7. The secret of competing digitally is…
deliver fast and test in the market
“If your not embarrassed by
the product when you launch,
you’ve launched too late.”
Reid Hoffman, founder LinkedIn
20. Measure Value
Governance by performance
What have you actually delivered?
What value have you created?
What have you learned?
Active portfolio management
21. Create a Culture which values…
• Digital
• Continuous
• Think Small
• Stable teams
• Distributed authority
• Experimentation
• Fail fast, fail cheap, learn, salvage
22. Questions?
allan kelly - allan@allankelly.net
www.allankelly.net
Twitter: @allankellynet
Continuous Digital
https://leanpub.com
Xanpan: Team Centric Software Development
Little Book of Requirements & User Stories
Cars are increasingly a digital product
Until recently 10% of the value of a car was in electronics and software (e.g. radio, aircon, etc.), currently stands at 25% (enterainment systems, sat navigator, engine management), forecast to rise to 90%.
Why else are Apple and Google getting into cars
Cheaper?
Faster?
Innovation?
Because everyone else is doing it?