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הסוף ל  SERP s פתרונות בזמן אמת ,  מנועי תשובות וטכנולוגיות נוספות דניאל ליפסון ,  כנס טלדן  Info 2010 ,  תל - אביב  3.5.2010
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מי כתב את ספרי הארי פוטר? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?
S earch E ngine R esult P age רשימת תוצאות של מנוע חיפוש
חיפוש מידע באינטרנט היום ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
מה אנחנו רוצים ? ,[object Object],[object Object],[object Object],[object Object],[object Object]
ומה אנחנו מקבלים ? תוצאות  1-10  מתוך כ-  318,000  עבור  מי כתב את ספרי הארי פוטר ?  ( 0.36  שניות) לא רוצים  SERPs  ! לא רצים  links  ! לא רוצים תוצאות  ! רוצים תשובות  ! מייד !
The newest generations, unlike their older peers,  will expect an instant response  from everyone they communicate with, and won’t have the patience for anything less . They’ll want their teachers and professors  to respond to them immediately, and they will expect instantaneous access to everyone, because after all, that is the experience they have growing up. http :// www . nytimes . com / 2010/01/10 / weekinreview / 10stone . html Dr Lary Rosen, Professor of Psychology at California State University
פתרונות אפשריים ,[object Object],[object Object],[object Object],[object Object],ידע אנושי טכנולוגיה
ידע אנושי
אתרי שאלות ותשובות ,[object Object],[object Object],[object Object]
 
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],- דוגמאות מקוריות  -
 
 
שאל את הספרן / ית   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ask a Librarian (NYPL, LOC) ,[object Object],[object Object],תודה על כל העזרה......
[object Object],[object Object],[object Object],[object Object]
Real Time Web ,[object Object],[object Object],[object Object]
Google Trends
 
דיווחי תנועה בזמן אמת
 
 
מתכונים ב Twitter
[object Object],[object Object],[object Object],[object Object],Sentiment Analysis
 
 
 
תחומי עניין ,  מומחיות ,  תחביבם ,  מקומות מגורים
 
 
 
טכנולוגיה
Semantic Web ,[object Object],[object Object],[object Object],[object Object]
 
 
גורדי שחקים בגובה מעל  300  מטר שנפתחו לפני שנת  1940
True Knowledge William McKinley Born: January 29, 1843   Died: September 14, 1901  Served as president:  1897-1901 Teenager A human being  aged 13-19 David Ben Gurion Born:  16 October 1886 Died: 1 September 1973 Title: first PM of Israel Theodore Roosevelt Born :  October 27, 1858   Died: January 6, 1919 Served as president:  1901-1909
מנועי תשובות ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Ask (Jeeves)
בת כמה המלכה אליזבט?
Wolfram Alpha
 
Mathematics » Elementary Math • Numbers • Plotting • Algebra • Matrices • Calculus • Geometry • Trigonometry • Discrete Math • Number Theory • Applied Math • Logic • Functions •  Statistics & Data Analysis » Descriptive Statistics • Regression • Statistical Distributions • Probability •  Physics » Mechanics • Electricity & Magnetism • Optics • Relativity • Nuclear Physics • Quantum Physics • Particle Physics • Statistical Physics • Astrophysics • Physical Constants •  Chemistry » Elements • Compounds • Ions • Quantities • Solutions • Reactions • Chemical Thermodynamics •  Materials » Alloys • Minerals • Plastics • Woods • Bulk Materials •  Engineering » Acoustics • Aeronautics • Electric Circuits • Fluid Mechanics • Steam Tables • Structures •  Astronomy » Star Charts • Astronomical Events • Planets • Moons • Minor Planets • Comets • Stars • Galaxies • Astrophysics •  Earth Sciences » Geology • Geodesy • Earthquakes • Tide Data • Atmosphere •  Life Sciences » Animals & Plants • Dinosaurs • DNA Sequence Lookup • Human Genome • SNPs • Proteins • Mouse Genome • Fruit Fly Genome •  Technological World » Communications • Satellites • Space Probes • Photography • Barcodes •  Transportation » Aircraft • Airports • Bridges • Tunnels •  Computational Sciences » Cellular Automata • Substitution Systems • Fractals • Functional Programming •  Web & Computer Systems » Website Data • IP Lookup • Data Transfer • Port Numbering • String Processing • Hashing • Unicode Lookup •  Units & Measures » Conversions • Calculations • Comparisons • Dimensional Analysis • Industrial Measures • Batteries • Bulk Materials • Paint •  Money & Finance » Stock Data • Indices • Mutual Funds • Mortgages • Present Value • Currency Conversion • Bonds • Derivatives Valuation • Wages • Sales Tax •  Dates & Times » Date Computations • Time Zones • Calendars • Holidays • Geological Time •  Places & Geography » Maps • Projections • Geodesy • Navigation • Distances • Geomagnetism • Geocoding • Countries • Cities • Elevation Data • Oceans • Lakes • Rivers • Islands • Mountains •  Socioeconomic Data » Countries • U . S .  States • Cities • Demographics • Economics • Trade • Agriculture • Salaries • Unemployment • Health Care • Housing • Crime • Military •  Weather » Current & Historical Weather • Forecasts • Wind Chill • Hurricanes • Clouds •  Health & Medicine » Body Measurements • Growth Charts • Exercise • Diseases • Mortality Data • Medical Test Data • Teeth • Vision • Drug Data • Hospitals •  Food & Nutrition » Foods • Dietary References •
1  מטר מעוקב 650  גרם 5020  קלוריות
מבצע בסונול כמה תפוחים בחדר ?
Siri ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Berners - Lee, T . , Hendler, J . , & Lassila, O . ( 2001 ).  THE SEMANTIC WEB .  Scientific American ,  284 (5), 34
סיכום ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is the perfect search engine? It would be a machine that could  answer that question , really .  It would be one that could understand speech, questions, phrases, what entities you're talking about, concepts .  It would be able to search all of the world's information,  [ find ]  different ideas and concepts, and bring them back to you in a presentation that was really informative and coherent.  (Marissa Mayer, Google)
להפסיק לחפש .....  להתחיל למצוא תודה רבה דניאל ליפסון ספריית הקמפוס האקדמי אחוה Lipson @ macam.ac.il @danieljl www.72elders.blogspot.com

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הסוף לסרפ"ס

  • 1. הסוף ל SERP s פתרונות בזמן אמת , מנועי תשובות וטכנולוגיות נוספות דניאל ליפסון , כנס טלדן Info 2010 , תל - אביב 3.5.2010
  • 2. ?
  • 3.  
  • 6. מי כתב את ספרי הארי פוטר? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?
  • 7. S earch E ngine R esult P age רשימת תוצאות של מנוע חיפוש
  • 8.
  • 9.
  • 10. ומה אנחנו מקבלים ? תוצאות 1-10 מתוך כ- 318,000 עבור מי כתב את ספרי הארי פוטר ? ( 0.36 שניות) לא רוצים SERPs ! לא רצים links ! לא רוצים תוצאות ! רוצים תשובות ! מייד !
  • 11. The newest generations, unlike their older peers, will expect an instant response from everyone they communicate with, and won’t have the patience for anything less . They’ll want their teachers and professors to respond to them immediately, and they will expect instantaneous access to everyone, because after all, that is the experience they have growing up. http :// www . nytimes . com / 2010/01/10 / weekinreview / 10stone . html Dr Lary Rosen, Professor of Psychology at California State University
  • 12.
  • 14.
  • 15.  
  • 16.
  • 17.  
  • 18.  
  • 19.
  • 20.
  • 21.
  • 22.
  • 24.  
  • 26.  
  • 27.  
  • 29.
  • 30.  
  • 31.  
  • 32.  
  • 33. תחומי עניין , מומחיות , תחביבם , מקומות מגורים
  • 34.  
  • 35.  
  • 36.  
  • 38.
  • 39.  
  • 40.  
  • 41. גורדי שחקים בגובה מעל 300 מטר שנפתחו לפני שנת 1940
  • 42. True Knowledge William McKinley Born: January 29, 1843  Died: September 14, 1901 Served as president: 1897-1901 Teenager A human being aged 13-19 David Ben Gurion Born: 16 October 1886 Died: 1 September 1973 Title: first PM of Israel Theodore Roosevelt Born : October 27, 1858   Died: January 6, 1919 Served as president: 1901-1909
  • 43.
  • 44.  
  • 45.  
  • 47. בת כמה המלכה אליזבט?
  • 49.  
  • 50. Mathematics » Elementary Math • Numbers • Plotting • Algebra • Matrices • Calculus • Geometry • Trigonometry • Discrete Math • Number Theory • Applied Math • Logic • Functions • Statistics & Data Analysis » Descriptive Statistics • Regression • Statistical Distributions • Probability • Physics » Mechanics • Electricity & Magnetism • Optics • Relativity • Nuclear Physics • Quantum Physics • Particle Physics • Statistical Physics • Astrophysics • Physical Constants • Chemistry » Elements • Compounds • Ions • Quantities • Solutions • Reactions • Chemical Thermodynamics • Materials » Alloys • Minerals • Plastics • Woods • Bulk Materials • Engineering » Acoustics • Aeronautics • Electric Circuits • Fluid Mechanics • Steam Tables • Structures • Astronomy » Star Charts • Astronomical Events • Planets • Moons • Minor Planets • Comets • Stars • Galaxies • Astrophysics • Earth Sciences » Geology • Geodesy • Earthquakes • Tide Data • Atmosphere • Life Sciences » Animals & Plants • Dinosaurs • DNA Sequence Lookup • Human Genome • SNPs • Proteins • Mouse Genome • Fruit Fly Genome • Technological World » Communications • Satellites • Space Probes • Photography • Barcodes • Transportation » Aircraft • Airports • Bridges • Tunnels • Computational Sciences » Cellular Automata • Substitution Systems • Fractals • Functional Programming • Web & Computer Systems » Website Data • IP Lookup • Data Transfer • Port Numbering • String Processing • Hashing • Unicode Lookup • Units & Measures » Conversions • Calculations • Comparisons • Dimensional Analysis • Industrial Measures • Batteries • Bulk Materials • Paint • Money & Finance » Stock Data • Indices • Mutual Funds • Mortgages • Present Value • Currency Conversion • Bonds • Derivatives Valuation • Wages • Sales Tax • Dates & Times » Date Computations • Time Zones • Calendars • Holidays • Geological Time • Places & Geography » Maps • Projections • Geodesy • Navigation • Distances • Geomagnetism • Geocoding • Countries • Cities • Elevation Data • Oceans • Lakes • Rivers • Islands • Mountains • Socioeconomic Data » Countries • U . S . States • Cities • Demographics • Economics • Trade • Agriculture • Salaries • Unemployment • Health Care • Housing • Crime • Military • Weather » Current & Historical Weather • Forecasts • Wind Chill • Hurricanes • Clouds • Health & Medicine » Body Measurements • Growth Charts • Exercise • Diseases • Mortality Data • Medical Test Data • Teeth • Vision • Drug Data • Hospitals • Food & Nutrition » Foods • Dietary References •
  • 51. 1 מטר מעוקב 650 גרם 5020 קלוריות
  • 52. מבצע בסונול כמה תפוחים בחדר ?
  • 53.
  • 54.  
  • 55. Berners - Lee, T . , Hendler, J . , & Lassila, O . ( 2001 ). THE SEMANTIC WEB . Scientific American , 284 (5), 34
  • 56.
  • 57. What is the perfect search engine? It would be a machine that could answer that question , really . It would be one that could understand speech, questions, phrases, what entities you're talking about, concepts . It would be able to search all of the world's information, [ find ] different ideas and concepts, and bring them back to you in a presentation that was really informative and coherent. (Marissa Mayer, Google)
  • 58. להפסיק לחפש ..... להתחיל למצוא תודה רבה דניאל ליפסון ספריית הקמפוס האקדמי אחוה Lipson @ macam.ac.il @danieljl www.72elders.blogspot.com