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Open Sesame Mumbai December 2007 Presentation
1. Discover How Alibaba.com
Help Grow Your Business
Brian A Wong
Senior Director
Open Sesame
Mumbai, India
December 14, 2007
2. Today’s Topic
I. Corporate Overview
II. How Alibaba Helps India SMEs
III. Why Promote on Alibaba.com
IV. Q&A
3. Alibaba’s Mission and Vision
To Make It Easy To Do Business Anywhere
Marketplace
To Be an Essential Partner to All
Community
Businesspeople
To Build a Company that Lasts “102 Years”
Long Term Vision
4. The Alibaba Group- a time-tested team
Since its inception more than 8 years ago, the Alibaba Group
has grow at an amazing rate
1999 2007
Employees: 18 Employees: More than 4,000
Office in Jack Ma’s Hangzhou apartment Offices: Hangzhou (HQ) plus more than 30+
offices in China, Hong Kong, Silicon Valley,
Geneva; a sales team of over 2,000
5. The Alibaba Ecosystem
ListCo
Synergies
75%
Power Sellers
Taobao.com
Cross-selling
Consumer e-Commerce
Consumer e-Commerce
Alibaba.com
Alibaba.com
Alipay International payment
Domestic payment
Online Payment
Online Payment
Cross-selling / media
advertising
Chinese Portal & Web Search
Chinese Portal & Web Search
Exporter version
software
Internet-based Business Management
Internet-based Business Management
Software
Software
B2B Marketplaces
B2B Marketplaces
Online Local Classified Listings
Online Local Classified Listings
Marketplace for Web Publishers and
Marketplace for Web Publishers and
Advertisers
Advertisers
5
6. World’s No. 1 Online B2B Marketplace
Sellers Buyers
Typically Across
SMEs more than
International Marketplace
International Marketplace 200
Ten to a few
3.6MM registered users (1) countries
3.6MM registered users (1)
thousand
employees Companies
of all sizes
5,000+
product Diverse end
categories markets
in 30+
China Marketplace
China Marketplace
industries
20.9MM registered users (1)
20.9MM registered users (1)
Note:
1. Company data as of June 30, 2007
6
7. Largest Online B2B Marketplaces
Highlights of our Marketplaces(1)
# of Registered Users
MM
%
9.2
25
=5
th – Registered Users 24.6MM
row
20 G
15
– Storefronts 2.4MM
24.6
10 19.8
15.4
11.0
5
– Paying Members 255.6K
6.0
0
2004 2005 2006 1H2006 1H2007
– Average New Listings per Month2.9MM
# of Paying Members
‘000
%
9.4
300
=3
th
ow
Gr
– #1 E-Commerce Website
200
255.6
219.1
100
– #1 International Business & Trade
183.3
141.6
Website
77.9
0
2004 2005 2006 1H2006 1H2007
7
8. Premier Global Brand
Recognition by Global Thought Leaders In a Different League from Its Peers…
- July 2007
US Entrepreneur Magazine
“Best Website for “Best sites for global entrepreneurs”
Entrepreneurs”
June 2004
Forbes Magazine •
“Best of the Web”
2000 - 2006
• Business for Diplomatic Action
• CIA’s World Fact Book
• Economist Intelligence Unit
Far Eastern • The World Bank’s Doing Business
Economic Review
Database
“Best Global B2B
HBS Case Studies Marketplace” • U.S. Department of Commerce’s
2000 and 2001 2000 International Trade Administration
9. The Alibaba Network
• Search products
Buyer
• Contact Suppliers
• Post products
Supplier • Reach international buyers
• Manage Account Information
Alibaba.com My Alibaba • Check messages
• Buying and selling tools
• Online Forum
Community
• Open Sesame Events
• Trade Essentials
Tools & • Tradeshow Channel
• Trade Alert
Resources
• TradeManager
10. Global Network at Your Fingertips
A truly global network for importers and exporters of
raw materials, component parts and finished goods
Export
Manufacturers
Alibaba e-marketplace Global Buyers
Trading agents
Manufacturers
Import
Trading agents Alibaba e-marketplace
Global Suppliers
Retail shops
12. India Companies’ Presence on
Alibaba.com’s E-Marketplace
India ranks No. 1 among Asian countries by membership.
Asian Membership Distribution by Country
India China HK,China Pakistan Malaysia Indonesia Singapore Korea, Thailand Philippines
Republic
of
Source: Alibaba.com, 30th Jun. 2007
13. How e-marketplaces can help
E-Marketplaces can offer a platform to address both buyers’
and suppliers’ key considerations
For buyers For Suppliers
•Convenience
•365/24/7 exposure to global buyers
•Breadth and depth of supplier selection
•Increase buyer leads
•Increased efficiency in sourcing
•Real-time feedback to product offerings
•Market intelligence
•Cost-effective marketing channels
•365/24/7 sourcing tool
•Product/service platform
14. Buyer and Supplier services on
Alibaba
Supplier services
Step 1 Step 2 Step 3 Step 4
Create company
Post trade leads
Register as profile & Contact
& search for buyers
Alibaba member post products buyers
Buyer services
Step 1 Step 2 Step 3
Post buying leads &
Register as
search for suppliers Contact Suppliers
Alibaba member
16. Members in 200 Countries & Regions
English language marketplace for 3.6mm global exporters and
importers from over 200 countries and regions
UK (15%) EU (9%) China (7%)
India (8%)
US (18%)
South East
Asia
South America
Middle East Australia
16
17. Why Market on Alibaba.com
Promoting you at over 40 popular
trade shows every year
19. Why Market on Alibaba.com
Most Popular B2B Website in the World
Source: alexa.com, 29 Nov 2006
20. Why Market on Alibaba.com
Buyer-seller matching service
through Trade Alert
21. Key Supplier Products
Offering premium supplier services to suppliers all over
the world
Gold Supplier: Premium
Gold Supplier: Premium
product sold to verified export-
product sold to verified export-
oriented China suppliers.
oriented China suppliers.
Int’l TrustPass (TP): Paid
Int’l TrustPass (TP): Paid
product for verified
product for verified
international suppliers outside
international suppliers outside
of China.
of China.
Chengxingtong: Paid product
Chengxingtong: Paid product
for pre-qualified domestic
for pre-qualified domestic
China suppliers.
China suppliers.
28. India Forum
Talk about all things related to India
29. Success Story
quot;80% of Our Business Comes From Alibaba!quot;
• There is not a single day that goes by
when we don't get enquiries routed
through Alibaba. Alibaba's service is also
an invaluable source of commercial news
that not only provides information but also
forecasts the rising trends in the global
market.
• Because of Alibaba, our buyers can reach
us easily through their preferred search
portals with distance being just a few
clicks away.
• We received our first buyer from Alibaba
and there have been many more since.
Today, we receive 80% of our business
through Alibaba and we believe that this
will only increase in future.
Member: Mr. Moola Ram Potalia
Company: TOWN AART
30. Visit us at booth
th China
A1-2, The 5
Products (Mumbai
India) Show for
more information
