VP of Community at Keen.io, Tim Falls, shares how to create a culture that embraces community at your company or organization. This talk is from CMX Summit West 2015.

1. Cultivating*
a Community-Oriented**
Organization
CMX Summit West
October Fifteenth, Two Thousand Fifteen
Tim Falls — VP, Community at Keen IO

2. “In music, a fifteenth or double octave is the
interval between one musical note and another
with one-quarter the wavelength or quadruple the
frequency.
The fourth harmonic, it is two octaves. It is
referred to as a fifteenth because, in the diatonic
scale, there are 15 notes between them if one
counts both ends (as is customary). Two octaves
do not make a sixteenth, but a fifteenth. In other
contexts, the term two octaves is likely to be
used.”
wikipedia.org
BTW, did you know?
two octaves do not
make a sixteenth,
but a fifteenth

3. 8 + 8 = 15
¯_(ツ)_/¯

4. …anyhoo…

5. Cultivating*
a Community-Oriented**
Organization

6. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
verb (used with object)
1) to prepare and work on (land) in order to raise crops; till.

7. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
2) to promote or improve the growth of (a plant, crop, etc.) by labor and
attention
verb (used with object)
1)

8. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
verb (used with object)
1)
3) to develop or improve by education or training; train; refine
2)

9. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
4) to promote the growth or development of (an art, science, etc.); foster
verb (used with object)
1)
3)
2)

10. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
5) to devote oneself to (an art, science, etc.)
4)
verb (used with object)
1)
3)
2) to promote or improve growth by labor &

11. cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
devote oneself
prepare & work
develop thru education, training

12. Cultivating*
a Community-Oriented**
Organization

13. o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
1) to adjust with relation to, or bring into due relation to
surroundings, circumstances, facts, etc.

14. o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
1) bring into due relation to surroundings, circumstances, facts, etc
2) to familiarize (a person) with new surroundings or circumstances

15. o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
3) to direct or position toward a particular object
1) bring into due relation to surroundings, circumstances, facts, etc
2)

16. o·ri·ent — ˈôrēˌənt/
www.dictionary.com
4) to determine the position of in relation to the points of the
compass; get the bearings of
verb (used with object)
3) position toward a particular object
1) bring into due relation to surroundings, circumstances, facts, etc
2)

17. o·ri·ent — ˈôrēˌənt/
www.dictionary.com
get bearings
position toward an object
relate to surroundings

18. </vocab>

19. The next 22 minutes of our lives
together…
📷:unsplash.com/elizabethlies
Make 💩 happen
Hello! 👋
Story time 📖
Assumptions 💭

20. ?

21. Tim Falls
@TimFalls
tf@keen.io

23. 📷: unsplash.com/alejandroescamilla
Story Time

24. . . .

26. Assumptions
A)a partially-integrated, poorly-oriented community program does
not deliver ideal results; typically performing sub-optimally and
ultimately becoming unsustainable (in the absence of progress)

27. A)a partially-integrated, poorly-oriented community program does
not deliver ideal results; typically performing sub-optimally and
ultimately becoming unsustainable (in the absence of progress)
2. well-oriented, fully-integrated community programs = YAY!
Assumptions

28. III There are many steps along the path to “YAY!”
2. well-oriented, fully-integrated community programs = YAY!
Assumptions
A)a partially-integrated, poorly-oriented community program does
not deliver ideal results; typically performing sub-optimally and
ultimately becoming unsustainable (in the absence of progress)

29. 📷:unsplash.com/teamaskew
💓

30. 3 steps toward communit-YAY!
Find yourselves 🔎
Set your course 🌍
Move forward ⏩

32. #1 >> Find Yourselves
📷:unsplash.com/joshuaearle
founders
strategy
board
%
$
?

33. #2
>>
Set
your
course
📷:unsplash.com/alessandrodesantis
🍴
abort mission
make it better

34. #3 >> Move Forward
📷:unsplash.com/831gaberodriguez

36. 3 power-ups!
to help you on your quest
Inclusion 🙌
Communication 💬
Trust 💞

37. Inclusion
📷:unsplash.com/wrwhite3

38. “You’re already included.”
-Dustin
📷:unsplash.com/dougwalters

39. e.g.,

40. e.g.,

41. e.g.,
>>

42. 📷:unsplash.com/morgansessions

43. Communication
📷:unsplash.com/ptrikutam

44. Communication
Non-violent communication

45. NVC: Marshall Rosenberg
Communication
Non-violent communication
Emotional Intelligence and Self-awareness

46. Strengths Finder, Meyers-Briggs, etc
Communication
Non-violent communication
Emotional Intelligence and Self-awareness

47. StrengthsFinder 2.0 (Gallup)

49. Trust
📷:unsplash.com/akeenster

50. The Trust Equation
(credibility)
<(self-orientation)>
= trustworthiness
Charles H. Green; http://trustedadvisor.com/
+ (reliability) + (intimacy)< >

51. RACI
Responsible
Accountable
Consulted
Informed
original source: debated

53. 😕

54. 😊
"Hugs all around
homies!”

55. Full Circle
📷:unsplash.com/araltasher

56. change happens — is happening!
[strong foundation + healthy environment]
inclusion — communication — trust
catalyzes adaptation (survival)
orientation guided by community
you are the cultivators
find self (baseline) — set course (plan) — move fwd (execute)

57. Go forth
=)
&
giphy.com / photobucket.com

58. Tim Falls
@TimFalls
tf@keen.io
Credits:
photos: unsplash.com
icons: The Noun Project
Emoji!

59. www.heforshe.org