A MS PowerPoint presentation that contains an idea about what Indian banking structure looks like and what role ICICI has played in the development of market infrastructure. It also contains Grievance Redressal system and controversies in which ICICI bank's name was highlighted

1. ICICI BANK
TAKING BANKING TO A NEW LEVEL
DAKSH BHATNAGAR

2. INTRODUCTION TO BANKING SECTOR
 Banks are the backbone of an economy.
 Well developed Indian banking structure. Banks have now reached rural and
remote areas as well.
 The regulatory body of Indian banking system is Reserve Bank of India. Time and
again, the regulator keeps a check on the economy to ensure it works smoothly.
 Commercial Banks in India are of 4 types.These bank groups are:-
a) Public Sector Banks
b) Private Sector Banks
c) Foreign Banks
d) Regional Rural Banks

3. STRUCTURE OF INDIAN BANKING SYSTEM

4. INTRODUCTION TO ICICI BANK
 Established by the Industrial Credit and Investment Corporation of India (an Indian
financial institution) in 1955
 Initially known as the Industrial Credit and Investment Corporation of India Bank, the
bank changed its name to ICICI Bank. The parent company (Industrial Credit and
Investment Corporation of India) was later merged with the bank.
 In the 1990s, development financial institution to a diversified financial services
group
 Sales Turnover as on Dec 2013 – Rs. 114,550 crores*
* The figure is taken from moneycontrol.com

5. BUSINESS PROFILE
Type Private
Traded as
BSE: 532174, NSE: ICICIBANK, NYSE: IBN,
BSE SENSEX Constituent, CNX Nifty Constituent
Industry Banking, Financial services
Headquarters Mumbai, India
Presence Worldwide
Key people
Mr. K.V. Kamath (Chairman)
Ms. Chanda Kochhar (MD & CEO)
Products
Credit cards, Consumer banking, corporate banking, finance and
insurance, investment banking, mortgage loans, private banking,
wealth management
Website www.icicibank.com

6. SUBSIDIARIES
 Domestic
1. ICICI Prudential Life Insurance Company Limited
2. ICICI Lombard General Insurance Company Limited
3. ICICI Prudential Asset Management Company Limited
4. ICICI Prudential Trust Limited
5. ICICI Securities Limited
6. ICICI Securities Primary Dealership Limited
7. ICICIVenture Funds Management Company Limited
8. ICICI Home Finance Company Limited
9. ICICI Investment Management Company Limited
10. ICICITrusteeship Services Limited
11. ICICI Prudential Pension Funds Management Company Limited

7. SUBSIDIARIES
 International
1. ICICI Bank UK PLC
2. ICICI Bank Canada
3. ICICI Bank Eurasia Limited Liability Company
4. ICICI Securities Holdings Inc.
5. ICICI Securities Inc.
6. ICICI International Limited

8. ACQUISITIONS
 1996: SCICI Ltd. A diversified financial institution with headquarters in Mumbai
 1997: ITC Classic Finance.
 1998:Anagram Finance.
 2001: Bank of Madurai
 2002:The Darjeeling and Shimla branches of Grindlays Bank
 2005: Investitsionno-Kreditny Bank (IKB), a Russian bank
 2007: Sangli Bank.
 2010: The Bank of Rajasthan (BOR) was acquired by the ICICI Bank in 2010 for
3,000 crores. RBI was critical of BOR's promoters not reducing their holdings in
the company. BOR has since been merged with ICICI Bank.

9. PRODUCTS
POCKETS
 Facebook app
 Log into Facebook account, go to the official ICICI Bank fb page and click on the tab
for ‘Pockets by ICICI Bank’. Customer then registers online with their debit card
number and PIN, and selecting a new four digit PIN for subsequent logins.
 Features:
1. Split n Share
2. Pay A Friend
 Advantages
a. make payments to friends,
b. recharge prepaid mobile
c. book movie tickets
d. non-financial transactions like accessing a mini statement of their savings bank account,
getting demat holding statements,

10. PRODUCTS
iWish
 Flexible R.D product for savings account customers
 iWish allows customers to save varying amounts of money at any time of their
choice. Option of sharing wishes on Facebook. Friends and family can contribute to
their account from any bank account.
 No penalties if a customer misses his monthly contribution to the R.D
 The min. duration is 6 months and the min. opening balance for the account is Rs.
500

11. PRODUCTS
 GREEN PRODUCTS AND SERVICES
a. Instabanking
1. Banking through internet banking, i-Mobile banking, IVR Banking
2. Ensuring Customers don’t travel to branches, reduces carbon footprint
b. Vehicle Finance
1. Auto loans offer 50% waiver on processing fee on car models which uses alternate
mode of energy
2. The models identified for the purpose are, Maruti's LPG version of Maruti 800, Omni
and Versa, Hyundai's Santro Eco, Civic Hybrid of Honda, Reva electric cars, Tata Indica
CNG and Mahindra Logan CNG versions
c. Carbon Footprint Calculator
1. Inputs are region, user input of the distance traveled in a particular medium of
transport daily, electricity consumed per month and LPG cylinder/piped natural gas
used per month

12. AWARDS
2004
 Best Bank in India Award presented by Euromoney Magazine
2007
 ICICI Bank has been conferred the ‘Euromoney Award’ 2007 for the Best Bank in
the Asia-Pacific Region
2009
 Bags the "Best bank in SME financing (Private Sector)" at the Dun & Bradstreet
Banking awards
2012
 Was awarded the Best Bank (India) by Global Finance
2013
 Won the Asian Banking & Finance Retail Banking Award 2013 for the Online
Banking Initiative of theYear

13. PERFORMANCE IN TERMS OF SALES REVENUE

14. PERFORMANCE OF STOCK OVERTHEYEAR
Source: moneycontrol.com

15. COMPETITORS
Banks Market Cap Net Interest Income Net Profit Total Assets
HDFC Bank 175,520.33 35,064.87 6,726.28 400,331.90
ICICI Bank 140,317.94 40,075.60 8,325.47 536,794.69
Axis Bank 63,614.35 27,182.57 5,179.43 340,560.66
Kotak Mahindra 58,214.95 8,042.49 1,360.72 83,693.68
IndusInd Bank 24,615.65 6,983.23 1,061.18 73,306.52
Yes Bank 12,833.15 8,294.00 1,300.68 99,104.12
INGVysya Bank 10,697.00 4,861.58 612.96 54,836.45
JK Bank 7,152.17 6,136.79 1,055.10 71,743.32
Federal Bank 7,142.15 6,167.57 838.17 60,626.78
KarurVysya 3,399.78 4,242.43 550.32 46,733.35

16. TAB BANKING
 Powered with an advanced application on tablets, customers can now
enjoy a faster and smoother account opening experience with ICICI Bank.
 Tab Banking officer will come to a place of customer’s convenience, click
your photograph and scan the necessary documents required to open an
ICICI Bank account with the help of a tablet. The account gets activated
within a day.
 The costs of Tab banking are just one-tenth of that of branch banking, says
Mr. KVS Manian, President, Consumer Banking.
 Axis Bank and Kotak Mahindra bank have also started the practice.

17. TAB BANKING ADVANTAGES
Some benefits other than avoiding hassle of arranging documents and account
activation within a day are:-
1. Check out ICICI Bank Offer Zone to avail exclusive offers and discounts
on a variety of products and services
2. Branch Locator
3. Calculate Monthly Average Balance and Loan EMI
4. Understand how to use iMobile and Internet Banking through Demo
videos
5. Know more about Health, Motor andTravel Insurance calculator
6. Know more about service charges
7. Brings down the percentage of rework from 7 percent to 1 percent
8. Would reduce turnaround time and cost to the bank

18. GRIEVANCE REDRESSAL
 4 steps
 Step 1
1. Customer Care
2. Online submission of grievance
 Step 2, Mr. Krishnan Govindan, Customer Service Head
 Step 3, Mr. ShivaTadikonda, Nodal Officer
 Step 4, Mr. Sourabh Singh, Senior General Manager & Head, Customer
Service
 Respond within 7 business days

19. ROLE IN DEVELOPING INFRASTRUCTURE
 National Stock Exchange (NSE)
o promoted by India’s leading financial institutions (including ICICI Ltd.) in 1992 on behalf of the
Government of India
 Credit Rating Information Services of India Limited (CRISIL)
o In 1987, ICICI Ltd along with UTI set up CRISIL as India's first professional credit rating agency
 National Commodities and Derivatives Exchange Limited (NCDEX)
o Set up by ICICI Bank Ltd, LIC, NABARD, NSE, Canara Bank, CRISIL, Goldman Sachs, IFFCO and
PNB
 Financial Innovation and Operations Pvt. Ltd.
o With the help of ICICI it was setup in 2006 as a company that would provide technology
solutions and services to reach the underserved and under banked population of the country
 Asset Reconstruction Company India Limited
o ICICI Bank together with other institutions, set up ARCIL in 2003, to create a facilitative
environment for the resolution of distressed debt in India
 Credit Information Bureau of India Limited (CIBIL)

20. CONTROVERSIES
INHUMAN DEBT RECOVERY METHODS
 Blamed of unfair recovery methods. Allegations were that the bank was
using gangsters to recover the credit card payments and loans. The
recovery agents exhibited inappropriate and, in some cases, inhuman
behavior
 Defaulters were insulted in public by the recovery agents
 Recovery agents and bank employees started threatening the defaulters. In
some cases, notes written by the bank's employees asking the defaulters to
"sell everything in the house including family members", were found
 The recovery methods led to suicides also. When investigated, suicide
notes were found which spoke of the bank’s recovery methods as the
reason of suicide

21. CONTROVERSIES
MONEY LAUNDERING ALLEGATIONS
 Violated RBI guidelines and was exposed in a famous ‘CobraPost’ sting
operation
 March 14, 2013 - The online magazine ‘CobraPost’ released video footage
from ‘Operation Red Spider’. High-ranking officials and some employees of
ICICI Bank were caught agreeing to convert black money into white, an act
in violation of Money Laundering Control Act
 The Government of India and RBI ordered an inquiry following the expose.
 On 15 March 2013, ICICI Bank suspended 18 employees and faced
penalties from the Reserve Bank of India.

22. SOCIAL INITIATIVES
 Primary Health
 Jharkhand Sahhiya Programme
 Nutrition Programme In Baran, Rajasthan
 Elementary Education
 School and EducationTeacher Reform Programme in Rajasthan
 Chhattisgarh Curriculum and text development programme
 Skill Development & Livelihoods – Provide vocational and skill training for
rural youth
 Financial Inclusion
 Insurance Plan
 Commercial Banking Systems

24. REFERENCES
 http://en.wikipedia.org/wiki/ICICI_Bank
 http://www.moneycontrol.com/financials/icicibank/balance-sheet/ICI02#ICI02
 http://www.moneycontrol.com/competition/icicibank/comparison/ICI02#ICI02
 http://www.icicibank.com/privilege-banking/personal/privilege-banking-
advantage.html
 http://icicibank.com/complaints/Complaints-step3.html
 http://www.thehindubusinessline.com/economy/now-banking-on-tablets-to-win-
customers/article5747094.ece