1. Wednesday, December 05, 2012
Rising Star China International Wine Holdings:
Consignor of Investment Grade Wines to Mainland China
Top of Asia Capital Partners, Inc. (TOACP) seeks to raise investment capital of $100,000 to $200,000 to
obtain an equity interest in Rising Star China International Wine Holdings (RSW). RSW is the preferred
partner of the Beijing International Wine Exchange (BIWEX)1, the first and only government sanctioned
market exchange for fine wines sales within China. The BIWEX was organized and launched this past
summer with substantial assistance from RSW. The BIWEX’s owners include influential companies from
China’s financial services and wine sectors2; including CBEX Group (www.cbex.cn) and CITIC Group. The
RSW/BIWEX partnership establishes an on-shore/off-shore vehicle enabling a seamless, highly scalable
wine trading platform that’s quickly becoming recognized as the preeminent wine exchange within
mainland China. BIWEX’s stated mission is to supplant the London Fine Wine Exchange (Live-Ex) as the
world’s largest exchange for high-end wines. Given current market projections for Chinese wealth
accumulation and fine wine demand, (e.g., 2011 growth exceeding 49%3), BIWEX’s goal seems possible.
RSW was founded to source international fine wines to BIWEX and through private placements to
investors inside and outside China. RSW’s established inventory includes rare wines worth US$395
million from some of the world’s top negociants; including, Joanne Bordeaux, ARVI, LaBergere, Duclot,
and Millesime. RSW recently demonstrated the scope of its sourcing capabilities by assembling a
20,000 bottle offering consisting of the 2009 Robert Parker “Magic 20” 4. RSW has a firm contract to
purchase the entire lot (1,000 cases) for USD$5.86 million with delivery required within the next 3
months.5 RSW, in consultation with the BIWEX, Asian wine funds and Chinese investors, plans to
continuously prepare similar offerings to ensure a steady wine supply to the BIWEX and others. RSW
expects average profit margins of 10 to 15% on the value of wine sold.
RSW’s founders include “China veterans” with over 30 years of in-country experience have become the
trusted partners of many Chinese government entities, state-owned-enterprises and local
entrepreneurs. The management team is led by RSW’s Managing Director; a well-known former Asian
Pacific COO for a Swiss-based investment bank. Prior to joining RSW, he completed several US$1bln+
deals and developed his firm’s group into an Asian leader while establishing relationships with major PE
firms active in the region. The MD is supported by five senior managers with relevant China and/or wine
industry experiences. The management team is split between offices in Singapore and Beijing.
1
http://www.bjiwex.com/ (Chinese only. Requires translation.)
2
For English-language details regarding BIWEX opening and ownership see: a)
http://www.cbex.cn/article/Focus/201208/20120800001087.shtml; and, b)
http://www.youtube.com/watch?v=Pv01GCe6gdw
3
For a summary of China’s emergence as a major market for wine and other collectible products see:
http://www.deloitte.com/view/en_LU/lu/press-room/press-
articles/f1d3afaf66b16310VgnVCM3000001c56f00aRCRD.htm
4
For details see: http://www.thedrinksbusiness.com/2011/11/parker-vindicated-by-bordeaux-2009/
5
TOACP has inspected the confidential, “chopped” (authorized) Chinese contract substantiating the contract and
its terms.
Top of Asia Capital Partners, Inc. 1
Proprietary & Confidential

2. Wednesday, December 05, 2012
This unique and time-sensitive opportunity has been offered exclusively to TOACP on the basis of
established relationships developed during our activities in China and elsewhere. RSW’s management
team has broader interests in China and views TOACP’s participation as strategic in the sense that it
provides access to TOACP’s management and China advisors.
TOACP’s investment in RSW would be used to purchase an equity interest in the company of 1-2% on
the same terms/valuation as offered to the founding outside investors. RSW plans to dividend out 50%
of profits on an ongoing basis with the remainder to be used for business expansion. At this time, no
specific exit strategy has been identified. However, the nature of the enterprise ensures multiple exit
options will likely be available. Presently, management views RSW represents an excellent buy-and-hold
investment with on-going and rapidly growing income for its investors.
If you or someone you know might be interested in participating in RSW, please contact Ed Odenwalder,
President, Top of Asia Capital Partners @ 720.253.3200 or edodenwalder@gmail.com.
Top of Asia Capital Partners, Inc. 2
Proprietary & Confidential