The Power of NO

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Making Quality VR & AR Marketing Count. AR and VR are hotter than ever before. Remember when everyone wanted an app, even if they didn’t need one? Now brands are clamouring for alternate realities but they need to stop and ask what, when and why and agencies need to learn to say “no”. These early days of AR and VR will be shaped by the content that hits the largest audience and it’s the responsibility of marketing and ad agencies to partner with great film-makers and interactive pioneers and set the bar high. Don't let the #Glassholes, #VRwellians or #ARsoles shape the future. Make something augmented, make something virtual, make something brilliant. Follow the 5 Step Programme to VR Marketing Success and keep marketing alive with intelligent collaboration. From Automotive adventures to sporting superstars, brace yourselves for reality 2.0. This presentation also previews #StereocastVR, Brandwidth's pioneering new VRcast series https://hellobrandwidth.com/work/stereocastvr/

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

The Power of NO

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BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin

When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker. Key Takeaways: - New framework for examining and safeguarding an online reputation - Tools and techniques to keep you a step ahead - Practical examples that demonstrate when to act, how to act and how to recover

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin

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Factors-Influencing-Branding-Strategies.pptx

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SEO in a World of AI Presentation Description (150 words max): Author and Adjunct Professor Steve Wiideman presents a holistic masterclass on search engine optimization for the constantly changing search engine results. Learn how to prepare your website for generative AI, increase visibility in social search, and double-down on timeless SEO principles. Disciplines covered include technical SEO, content strategy and webpage optimization, off-page SEO, and optimizing for generative AI search. Key Takeaways: 1. Have a plan to prepare for search generative experience (SGE) 2. Discover techniques to be found in TikTok, Instagram, and YouTube for Gen Z and Gen Alpha 3. Get a foundation refresher for core SEO best practices in tech, content, and off-page SEO

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SEO Master Class - Steve Wiideman, Wiideman Consulting Group

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In the annals of unsolved crimes, the Hinterkaifeck Murders stand as a haunting testament to the enigmatic and macabre. This chilling incident, which occurred in rural Germany in 1922, continues to captivate the imagination of investigators, historians, and true crime enthusiasts alike. The events that transpired at Hinterkaifeck, a remote farmstead located about 70 kilometers north of Munich, remain shrouded in mystery, with numerous unanswered questions lingering over the decades.

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