Green Digital Charter Workshop - Working with citizens
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This document discusses citizen engagement in three levels: inform and consult, include and collaborate, and empower and co-create. Inform and consult involves one-way communication methods like websites and public meetings to share information. Include and collaborate builds trust through workshops and social media for joint work. Empower and co-create gives citizens real participation through design workshops, participatory budgeting, and handing over control of communications. The overall goal is to incorporate public perspectives into decision-making at different stages.
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Green Digital Charter Workshop - Working with citizens
- 1. Green Digital Charter Working with citizens ENERGY.2013.8.8.1 Collaborative Project – This project has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement No 609129 Alec Walker-Love Brussels, 16 June 2016 @ac_wlove
- 2. What is citizen engagement? 2
- 3. 3“processes by which public concerns, perspectives, needs and values are incorporated into decision-making” Processes through which, citizens – at some stage of the process and development – find themselves on equal footing as the person ‘in power’. Good Communication alone ≠ Citizen Engagement Leads to adoption and behaviour change over time
- 4. A basic categorization… 4 INFORM & CONSULT INCLUDE & COLLABORATE EMPOWER & CO-CREATE
- 5. KNOW THE TERRAIN 5 • Websites & Social media • Fact sheets • Reconnaissance trip • Briefing workshops • Print communications • Models (3D/Scale) • Face to face • Suggestion boxes • Public meetings • Focus groups • Survey • Aggregate opinions: mine media, online forums INFORM & CONSULT
- 6. BUILD TRUST / WORK & THINK TOGETHER 6 • Design workshop • Brochure + questionnaire • Gaming • Social media • Interactive displays • Polling & feedback • Street stalls • “Go to the audience” meet & greets • “Pop-up” city halls INCLUDE & COLLABORATE
- 7. REAL POWER, REAL PARTICIPATION 22/06/2016 Meeting 1 – Place - Speaker 7 • Design workshops • User groups • “Community dividends” for successful projects • Targeted invitations to guarantee diversity • Participatory budgeting • Competitions with incentives and recognition • Hand over communications (Social media takeovers, picture reports, etc..) • Public data dashboards (open data) • Citizen academies on specific issues/developments • Civic hacking/hackathons EMPOWER & CO-CREATE
- 8. 8
- 9. Thank you!
Notas del editor
- I am active in communications with projects, organizations and local authorities in a number of different guises. Today, I am coming from a ‘Smart Cities’ angle – specifically projects involving a long (3-5 year) and physical infrastructure. CITyFiED is 3 demo sites, 11 replication cities, 40 observer cities, so a significant network This means a slightly different set of issues and scope to some of the more ‘digital’ ‘prospective’ (ie design your city of 2025 crowdsource ideation platform) and ‘mindset’ ways of engaging with citizens. We were certainly communicating and trying to understand the CITY, drilling down with more effort to engage with residents of a DISTRICT and then going face to face with TENNANTS, some of whom were asked to co-finance and invest in the works being carried out.
- Engaged citizens? This guy who feels ready to sit in the street with a sign? This well organised and sustained anti-establishment, anti-capitalist grassroots sentiment? … For us it is more likely to be a “risk” in a carefully planned and financed infrastructure project. Indeed in CITyFiED, we exposed the TOTAL FLAW in a lot of projects... We had a plan for the next 5 years about energy efficient rennovations. Financed and committed to contract. One small issue// no one had told the tennants yet. Massive retrospective efforts to address this and avert the demonstration sites from being rejected by rightly angry residents. Can’t leave a fun opening slide on the precicious nature of people without this person. He thinks he is taking back control of his life, country and economic future by voting against the European Union next Thursday. Proof that rational arguments and facts are simply not enough alone when it comes to the difficult and unique topic of people!
- People do good communication… think this is engagement. It really is NOT. I particularly like these definitions of Citizen Engagement. And if these had been really embraced better, then surely the UKIP man on the bicycle in my previous slide would not be so angry today...
- This is certainly not the full picture. Inform & Consult: the ABSOLUTE minimum and not with out risks. (ie ask and then do nothing) 1-way: 'distance’ – by social media, mail, brochure Include & Collaborate: realistic and definitely should be done 2-way: In person, collective meeting, ideation Empower & Co-Create: extremely rare in our case Active and evolving dialogue Equal power to decide outcomes at one or many parts of the process Going to take you through some tools & techniques we identified to move up this ladder of participation & engagement
- Know the terrain: Citizen opinion surveys Density & maturity of associations and social organisations Mapping social ‘connector points’ for the community such as schools, churches…(“go to where they are”) Survey citizens – understand in detail what motivates them, connects them, separates them… Aggregate opinions: mine media, online forums Facilitate large-scale deliberation REMEMBER: Just like a family member, if you consult them and then just go ahead and do what you wanted to do anyway… there’s going to be trouble! CITYFIED EXAMPLE: A number of people in the district were new to the area, non-native speakers… perhaps didnt know how long they were going to stay. So communications were made highly VISUAL and the original messages of long term €€ ROI were cut back and other factors also looked at for the messaging.
- Build trust & work/think together: Test collaboration Team up with champions/ambassadors Create legitimacy & transparency Gather ideas and solutions Prioritize problems to fix Define active (and passive) participation Example: Gaming could also boar games, street theatre, role play… A learning process for both sides CITYFIED EXAMPLE: A BBQ and information day to test and see the technologies being deployed. In discussion with residents, the housing authority and partners realised that there was a concern about disruption during children’s exam time. Result: a ‘Calm Room’ for students to revise in.
- Be prepared to loose control! Citizens defining strategy from the offset Delegated decision-making processes Participatory budgeting (budget handover) Broad ranging & implicated crowdsourcing New commissioning & procurement models with public participation Long-term social benefits on the line/up for discussion ATTN: I think it shows just how immature we are when the “Best Practice” example at this level is some participatory budgeting in Paris. 0.00001% of a districts budget on a project that is nice (ie Landscaping); but is ultimately superficial (not governance, major issues like housing or €€€) Well, we might have some small choices on smaller ‘negotiable’ items; but this was not what I would define as a definition of CO-Creation, where real power was allocated or shared…. CITYFIED EXAMPLE: By “bundling together” the CITyFiED project with several other smaller initiatives and leveraging finance from other budgets, the disruptive works (LITLLE possible change) were put together with other options like landscaping, house colours and small finishing's (CUSTOMIZABLE to resident wishes)
- I saw this recently and found it a good visual metaphor for how people, institutions and projects in positions of power. It is the basis for a New Zeland proposal for a “Ministry of Public Input” (great idea! Maybe something you can create at a project level?) We are generally really bad at incorporating public opinion, citizen needs... Fishing for the confirmation we want when we need it. So, whatever we decide to do… we really need to start building bridges. And we are only just learning. Be tenacious, it will take time. Be consistent. Once we have built the bridge(s), we need to make sure that people have the confidence and the desire to cross it and travel again and again in both directions. Acting as Citizen Engagement facilitators, with LA’s defining the big issues of common and strategic concern; enabling citizens to build trust between each other and authorities. Trust is the glue to tackling these issues together, and ultimately co-create a common future.