2. Strategic Innovation Process A systematic process for strategy formulation and implementation that will allow us to profit from innovation A strategy must be implemented well if its full benefits are to be realized
3. 1. Goals Strategic Direction 9. Structure 12. Profits & Their Protection 11. People 10. Systems or Processes 2. Innovation Opportunities & Threats 4. Choice of Profit Site 3. Capabilities 5. Business Strategy 7. Functional Strategy 6. Innovation Strategy 8.Globalization Strategy
18. “ Strategic Innovation Styles” for Approaching the Innovation Process Fertile Field Cauldron Spiral Staircase Pac Man Explorer
19. Characteristics of Various Innovation Styles Improve on existing model? Is the primary focus to... Spiral Staircase
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21. Characteristics of Various Innovation Styles Cauldron Develop new rapidly Improve on existing model? Create new Wealth? Do you need new assets and competencies? How well defined is the opportunity and how long will it take? Near term with defined market? Is the primary focus to... Spiral Staircase
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23. Characteristics of Various Innovation Styles Cauldron Develop new rapidly Fertile Field Leverage existing over time Improve on existing model? Create new Wealth? Do you need new assets and competencies? How well defined is the opportunity and how long will it take? Near term with defined market? Is the primary focus to... Spiral Staircase
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25. Characteristics of Various Innovation Styles Cauldron Develop new rapidly Packman Acquire in marketplace Fertile Field Leverage existing over time Improve on existing model? Create new Wealth? Do you need new assets and competencies? How can you best develop new assets and competencies? How well defined is the opportunity and how long will it take? Near term with defined market? Long term with undefined market Is the primary focus to... Spiral Staircase
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27. Characteristics of Various Innovation Styles Cauldron Develop new rapidly Packman Acquire in marketplace Fertile Field Leverage existing over time Explorer Develop internally Improve on existing model? Create new Wealth? Do you need new assets and competencies? How can you best develop new assets and competencies? How well defined is the opportunity and how long will it take? Near term with defined market? Long term with undefined market Is the primary focus to... Spiral Staircase