With our co-hosts, Grace Hill and IREM, we hosted a fantastic webinar titled: “Secrets Of Successful Property Management Companies” Featuring David Meit, President and CEO of Oculus Realty, LLC. David is a fantastic speaker and shares real world examples from his experience as the CEO of a rapidly growing, successful property management business.

1. Secrets of Successful
Management Companies
“You Are Your Company”

2. AppFolio
Complete Solution Includes:
Web-BasedPropertyManagementSoftware
• Property management and accounting
• Online rent collection (free)
• Prospect / guest card tracking
• Marketing
• Website
• Payment processing
• Online applications
• Resident Screening
So You Run A More Successful Business

3. • Leading Education Provider
• Apartment-Industry
Specific Training
• Vision Learning
Management System (LMS)
• www.gracehilllearning.com

4. • Community of Professional Real Estate Managers
• Membership – All Property Types, From Site to CEO
• Advancing the Profession
• Credentials – CPM®, ARM®, ACoM, AMO®
• Code of Professional Ethics
• Real Estate Management Education
• Core Competencies for success…and more
• Maximize the Value of Real Estate Assets
• Classroom and Self-Paced Online
• Industry Knowledge and Resources
• Asset/Financial Management, Leadership, Talent Management,
Company Management, Building Operations
www.irem.org

5. YouAre Your Company
Secrets of Successful
Management Companies
Presented by
K. David Meit, CPM®, ARM®
President & CEO
Oculus Realty, LLC AMO®

6. Serving metropolitan Washington, DC
RealEstate Investment,Management& Consulting
• Multifamily Property Management
o Conventional
o Rent Regulated
• Retail Property Management
• Predevelopment Consulting
• Acquisition Due Diligence
• Market Studies
• Property Operations Review
Creating Value Through Operations
www.oculusrealty.com

7. Company History
RealEstate Investment,Management& Consulting
• Founded in 2010
• Leveraged 20+ Years Operations Expertise
• Leveraged Market Conditions
• Focused on Specific Niche
o 50-150 units
o DC Rent Control
o Private Investors & Family Offices
Creating Value Through Operations
www.oculusrealty.com

8. POLLING QUESTION
A. Founder
B. Senior Executive
C. Manager
D. Other
E. Itching to become your own boss…
In whatcapacityare your attendingtoday’s webinar:

9. YouAre Your Company
SIZZLE

10. YouAre Your Company
Train & Develop
• Formal: logical thinking, problem solving & writing skills
• Informal: trade skill training & development
• Knowledge: trade journals, business publications, related
books, newsletters, online resources, trade shows
Steak

11. POLLING QUESTION
A. Marketing
B. Finance/Accounting
C. Legal/Regulatory
D. Operations
E. Who has the time?
In whatarea have you recentlysharpenedyour professional
skills:

12. YouAre Your Company
Become Accredited
• Trade associations: IREM, CCIM, NAA, BOMA, NAR,
NARPM, ULI, etc.
• Business associations: BBB, Chambers of
Commerce, etc.
• Licensing
Steak

13. YouAre Your Company
Lead Your Team
• Internal: vision, culture, guiding principals, mission
• External: civic associations, community organizations,
trade associations
Steak

14. YouAre Your Company
Manage Your Team
• Hire right
• Delegate
• Communicate
• Provide feedback
• Provide Efficient Tools
Steak

15. YouAre Your Company
Experience
• Put in the Time
• Make Errors (lots of them!)
• Develop your Toolkit
Steak

16. YouAre Your Company
rep·u·ta·tion [rep-yuh-tey-shuhn] noun
1. the estimation in which a person or thing is held, especially by the
community or the public generally; repute: a man of good reputation.
2. favorable repute; good name: to ruin one's reputation by misconduct.
3. a favorable and publicly recognized name or standing for merit, achievement,
reliability, etc.: to build up a reputation.
Source: Dictionary.com
Steak & Sizzle

17. YouAre Your Company
Present Yourself
• Dress the part
• Fly the flag
• Be engaged
• Speak with enthusiasm
• Practice business etiquette
Sizzle

18. YouAre Your Company
Network Face-to-Face…
• Time
• Business: direct & ancillary
• Civic: stay local
• Community: volunteer
• Professional: trade shows
• Golf (seriously)
Sizzle

19. POLLING QUESTION
A. Committee Chair
B. Event Volunteer
C. Fundraising
D. Oh, I’ll start today….
In whatcapacityhave you recentlyservedin one or more of
your localtrade associations:

20. YouAre Your Company
…and Network More Online
• Social Media: LinkedIn, Facebook, Twitter, Google
(choose professional connections wisely)
• Blog regularly: company website, social media, Tumblr,
Pinterest
• Curate special interest groups: LinkedIn, Bigger Pockets,
etc.
• Volunteer: AllExpert, Quora, Multifamily Insiders, etc.
Sizzle

21. POLLING QUESTION
A. Facebook
B. Twitter
C. LinkedIn
A. Xing
B. Google +
Whichsocialmedia platform do you find most helpful in
developingyour professionalnetwork:

22. YouAre Your Company
Become a Thought Leader
• Find the time – no excuses
• Write for trade publications (hire a ghostwriter)
• Write OpEd pieces for local newspapers (hire a PR firm)
• Sustain online presence: blogging, volunteering
expertise, etc.
Sizzle

23. YouAre Your Company
K. David Meit, CPM®, ARM®
kdmeit@oculusrealty.com
(301) 563-9021 x101
http://www.linkedin.com/in/kdavidmeit
https://www.facebook.com/oculusrealty
https://twitter.com/oculusrealty
Contact

24. YouAre Your Company
• AppFolio – http://www.AppFolio.com
• IREM - http://www.irem.org/
• BOMI - http://www.bomi.org/
• NAA - http://www.naahq.org/
• NARMP - http://www.narpm.org/
• NAR - http://www.realtor.org/
• ULI - http://www.uli.org/
• BBB – http://www.bbb.org/
• Xing – http://www.xing.com/en
• AllExperts - http://www.allexperts.com/
• Quora - https://www.quora.co
• Manta - http://www.manta.com/
• Bigger Pockets - http://www.biggerpockets.com/
• Multifamily Insiders - http://www.multifamilyinsiders.com/
• PropertyManager - http://www.propertymanager.com/
• APTly - http://www.naahq.org/blog
Resources