Clients often unwittingly provoke spite and revenge in their customers. Angry and motivated, they write bad reviews, create Facebook pages, or find other ways to get back after being wronged, even when it requires time and energy to do so. Understanding the evolutionary psychology of spite is the first step in developing experiences and products that minimize the possibility of generating spite.
3. In a crackdown against drunk drivers, Massachusetts law enforcement officer are revoking liquor
licenses left and right. You are a bouncer in a Boston bar, and you’ll loose your job unless you enforce
the following law:
If a person is drinking beer, then he must be over 21 years old.
drinking
beer
coke
16
years
old
25
years
old
The cards below have information about the four people sitting at a table in your bar. Each card represents one
person. One side of a card tells what a person is drinking, and the other side of the card tells that person’s
age. Indicate only those card(s) you defiantly need to turn over to sniff any of these people are breaking the
law.
7. 6-8 people
👥 👥 👥
👥 👥 👥
A
A
B
B
As Bs
table 1
table 2
table 3
table 4
table 5
table 6
C
D
C = moderator
D = record keeper
8. Play the Ultimatum Game
$ player A
player B
moderator
1. Place a pile of $ on the table.
9. Play the Ultimatum Game
$
player A
player B
moderator
2. Invite Player A into the room. Explain the rules to him.
10. Play the Ultimatum Game
$ $
player A
player B
moderator
A B
3. Player A splits the pile into two piles. His/her pile and the
offer pile for player B, in anything.
11. Play the Ultimatum Game
$ $
player A
player B
moderator
A B
4. Player A goes to the waiting room. Then invite Player B
into the room and explain the rules to him/her.
12. Play the Ultimatum Game
$ $
player A
player B
moderator
A B
5. Player B either accepts or rejects the offer pile and exits.
13. Play the Ultimatum Game
$ $
player A
moderator
A B
6. Player A is invited back into the room. If player B
accepted the offer, Player A takes his/her $ and exits. If the
offer was rejected, Player A exits with nothing.
18. Are you implying I’m a dead-beat? F%#k you. Take
your bill and go f%*k yourself.
Sir, if you don’t pay your bill it will hurt your credit score.
Take your credit score and shove it up your a$s.
31. Paul Bloom discusses his spite
experiments with children.
http://bigthink.com/videos/psychology-broccoli-and-spite
“The question we're interested in is will they
force broccoli down their mouths to punish a
stranger? Are they that instinctively spiteful?
And right now, the data looks promising. We
have some lovely film clips of children
cramming broccoli into their mouth, almost
weeping, because they hate the stuff, so as to
stop this other person from getting it.”
43. Here are four cards. Each of them has a letter on one side and a number on the other
side. Two of the cards are shown with letter side up, and two with the number side up
Indicate which of these card you have to turn over in order to determine whether the
following clim is true:
If a card has a vowel on one side, then it has an odd number on the other side.
E C 5 4
62. The rep was not done talking. She said they would consider it a warranty repair, and
simply gave me a brand new, 32 GB 3G iPad. I was shocked. I told her I couldn't
accept it, as they owed me nothing. It was not a warranty issue and I didn't want
anyone to get in trouble over my mistake. She told me that Apple was more
interested in making me happy.
http://www.imore.com/apple-nonwarranty-repair-tip
http://www.imore.com/apple-nonwarranty-repair-tip
“The rep was not done talking. She
said they would consider it a
warranty repair, and simply gave me
a brand new, 32 GB 3G iPad. I was
shocked. I told her I couldn't accept
it, as they owed me nothing. It was
not a warranty issue and I didn't want
anyone to get in trouble over my
mistake. She told me that Apple was
more interested in making me
happy.”