1. SON H O B R A SILE IRO B O X 1 8 24
@br_dream

2. B R A Z I LI A N D RE AM B O X 1 8 24
A study about Brazil
and the future from the
perspective of 18 to 24
year-old youth.

3. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
PRIMARY INFLUENCE
CENTER SPIRIT OF THE TIME
18-24 25.906.194

4. SON H O B R A SILE IRO B O X 1 8 24
a new
18-24
Brazil
UNPRECEDECENT
COMBINATION
a new
generation

5. B R A Z I LI A N D RE AM // TH E RE SE ARC H B O X 1 8 24
89%
of youths
ARE ASHAMED
11%
ARE PROUD 89%
of being Brazilian ARE PROUD

6. B R A Z I LI A N D RE AM // TH E RE SE ARC H B O X 1 8 24
76%
Of Brazilian youths
believe that Brazil is
FOR WORSE
15%
9%
ISN’T CHANGING
CHANGING 76%
FOR BETTER FOR BETTER

7. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
HOW THIS YOUNG
GENERATION SEES ITSELF
34% dreamer
31% consumerist
28% responsible
28% hard-working
28% communicative

8. SON H O B R A SILE IRO B O X 1 8 24
A NEW
COLLECTIVE
MINDSET

9. SON H O B R A SILE IRO B O X 1 8 24
20%
individualistic
mindset
50%
collective
30% mindset
moderate
mindset

10. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
31 CULTURE/ART (THEATER, CINEMA, DANCE
29 ENVIRONMENT
26 EDUCATION
25 SPORT
19 TECHNOLOGY
70%
WISH TO TAKE PART
IN COMMUNITY
PROJECTS

11. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
RESPONSIBLE FOR
TRANSFORMATIONS IN
SOCIETY
THE GOVERNMENT 62
MY GENERATION 39
SCHOOLS AND UNIVERSITIES 35
MEDIA 29
MYSELF 29

12. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
INDIVIDUAL
DREAM

13. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
PROFESSIONAL OWNING A MONEY FAMILY CAR / MOTORCYCLE /
FORMATION AND HOUSEHOLD
HOUSE APPLIANCES
EMPLOYMENT
55% 15% 9% 6% 3%

14. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
55%
24%
THE PROFESSION OF MY
DREAMS
16%
PROFESSIONAL WORK
(FUNCTIONAL MATTERS)
FORMATION AND 15%
EMPLOYMENT EDUCATION / STUDY

15. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
24% BE AN ENTREPRENEUR /
THE PROFESSION OF MY
DREAMS
4% ADMINISTRATOR / SET UP MY
OWN BUSINESS

16. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
79% 77%
DON’T GO TO INTEND TO GO
COLLEGE TO COLLEGE

17. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
DREAM FOR
BRAZIL

18. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
- REPARAT ION
DREAMS
31%
Respect and
citizenship
LESS VIOLENCE LESS CORRUPTION
18% 13%

19. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
+ ACH IEVEMEN T
DREAMS
28% Opportunity
for all
EMPLOYMENT
10%
A MORE EQUALITARIAN EDUCATION
SOCIETY
10% 08%

20. SON H O B R A SILE IRO B O X 1 8 24
NON-DUALISM
HYPERCONNECTION
MICRO-REVOLUTIONS
Who is this young

21. SON H LI B R D RE AM
B R A Z IO A N A SILE IRO B O X 1 8 24
The culture of “and”
instead of “or”
NON-DUALISM
NÃO-DUALISMO

22. B R A Z I LI A N D RE AM B O X 1 8 24
NON-DUALISM
83%
different political
parties can join
81%
the union of
people with
forces for a different mindsets
single cause can transform
society

23. SON H LI B R D RE AM
B R A Z IO A N A SILE IRO B O X 1 8 24
The amplitude that
emerges from the
HIPERCONEXÃO power of networks
HYPER-CONNECTION

24. B R A Z I LI A N D RE AM B O X 1 8 24
200mi 80mi
31% lan houses
27% home
25% friends os relatives house
12% work place
population internet users
11% school or university
3 hours 28% 8% 57% 66%
a day broadband mobile upload play
content games

25. B R A Z I LI A N D RE AM B O X 1 8 24
HYPERCONNECTION
85% 81% 63%
the Internet they would like
to exchange
there is today a
global culture
contributes
to their more common to
learning experiences everyone
with youths
from other
country

26. SON H LI B R D RE AM
B R A Z IO A N A SILE IRO B O X 1 8 24
Multiple silent
revolutions change
the world slowly
MICRO-
MICRO-REVOLUTIONS and gradually
REVOLUÇÕES

27. B R A Z I LI A N D RE AM B O X 1 8 24
MICRO-REVOLUTIONS
79% 92%
believe that is
possible to
believe that
their actions
make a can change
change in the society
politics from
their daily life

28. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
TAKE PART IN
TAKE PART IN
MOVEMENTS 24% MOVEMENTS
COORDINATED BY
16%
COORDINATED BY PEOPLE ORGANIZATIONS

29. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
WHO’S ACTING
TOWARDS THE
COLLECTIVE
DREAM?

30. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
the leaders of social change

31. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
// POLLINATORS
// INTEGRATORS / DIALOGUERS
// NETWEAVING
// KNOWLEDGE BUILT BY EXCHANGE
// NO PERMANENT OR SINGLE CAUSES
Brazilian Dream

32. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH

33. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
8%
OF YOUNG BRAZILIANS
(AGED 18 TO 24) ARE
BRIDGE-YOUTHS

34. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
TAHÍS, 24, RIO DE JANEIRO
Focus: citizenship and
social inclusion
Graduated in Social Science, and
a post-graduate student in
Políticas Públicas
At 11 anos, created a “toy
library”
Coordinates and NGO dedicated
to the intelectual development of
young people.
Núcleo Disciplinar de Memória e
Reflexão Afrodescentdente, at
PUC-RJ

35. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
TAHÍS
24 RIO DE JANEIRO

36. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
RAÍSA, 19, RECIFE
Focus: design, and
multiple simultaneous
activities
Acts as a volunteer in many
social projects
Is an active participant of the
Critical Mass movement
Was a member of the
‘Dremelgas Literárias’ collective,
that articulated literary
democratization projects
Took part in a movement that
prevented the construction of a
shopping mall in a green area of
Recife

37. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
RAÍSA
19 RECIFE

38. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
THIAGO VINÍCIUS, 20, SÃO PAULO
Focus: empowerment of his
community, local culture, csocial
currencies
Works as a loan officer in the União Sampaio
Community Bank
Works in the Campo Limpo Women Popular
Union
Volunteer in environmental activities of
Projeto Arrastão since he was 14 y/o
Engaged in the articulation of soirées,
workshops and socio-cultural activities in his
community
Co-founder of the Solano Trindade Cultural
Fomentation Agency

39. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
THIAGO VINÍCIUS
20 SÃO PAULO

40. SON H O B R A SILE IRO // O JOV E M B O X 1 8 24
ANDRÉ, 20, SÃO PAULO
Focus: journalism, art- “Smile”
education
Writes as a freelancer for
magazines on emergent youth
cultures
Has a free classes scholarship at
a premium educational
institution
Organized his own TEdx event
with the theme
“Microrevolutions”
Is going to Doha for a TEDx
global conference

41. B R A H LI B R D RE AM // YOU TH S
SONZ IO A N A SILE IRO // O JOV E M B O X 1 8 24
ANDRÉ
20 SÃO PAULO

42. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
‘HACKER BUS’
DIGITAL TRANSPARENCY
www.casadaculturadigital.com.br

43. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
CATARSE
CROWDFUNDING
www.catarse.com.br

44. SON H O B R A SILE IRO B O X 1 8 24
BRIDGE-YOUTH
FORA DO EIXO
SOCIAL TECHNOLOGY
INDEPENDENT MUSIC
CREATIVE ECONOMY www.foradoeixo.org.br

45. B R A Z I LI A N D RE AM // V OC ATION M AP B O X 1 8 24
VOCATION
MAP

46. B R A Z I LI A N D RE AM // V OC ATION M AP B O X 1 8 24
The four callings with which Brazil can vibrate in tune
to meet the transformation values of bridge-youths:
Participation Dialogue
‘Bridge’
Diversity Creativity

47. ROOTS
B R A Z I LI A N D RE AM // V OC ATION M AP B O X 1 8 24
HUMANE EMPIRE OF
POWER COLORS
ORDER / MOVEMENT /
STRUCTURE ‘Bridge’ SPONTANEITY
NATURAL CREATIVE
WISDOM TRANSFORMATION
FUSIONS

48. B R A Z I LI A N D RE AM // V OC ATION M AP B O X 1 8 24
carla@box1824.com.br
@cmayumi
http://osonhobrasileiro.com.br
http://vimeo.com/32217952