virology Analyses
Food and Feed Microbiology
Serology Analyses
Soil & Water Chemistry
28. Testing Services
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Our Quality System and Accreditation
Because of our endless commitment to quality,
we run a daily process check sample, and
upload result into our global quality platform.
We are the only independent food laboratory in
region that holds international and local
ISO17025 accreditation From:
International Accreditation Services (IAS) – USA
Saudi Accreditation Committee (SAC) ISO17025
Accredited as a reference laboratory for several
Local and Global Food Brands through regular
clients audit system.
31. Testing Services
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Sample Pickup & Transportation Services:
Providing Sample Pickup Service across Riyadh,
Jeddah and Dammam.
Dedicated sample collection service via our own
fleet of temperature-controlled vans equipped with
GPS and Data Logger technology.
Our van drivers are highly trained on secured
sample handling and sample transportation
through chain-of-custody (COC) procedures.
The schedule of sample pick up service has been
set up in a way that maximizes the area of
coverage and the frequency of collection during
the week.
32. Testing Services
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Our Testing Services Added Value
Immediate clearance and receiving for samples from
overseas.
Sample collection service and temperature-controlled
transportation.
48 Hours turnaround time.
International Accreditation ISO 17025 guaranteeing
accurate and reliable results.
Dedicated Client Services and Toll Free Call Center
800-123-800-1.
Team of experienced professional Food Safety
experts.
Technical Support Team and Result Interpretations
33. Your One-Stop-Shop
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By investing, innovating and exceeding our client's expectations, IDAC
Merieux NutriSciences became the One-Stop-Shop for most of Local
and Global Food Brands in the region.
Testing Services
Manufacturers
Retailers
Restaurants
We are your Real Food Safety Partner to Protect Your Brand