Imm, Donald - Portfolio, Resume - 11-0218

Ou r B O O k
Presented by
Home run Studio

The contents of this presentation are confidential and proprietary and are not to be reproduced without the written consent of Donald Imm and Home run Studio.
No unauthorized use of this presentation or any images in this presentation is allowed. 11-0214

Contents
SERviCES ................................................................................................................................................................................................................. 4
Services at a Glance ......................................................................................................................................................................... 5
CliEntS .................................................................................................................................................................................................................... 6
logoS ...................................................................................................................................................................................................................... 8
iDEntity (StAtionERy, FoRMS, CARDS, WEAR) ..................................................................................................................................... 16
ADvERtiSing, PRoMotionS ......................................................................................................................................................................... 20
SignAgE, lARgE FoRMAt gRAPhiCS ......................................................................................................................................................... 28
WEb SitES.............................................................................................................................................................................................................. 32
iMAgERy: PhotogRAPhy, illuStRAtionS, CARtoonS, iConS..................................................................................................... 36
CARDS: PoSt CARDS, gREEting CARDS .................................................................................................................................................. 42
CollAtERAl MAtERiAl, bookS, booklEtS, guiDES, nEWSlEttERS .......................................................................................... 43
PACkAging .......................................................................................................................................................................................................... 47
nEW PRojECtS AnD ConCEPtS .................................................................................................................................................................. 52

The contents of this presentation are confidential and proprietary and are not to be reproduced without the written consent of Donald Imm and Home run Studio.
No unauthorized use of this presentation or any images in this presentation is allowed. 11-0214

206 East Chatsworth Avenue Reisterstown, MD 21136 410.517.3433 fax 410.517.3533

PORTFOLIO 4

SERVICES

Home run Studio works as a team with clients and has experience in leading the visual design of projects through the
entire design life cycle, from concept to completion. Teamwork and great design is at the heart of what we do. Our
creative services include:
Branding and logo design. Capture the look, feel and image needed to attract and retain customers, market products and
services.

Collateral material (supporting material). Direct mail, brochures, fliers, booklets and programs that explain and sell
events, products, services and organizations.

Advertising and promotion. Promote events, products, services, messages and organizations.

Packaging. Present the product, make the product appealing and encourage people to buy the product – motivate consumers
to take action through impressionable package design, point-of-purchase, merchandising and promotional marketing.

Exhibit design. Trade show displays with graphics that are consistent with brand and identity of the organization and
product or service being sold.

Illustration, cartooning and photography. used in a variety of ways including characters, company and product mascots,
whimsical messages, books and guides, packaging, Web sites, promotional items, vehicles and signage.

Graphics. used in a variety of ways including exhibits, Web sites, promotional items, vehicles and signage.


PORTFOLIO 5

Services at a Glance
Identity and Branding
Name and Tagline Creation
Logos and Trademarks
Identity kits (Stationery)
Visual Standards Guides
Character and Mascot Creation
Packaging
Fleet Graphics (Vehicle Graphics)
Trade Show Displays and Exhibit Graphics
Point-Of-Purchase
In-Store Merchandising
Signage Systems
Illustration, Cartooning, Photography
Conceptual Designs

Interactive
Web Sites
CD-rOM and DVD
Presentations

Advertising
Print
Outdoor
Media Planning and Placement
Direct Mail, kits, Letters and Post Cards (Mail Marketing)
Posters

Marketing
Marketing and Communication Plans
Branding and Marketing Strategies
Collateral Materials, Brochures, Fliers, Leaflets, Catalogs
Guides and Book Covers


PORTFOLIO 6

CLIENTS

We have a dynamic roster of clients, allowing us to dedicate the right resources and the right amount of time to each of
them. Our experience has allowed us to cover almost every industry imaginable and we are proud to have worked with the
following clients:

AbsoluteMonitoring.com (Security and Safety)
Adventures In Advertising (Advertising and Promotion)
Alafolia (Health, Wellness and Beauty)
All Smiles Dental Care (Health, Wellness and Beauty)
Alyssa L. Woods (Online Marketing)
American Forests (Environmental)
Armor Pest Control (Pest)
Baltimore County republican Party (Government)
Baltimore Gas & Electric (Energy)
Bradford Bank (Financial)
Captain Thom’s Chili Pepper Company (Food and Beverage)
Central Atlantic Toyota Distributors (Automotive)
Cheetah Services (Material Handling; Waste removal, Hauling, recycling, Industrial Containers)
Chuck Harmon Sports (Sports and Entertainment)
Corbin Salon (Health, Wellness and Beauty)
Corridor Mortgage Group (Financial)
D&B Medical (Health, Wellness and Beauty)
DeMoss Organizational Services (Organizing)
Hayburner Haven (Agriculture)
Farmer Tom’s Farm Fresh (Agriculture; Market and retail; Produce, Processing)
Farmers & Merchants Bank (Financial)
Frizzera Ink (Formerly Trydent Marketing) (Marketing; Writing)
From The Mill Enterprises (Manufacturing Sales)
The Gin Mill (restaurant and Catering)
Gymjam (Entertainment)
Glyndon Community Bible Church (Faith)
Glyndon Gardens (Garden, Landscaping, Home and Hearth)
Glyndon Lord Baltimore Cleaners (Laundry)
Glyndon united Methodist Church (Faith)
Harvey & Daughters (Graphic Communications; Marketing and Advertising)
Hayburner Haven (Agriculture)
Hereford realty Group (real Estate)
Hickory Hill Farm (Agriculture)
Cassie Hitchcock Music (Entertainment and Music)
Hibbard Inshore (Marine and Technology)
Holbrook Hollow Farm (Agriculture)
Inner Bridge Wellness Center (Health, Wellness and Beauty)
Inside Out Fitness (Health, Wellness and Beauty)
Intersect Healthcare (Health, Wellness and Beauty)
Joplin Dental Care, Joplin, Missouri (Health, Wellness and Beauty)
Junior League of Baltimore (Non-Profit)
kelly Generators (Manufacturing)
kevingrove Media, The Gate International, Montagnola Arts (Entertainment and Music; Art)
LegalCatch (Legal; Web)
Lions Club International, Terra rubra (Non-Profit)
Livsey School, Tucker, Georgia (Education)


PORTFOLIO 7

CLIENTS (continued)

Maccabeans (Food, Snack and Beverage)
Manjoe Insurance (Insurance)
Maryland Institute for Employment and Training Professionals (MIETP) (Non-Profit; Training)
Maryland National Guard (Government)
Matthai Material Handling (Material Handling)
MB Advisors (Financial)
McCrery Architects (Architecture)
T. Bryan McIntire, Baltimore County Councilman (Government)
Melanie k. Wagner (Art; Greeting Card)
Midnight Homebrewers League (Food, Snack and Beverage)
Nacho Mama’s (restaurant and Catering)
Network Business Solutions (NBS) (Technology)
Omar the Tent renter (Events and rental)
Pearlstone Conference Center (Lodging, Meeting and Conference)
Peerce’s Landing / Signature Catering (restaurant and Catering)
Piney Branch Golf Club (Sports and Entertainment)
Poor Boys Garden (Garden, Landscaping, Home and Hearth)
Preservation Maryland (Non-Profit)
Print Smart (formerly Mendelsohn Printing and Graphics) (Printing, Advertising and Promotion)
Proforma (Printing; Advertising and Promotion)
Mark renner Arts (Art, Music)
razzaque Properties (real Estate and Property)
red Oak Builders (Building and remodeling)
reisterstown Lumber Company(Building Supplies; Building and remodeling)
rosina Gourmet (restaurant and Catering)
Saint Joseph Medical Center (Health, Wellness and Beauty)
Salon on the Hill (Health, Wellness and Beauty)
Salvation Army (Non-Profit)
Santoni’s Marketplace & Catering (Market and retail; restaurant and Catering)
Success Builders (Career Coaching and Placement)
Surroundings (Interior Design)
Sweet Strategies (Consulting)
Synergy Consultatnts (Business Coaching and Performance)
TargetLaw (Legal; Online Marketing)
Taylor Technologies, Inc. (Technology)
Teltek Systems, Inc. (Telecommunications)
Torah Personalities (Merchandise; Trading Card)
universal Souvenir (Souvenir)
Village OB/GYN Associates (Health, Wellness and Beauty)
Vision Multmedia Technologies (VMT) (Information Technology; Web)
Wise Point Investments (real Estate; Financial)
Wise Point Solutions (Technology)
Worthington Farms (Agriculture)


PORTFOLIO 8

LOGOS

Gymjam
Children’s activity and learning center.

Razzaque Properties
Commercial property management.

Razzaque Properties
Hayburner Haven
Equine boarding and massage.

HAYBURneR HAVen
EQUINE BOARDING AND M ASSAG E

McC RERY A RCHITECTS McCrery Architects
Classic architecture and urban planning.

Glyndon Gardens
Garden and landscaping.

Glyndon Lord Baltimore Cleaners
Laundry and dry cleaning.

Chuck Harmon Sports
Sports and entertainment.


PORTFOLIO 9

LOGOS

Hereford Realty Group
real estate.

Taylor Technologies
Water analysis products.
Left: Primary.
Right: Special promotion.

Success Builders
Career coaching and placement.

Corbin Salon
Hair and beauty.
(Concept)

C.Straight Hair
Hair and beauty.
(Concept)

From The Mill Enterprises
Manufacturing sales representative.

Cheetah Services
removal, hauling, recycling and containers.


PORTFOLIO 10

LOGOS

All Smiles Dental Care
Medical and dental.

Piney Branch Golf Club
Golf club and banquet facility.
Top: Final.
Bottom: Concept.

Home Run Studio
Graphic design, marketing, advertising, Web.

TargetLaw
Legal, Search engine.

Bay State Chiropractic Health Center
Health and wellness.

Cloud 9
restaurant and catering.
(Concept)

MB Advisors
Financial


PORTFOLIO 11

LOGOS

Maccabeans
Food, snacks, beverage.

Salon On The Hill
Hair and beauty.

Midnight Homebrewers League

Farmer Tom’s Farm Fresh
Agriculture, produce, processing, retail, wholesale.
Top: Final.
Bottom: Concept.


PORTFOLIO 12

LOGOS

Sweet Strategies
Technology, consultants.

Inner Bridge Wellness Center
Health, wellness.

The Gin Mill
restaurant and catering.

Glyndon Lacrosse Club Alumni
Sports and entertainment.

Medical and dental.
Special promotion.


PORTFOLIO 13

LOGOS

Omar the Tent Renter
Event rental.

DeMoss Organizational Services
Organizational and planning.

Believers Fellowship Bible Church
Faith.
Top: Primary.
Bottom: Secondary.

Vision Multimedia Technologies (VMT)
Technology.

Laundry and dry cleaning.
Special promotion.


PORTFOLIO 14

LOGOS

Captain Thom’s Chili Pepper Co.

Intersect Healthcare
Technology.
(Concept)

Print Smart
Printing and promotions.
(Concepts)

Corridor Mortgage Group
Mortgage.

Hickory Hill Farm
Agriculture.


PORTFOLIO 15

LOGOS

Holbrook Hollow Farm
Equine, steeplechase horses, farm animals.

L.H. Levy Investigations
Investigation.

Red Oak Builders
Building and home improvement.

DEI Sales
Online sales.

D&B Medical Management Solutions
Medical billing management.

Alafolia
Organic and natural products.


PORTFOLIO 16

IdENTITy (STaTIONERy, FORmS, CaRdS, WEaR)

Letterhead.

Business card.
Top: Front.
Bottom: Back.

PrintSmart
Business card.
Top: Front.
Bottom: Back.
(Concept)


PORTFOLIO 17


Home Run Studio
Business card.
Top: Front.
Bottom: Back.

T. Bryan McIntire, Baltimore County Councilman
Business card.

Form.


PORTFOLIO 18


Cheetah Services
Form.

Rosina Gourmet
Gift card.

Gift card.


PORTFOLIO 19


uniforms.

Promotional logo wear.
Top: Front.
Bottom: Back.


PORTFOLIO 20

adVERTISING, PROmOTIONS

Print advertisement.

Embarrassed?
uncover your smile.

Afraid?
have no fear.

Don’t be afraid to get a great smile. Find out how you can get a beautiful,
healthy smile at All Smiles Dental Care. All in one visit. Brilliant.

DR. GARY R. IMM LVI Preferred dentist, Graduate • more than 20 years experience creating beautiful smiles
Baltimore College of Dental Surgery University of Maryland Dental School • Las Vegas Institute for Advanced Dental Studies, Graduate • American Dental Society of Anesthesiology
Dental Organization for Conscious Sedation, Fellow • American Academy of Cosmetic Dentistry • International Academy of Comprehensive Aesthetics

410.876.2096 AllSmilesCare.com
1758 baltimore boulevard, Westminster, md 21157



PORTFOLIO 21





PORTFOLIO 22




Maccabeans


PORTFOLIO 23


Adventures In Advertising

L.H. Levy Investigations



PORTFOLIO 24




Gymjam


PORTFOLIO 25


Taylor Technologies
Direct mail.

Absolute Monitoring.com
Direct mail.
Right: Front.
Left: Back.

Village OB/GYN Associates
Direct mail / announcement card.


PORTFOLIO 26


Kelvingrove Media
Direct mail.
Right: Front.
Left: Back.

Taylor Technologies
Direct mail.


PORTFOLIO 27


Outdoor advertisement.



Promotion.


PORTFOLIO 28

SIGNaGE, LaRGE FORmaT GRaPhICS

Fleet graphics.
Top: After redesign.
Bottom: Before redesign.

WisePoint Solutions
Exhibit graphics.


PORTFOLIO 29


Signs.
Top: Outside building sign.
Bottom: Outside main (marquee) sign.

Outside main (marquee) sign.


PORTFOLIO 30


Glyndon United Methodist Church
Top: Concept for new sign and structure.
Bottom: Concept for sign replacement only.

Believers Fellowship Bible Church


PORTFOLIO 31


Print Smart
Outside main (marquee) sign and window sign.
Print Sm ar t (Concept)
FoR All y ouR PRinting nEEDS.
410.517.3000 Print-Sma rt .biz

Prin tSm ar t
. FoR All y ouR PRinting nEEDS.

0 Main Street
Reistersto wn, Mar yland 21136
410.517.3000 Print-Sma rt .biz

Taylor Technologies
Door and window sign / decal.

Mark Renner / Kelvingrove Media
Event poster.


PORTFOLIO 32

WEb SITES

Peerce’s Landing / Signature Catering
Web site for on- and off-premises catering business.

McCrery Architects
Web site for architecture and urban planning firm.

Hibbard Inshore
Web site for underwater remote operated vehicles pro-
vider.


PORTFOLIO 33

WEb SITES

Santoni’s Marketplace
Web site for grocery and catering business.

Maccabeans
Web site for snack business.

MB Advisors
Web site for financial business.


PORTFOLIO 34

WEb SITES

Hayburner Haven
Web site for equine boarding and massage.

Wise Point Investments
Web site for financial services.


PORTFOLIO 35

WEb SITES

Kelvingrove Media
Web site for art and music.


PORTFOLIO 36

ImaGERy: PhOTOGRaPhy, ILLuSTRaTIONS, CaRTOONS, ICONS

McCrery / Phillips
Photograph for family display.

McCrery / Phillips
Photograph for family display.

Trident Lacrosse, Alpharetta, Georgia
Photograph for lacrosse league Web site and display.


PORTFOLIO 37


Home Run Studio
Photograph for image library.

Home Run Studio
Photograph illustration for self promotion.

Supik
Photograph for family holiday card.
Top: Original photograph.
Bottom: Retouched photograph (removed woman in the
background).


PORTFOLIO 38


Preservation Maryland
Illustration for annual conference logo.

Salvation Army
Illustration for garden plaque.

Donald Imm

Taylor Technologies
Illustrations for magazine article.


PORTFOLIO 39


Glyndon Lacrosse Club
Cartoons for mascot.

Omar The Tent Renter
Cartoon for mascot.

Maccabeans
Cartoon for mascot.

Livsey School, Tucker, Georgia
Cartoon for mascot.


PORTFOLIO 40


Gymjam
Cartoon for mascot.

Farmer Tom’s Farm Fresh
Cartoon for logo.
Left: For logo.
Right: For signs.

Poor Boys Garden
Cartoon for logo.

Hereford Realty Group
Illustration for logo.


PORTFOLIO 41


Cartoon for packaging.

Vision Multmedia Technologies (VMT)
Icons for marketing material, including Web site.

Margaret Gutierrez, Attorney, Key West. Florida
Icon for marketing materials.

Home Run Studio
Illustration for logo and marketing materials.

Preservation Maryland
Illustration for marketing materials.


PORTFOLIO 42

CaRdS: POST CaRdS, GREETING CaRdS

Greeting card.
Top: Front flap.
Bottom: Inside bottom flap.

Corbin Salon
Announcement card.
Left: Front
Right: Back.

Charlene Adams
Invitation card.


PORTFOLIO 43

COLLaTERaL maTERIaL, bOOkS, bOOkLETS, GuIdES, NEWSLETTERS

Glyndon Gardens
Planting guide.
Top: Cover spread.
Bottom: Inside spread.

Taylor Technologies
Water chemistry guide.


PORTFOLIO 44


Taylor Technologies
users' guide.

St. Joseph Medical Center
Newsletter.


PORTFOLIO 45


Capabilities brochure.

Gymjam
Collateral material.

HA


PORTFOLIO 46


Synergy Consultants
Collateral material.

Taylor Technologies
Promotional material.


PORTFOLIO 47

PaCkaGING

Maccabeans
Packaging for candy.
Leftt: 8.5 ounce resealable package.
Right: 2.0 ounce package.

Captain Thom’s Chili Pepper Company
Packaging for hot sauce.




PORTFOLIO 48

PaCkaGING

Packaging for hot spices.


Packaging for hot spices.

C.Straight Hair
Packaging for hair products.
(Concept)


PORTFOLIO 49

PaCkaGING

Maccabeans
In-store display header for candy.

Kelvingrove Media
Packaging for music compact disc.
Opened, showing front and back.
Top: Final.
Bottom: Concept.

Kelvingrove Media
Packaging for music compact disc.
Opened, showing front and back.


PORTFOLIO 50

PaCkaGING

Compact discs.
Top: Generic version.
Bottom: Guest interview version.

Rosina Gourmet
Catering menu.
Opened, showing outside spread.


PORTFOLIO 51

PaCkaGING

Rosina Gourmet
Lunch menu.

Rosina Gourmet
Breakfast menu.


PORTFOLIO 52

NEW PROjECTS aNd CONCEPTS

No new projects to show at this time.


ResUMe

PROFESSIONAL SUMMARY
Dynamic entrepreneur with extensive sales and business development experience. Talented graphic designer with
marketing, advertising, communications and sales skills and background. Over 20 years graphic design experience with
strength in print and collateral design, logo and brand development, packaging, in-store graphics, trade show displays,
fleet graphics, Web design, illustration, cartooning, mechanical production, art file preparation and press checks.

SKILLS
• Exceptional ability to develop new business, retain clients and cross-sell services.
• resourceful team player who excels at building trusting relationships with clients and colleagues.
• Exceptional listener and communicator who effectively conveys information verbally and in writing.
• Exceptional organizational skills with strong attention to detail and the ability to meet deadlines.
• Highly motivated self-starter with the ability to prioritize and handle multiple projects with flexibility.
• Ability to interpret project needs in order to create the visual, verbal and written communication that is required.
• Good balance of strong design sense and production skills; ability to correctly prepare art files for all types of print
production, including knowledge of color, image manipulation, proofreading and prepress processes.
• Experienced in leading the visual design of Web-based projects through the entire design life cycle, from concept to
completion.
• Exceptional skills in drawing (both traditional and electronic), illustration and cartooning.
• Strong grammar and good proofreading skills.

Technical Skills
Computer-literate performer with extensive software proficiency covering wide variety of applications. Proficient in
Adobe Creative Suite: InDesign, Photoshop, Illustrator, Acrobat Professional, GoLive/Dreamweaver; Quark XPress;
Microsoft Office: Word, PowerPoint, Excel, Publisher.

EXPERIENCE
Home Run Studio, reisterstown, Maryland • (April 1999 to present)
Founder / President

Established graphic communications firm that delivers strategic creative solutions to help organizations of all shapes and
sizes achieve their critical business objectives efficiently and effectively.
• Business responsibilities include: business planning, sales and marketing, client interviews, creative briefs, estimating
and proposals, client presentations, office management, client retention, vendor selection.
• Creative responsibilities include: concept creation, design development, art direction, art production, photography,
illustration, cartooning, image manipulation, copywriting, proofreading, mechanical production, art file preparation
(for all types of print production), art proof review, photo shoot direction, commissioned external resources, printing
coordination/supervision (including press checks), marketing and communications plan.
• Projects encompass, but not limited to: branding and identity, collateral, packaging, direct response, advertising and
promotion, in-store display, environmental graphics exhibit display, Web design, character mascot, illustration and
cartooning for a variety of industries including: financial, medical/dental, recreational, software development, food/
beverage, entertainment/music/sports, agriculture/garden, not-for-profits and educational.

D O N A L D I M M , RESUME, Page 2

Taylor Technologies, Inc., Sparks, Maryland • (April 1984 to March 1999)
Art Director / Marketing Manager

Working with the Vice President of Marketing, oversaw all aspects of project development, including, but not limited to,
schedules and budgets, allocation of talent resources, progress/status reports and vendor coordination. As a leader in the
marketing and communications department, established art department specializing in conceptual and strategic creative
solutions. Also established print shop and dark room which allowed greater control of the project process and budget.
Successfully transitioned all work from manual processes to computer-based orientation that immediately increased
productivity.
• responsibilities included: client interviews, creative briefs, estimating and proposals, client presentations, department
management, style guide management and vendor selection.
• Creative responsibilities included: concept creation, design development, art direction, art production, photography,
illustration, cartooning, image manipulation, proofreading, mechanical production, art file preparation (for all types of
print production), art proof review, photo shoot direction, commissioned external resources and printing coordination/
supervision (including press checks) and photo shoot direction.
• Projects encompassed: branding and identity, corporate collateral, packaging, direct response, advertising and promotion,
in-store display, exhibit display including trade show sales and marketing materials, illustration, cartooning and technical
and copywriting. Technical writing responsibilities included writing instructions that translated complex procedures into
simpler terms for a broader audience.
• Working with the President and all department managers – as well as printers, advertising and design agencies, freelance
designers, copywriters, photographers and illustrators – delivered creative outputs that enabled increased brand recognition
and sales. Working with Senior Executives, created strategies to increase mind share in the market.
• Influenced sales solutions by attaining orders, attending trade shows and attending customer-facing meetings.

Taylor Technologies, Inc., Sparks, Maryland • (August 1982 to March 1984)
Sales Representative and Product Manager

Working with the Sales and Marketing Director and Production Director, oversaw all aspects of product development
and sales including, but not limited to, research and development, conceptual and design, marketing, product inventory
descriptions, schedules and budgets, allocation of talent resources, progress/status reports and vendor coordination.
Established custom product department specializing in conceptual and strategic creative solutions and established new-
product program which allowed greater control of the project process and budget.
• Created and implemented processes for effective business relationships between Senior Executives, Sales Director, Sales
Managers, Sales representatives, Production Director and Production Managers. Served as the sales and marketing
liaison between all departments.
• Working with the President and Sales and Marketing Director, created strategies to increase mind share in the market.
• Influenced sales solutions by attaining orders, attending trade shows and attending customer-facing meetings.
• Effectively managed Order Assembly / Product Development Department. Established and oversaw the development of
new products, packaging and packaging consistency guidelines.
• Developed, implemented and monitored custom and new-product programs including prototype development.
• Created and implemented training processes for conversion from old to new product coding.

D O N A L D I M M , RESUME, Page 3

EDUCATION AND TRAINING
Towson University
Bachelor of Science: Business Administration, Marketing
Extensive Course Work: Fine Arts

Maryland Institute College of Art (MICA)
Adobe Photoshop 1, Adobe Photoshop 2
Quark Xpress 1, Quark Xpress 2

Dynamic Graphics Educational Foundation
Newsletter Design
Typography and Design
Print Production Methods

MEMBERSHIPS AND ASSOCIATIONS
Business Networking International (BNI) Owings Mills Chapter
Baltimore Hispanic Chamber of Commerce

Imm, Donald - Portfolio, Resume - 11-0218

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